Wie gebruikt ActiveCampaign?

ActiveCampaign is de uitkomst voor kleine en middelgrote bedrijven die hun klanten willen bereiken op verschillende marketingkanalen.

Wat is ActiveCampaign?

ActiveCampaign helpt kleine en middelgrote bedrijven de groei te versnellen door de kracht van e-mailmarketing, marketing automation en automatisering van verkoop en CRM te combineren. Hiermee kun je krachtige geautomatiseerde marketing- en verkoopprocessen creëren die zich aanpassen om te zorgen voor blijere, loyalere klanten.

Stuur nieuwsbrieven, ontwerp prachtige e-mails en onderhoud het contact met je klanten.

Automatiseer je marketing met behulp van klantgegevens.

Prijzen beginnen bij $ 9 per maand, met een jaarlijkse factuur.

ActiveCampaign - Details

ActiveCampaign

http://www.activecampaign.com

Opgericht in 2003

ActiveCampaign-video
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ActiveCampaign - prijsoverzicht

Prijsmodellen bekijken

ActiveCampaign heeft geen gratis versie maar biedt wel een gratis proefperiode. ActiveCampaign betaalde versie vanaf US$ 9,00/maand.


Beginprijs

US$ 9,00/maand Zie de prijsinformatie

Gratis versie

Nee

ActiveCampaign - implementatie en ondersteuning

Ondersteuning

  • Kantooruren
  • Online

Implementatie

  • Cloud, SaaS, Web
  • Mobiel - iOS native
  • Mobiel - Android native

Training

  • Persoonlijk
  • Live online
  • Webinars
  • Documentatie

Functies van ActiveCampaign

  • Documenten opslaan
  • E-mailmarketing
  • Integratie van marketingautomatisering
  • Integratie van sociale media
  • Interne chatintegratie
  • Kalender-/herinneringssysteem
  • Leads genereren
  • Leadscoring
  • Mobiele toegang
  • Offertes en voorstellen
  • Segmentering
  • Taakbeheer
  • Territoriumbeheer

Bekijk de volledige lijst van CRM-systemen

  • A/B-tests
  • Abonneebeheer
  • Afbeeldingenbibliotheek
  • Autoresponders
  • Bestemmingspagina's en webformulieren
  • CAN SPAM-compliance
  • Door gebeurtenissen geactiveerde e-mail
  • Drip -campagnes
  • Dynamische inhoud
  • Klantenonderzoeken
  • Lijstbeheer
  • Rapportage en analyse
  • Sjabloonbeheer
  • Voor mobiel geoptimaliseerde e-mails
  • WYSIWYG-e-maileditor

Bekijk de volledige lijst van Email marketing software

  • A/B-tests
  • Aanpasbare CTA's
  • Analyse/ROI volgen
  • Bestemmingspagina's en webformulieren
  • Drip -campagnes
  • Dynamische inhoud
  • Leadscoring
  • Sales Intelligence
  • Segmentering
  • Social marketing
  • Websitebezoekers bijhouden
  • Zoekmachinemarketing

Bekijk de volledige lijst van Marketing automation software

ActiveCampaign alternatieven

Meer alternatieven voor ActiveCampaign

Reviews van ActiveCampaign

Lees alle reviews

Gemiddelde score

Gebruiksgemak 4,3
Klantenservice 4,5
Functies 4,5
Waar voor je geld 4,5

Software beoordelen

Deel je ervaringen met andere softwarekopers.

Schrijf een review!
Néstor M.
Founder
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
  • Totaalscore
    5 /5
  • Gebruiksgemak
    5 /5
  • Functies en functionaliteit
    5 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    5 /5
  • Waarschijnlijkheid van aanbeveling
    10/10
  • Bron van de reviewer 
  • Beoordeeld op 6-9-2019

"This guys know how to do things the right way"

Opmerkingen: Let me say it clearly: A-W-E-S-O-M-E Trust me, they are the "real deal".

Pluspunten: Instead of boring the hell out of you making a long list of all the things I like about AC, I would resume them in just 3 "little" things I care of: - Reputation: They REALLY care about sender reputation. And, you know... an email that doesn´t get to my suscribers is like loosing money out of my pocket. So, I´me really happy the way they´re handling things on this department - Ease of use + functionalities: Most other services only offer one of them things. But I want them all. AC covers all my needs regarding this issues (and I´m a choosy guy, you know). - It´s scalable!: This is a biggy. As your businees grows, you´ll have a new set of needs when it comes to automation. AC scales as your business thrives so you don´t have to switch companies never again.

Minpunten: I´m a Spanish user and would love a full Spanish translation (at the moment we hace a partial translation) for Spanish users.

  • Bron van de reviewer 
  • Beoordeeld op 6-9-2019
Kevin J.
Digital Marketing Strateeg
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 6-12 maanden
  • Totaalscore
    4 /5
  • Gebruiksgemak
    3 /5
  • Functies en functionaliteit
    4 /5
  • Klantenondersteuning
    Zonder beoordeling
  • Waar voor je geld
    5 /5
  • Waarschijnlijkheid van aanbeveling
    8/10
  • Bron van de reviewer 
  • Beoordeeld op 19-6-2020

"The automations work like a charm"

Opmerkingen: We are using Mailblue, which is a certified partner of ActiveCampaign and makes their software available in my native language and with Dutch support. This makes it quite easy to get support when you need it. We were looking for a tool with e-mail, automation and lead scoring features. As we didn't have any in-house knowledge about these (especially the tools), I've done some research. ActiveCampaign came out as the tool with the best functionalities for the best price (through Mailblue). This made me decide to start a demo, and eventually get the software. So far, it does exactly what I need and at this time it doesn't cost me a lot of time to figure out how to use it. The only thing is we currently don't really use the lead scoring mechanism as it needs a lot of tweaking (on our side). But as all other features are working really well for me, we're still happy users of the software.

