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Wat is Sumo?

Sumo is een krachtige tool die e-commercebedrijven helpt bij het uitbreiden van hun e-maillijsten, het verhogen van conversies en het genereren van meer omzet.

Met Sumo Shortcuts kunnen eigenaren van e-commercewinkels bewezen marketingstrategieën in drie minuten of minder instellen en vergeten. Meer dan 37.000 e-commercesites gebruiken Sumo om meer aankopen te activeren en hun klanten te verrassen.

Sumo werkt naadloos samen met Shopify en alle belangrijke e-mailmarketingtools zoals MailChimp, Campaign Monitor, Klaviyo en meer.

Wie gebruikt Sumo?

e-commercebedrijven.

Sumo Software - 1
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Twijfels over Sumo? Vergelijk met een populair alternatief

Sumo

Sumo

4,2 (67)
US$ 49,00
maand
Gratis versie
Gratis proefversie
15
20
4,3 (67)
4,0 (67)
3,9 (67)
VS.
Beginprijs
Prijsopties
Functies
Integraties
Gebruiksgemak
Prijs-kwaliteitverhouding
Klantenservice
US$ 15,00
maand
Gratis versie
Gratis proefversie
105
218
4,3 (6.124)
4,2 (6.124)
4,4 (6.124)
Groene beoordelingsbalken geven het winnende product aan, op basis van de gemiddelde beoordeling en het aantal reviews.

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Brevo
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Ontwerpbeheer
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Reviews over Sumo

Gemiddelde score

In totaal
4,2
Gebruiksgemak
4,3
Klantenservice
3,9
Functies
4,2
Prijs-kwaliteitverhouding
4,0

Reviews op basis van bedrijfsgrootte (werknemers)

  • <50
  • 51-200
  • 201-1.000
  • >1.001
Monica
Monica
Dott.ssa in Italië
Geverifieerde LinkedIn-gebruiker
Informatietechnologie en -diensten, 2-10 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Eerder overwogen alternatieven:

Great Alternative to Paid Products

4,0 vorig jaar

Opmerkingen: I find Sumo a product with great potential. Overall is a great product to use as a free tool, but compared to others maybe have a bit of more work to do to reach the same overall quality level.

Pluspunten:

Pro is that is possible to access a lot of templates or free software subscriptions and even courses, useful to learn abouth business and audience growth, marketing strategies and customization of email campaigns. Other services with a free plan, instead, let you use a very limited range of services for free, with very limited recipients number or email per month.

Minpunten:

Seems like sumo integrates a lot of services but all are third party services, like sendfox for sending emails. So, in case of any problem, could be a third party problem and solving it or requesting help, i think, become more difficult.

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Schoolleiding, 11-50 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Eerder overwogen alternatieven:

Sumo saves your time and allows managing you websites sing up forms on the go.

4,0 4 jaar geleden

Opmerkingen: So far Sumo free version is installed on two our websites and everyone is happy with is.

Pluspunten:

Code is easy to install via GTM. My favourite feature is smart mode for visibility, which really is helpfull when you need to add a sign up form to your website quickly.

Minpunten:

Sumo is probabbly not that easy to use for new users or those who never used similar services or edited images.

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Hoger onderwijs
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Good Concept, Terrible Execution

3,0 6 jaar geleden

Pluspunten:

I like to concept of the product and the abilities it has to incorporate popups to your website without adding more than a script to your site.

Minpunten:

Everything else. Their help service is the worst and they often treat you as an idiot. Even with photos and indepth information about issues, they still are unable to understand the problem. We went round and round with them for 4 months about an issue to later find that it was a bug on there end. Using the product is hard and the data you're provide on your popups is limited.

Reactie Sumo group

6 jaar geleden

Hello! Thank you for your review and I am sorry you've experienced issues with the software. We've made lots of updates to our service and hope you can reconsider using Sumo for you business. I highly recommend trying out our new Shortcuts feature :) Here is a link to free trial for you: http://bit.ly/2LBfk1T

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Detailhandel, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Affordable and it works

5,0 6 maanden geleden

Opmerkingen: Overall I like Sumo for pop up email collection. We have been using them for years.

Pluspunten:

I chose Sumo for its affordability and ease of use. For a startup it’s great.

Minpunten:

I like Sumo but would love to see some better analytics and features.

John
Owner in VS
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Connects Email