Pluspunten: The flexibility of the tool is something I really like. It's quite easy to use your own email templates, which are (as long as you keep it simple) completely adjustable as well as responsive. Besides that, the automation part is working like a charm. By using your own tags and fields you can practically do anything you want.

Minpunten: I am still trying to figure out how to set up a link with our current CRM. As ActiveCampaign has their own CRM built in, this is not one of the key futures. For our business however, we only use ActiveCampaign for the e-mail marketing and automations (so only the marketing department is using this tool). The entire company is built on the use of our CRM, so we'd like to see all of the ActiveCampaign data on there for a complete report.

  • Bron van de reviewer 
  • Beoordeeld op 19-6-2020
Allen E.
President/CEO
Gezondheid, wellness en fitness, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
  • Totaalscore
    5 /5
  • Gebruiksgemak
    5 /5
  • Functies en functionaliteit
    5 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    5 /5
  • Waarschijnlijkheid van aanbeveling
    10/10
  • Bron van de reviewer 
  • Beoordeeld op 24-12-2020

"Critical software for small business/startups"

Pluspunten: The most critical thing a small business has is their customer list. Being able to communicate with your clients in a timely manner, whether it's regarding safety protocols to build confidence or a promotion/offer to increase revenue. An email marketing system that can properly segment your clients and make it through email filters can make the difference between success and failure in a small business. Activecampaign allows solopreneurs and small companies to compete with big companies when it comes to email marketing, lead tracking and relationship management at a very affordable price. Also, their premade 'recioes' (marketing automations) are such a help so you don't start from scratch.

Minpunten: There is a learning curve an best practices when starting up. Learning how to create a campaign or even the terminology that Activecampaign uses. However, they make it easier with a wealth of articles, how-to's, webinars, and live support (which is crazy good and fast!).

  • Bron van de reviewer 
  • Beoordeeld op 24-12-2020
Geverifieerde reviewer
Founder
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
  • Totaalscore
    1 /5
  • Gebruiksgemak
    2 /5
  • Functies en functionaliteit
    4 /5
  • Klantenondersteuning
    1 /5
  • Waar voor je geld
    3 /5
  • Waarschijnlijkheid van aanbeveling
    0/10
  • Bron van de reviewer 
  • Bron: GetApp
  • Beoordeeld op 4-9-2017

"Strong Automation System & Ecomm DataLayer, Weak Support and Long Standing Bugs"

Pluspunten: Activecampaign sets the bar for building automations, with great sorting and filtering features including customer records, tags, lists, conditional rules/routing, e-commerce data such as purchases, crm pipelines and even a custom event layer. We have created very complex integrations for dozens of businesses ranging from E-Commerce stores, to Gyms to local businesses. It's really simple to learn and use, and powerful enough to tackle even the most complex business processes. This includes in-store purchases on a POS to sending out emails or automation's based on purchases or LTV. It also supports multiple E-Commerce platforms natively, but be aware those features are nearly 4x the price to unlock after the trial.

Minpunten: After months of issues that resulted in one of our clients losing an excess of $40,000 in revenue, we can no longer recommend activecampaign. Poor support was to blame for this issue, with it being impossible to get someone on a call even though we pay 6 figures a year for service. Activecampaign is growing really really fast. Because of this, They have pretty terrible support and there are also long-standing bugs that they seem to have no intention to fix. For instance, the system is supposed to generate previews for each automation's email steps and in various other places, but instance shows a broken image. We have inquired about this to the support to be told they are aware it's been broken for over a year and have no ETA or intention on repairing it. We have this problem on all our client's accounts(dozens), and it's a serious issue with UI/UX but they don't seem to care. There are also some major logic issues, such as if you filter an automation to show anyone with 0 purchases, it doesn't work. We also inquired about this but got another non-response... So basically, where it works, it works well but there are a few major issues and they don't seem intent on repairing them, even though they are steady releasing more features to add to their pricing tiers. Overall, it's hard to find another system that provides the ease of use, features, and value of activecampaign but the support and existing bugs are a nasty/necessary compromise.

  • Bron van de reviewer 
  • Bron: GetApp
  • Beoordeeld op 4-9-2017
David B.
Managing Director
Professionele training en coaching, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
  • Totaalscore
    5 /5
  • Gebruiksgemak
    5 /5
  • Functies en functionaliteit
    5 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    5 /5
  • Waarschijnlijkheid van aanbeveling
    10/10
  • Bron van de reviewer 
  • Beoordeeld op 14-12-2020

"If I had to recommend a single email marketing and automation tool, it's AC"

Opmerkingen: AC has helped my business and clients alike in being able to seamlessly create email marketing campaigns regularly. In addition, the automation features are helpful to be able to tag specific contacts, start/end automated email series, and so on. There are limitless possibilities, without a *need* to use every feature to make it worthwhile.

Pluspunten: AC provides the best combination of possibilities (features), user experience (ease of use), and pricing (it's affordable!).

Minpunten: There are situations when you may want a tool that is at the "enterprise" level (e.g., Salesforce) that may provide more options and span more actual product lines. I think it's very situational. But for specifically email marketing and marketing automation for small to mid-sized businesses, AC almost always is a more desirable fit than other platforms considered (e.g., more opportunity provided than MailChimp, all-around better than the terrible system that is ConstantContact, etc).

  • Bron van de reviewer 
  • Beoordeeld op 14-12-2020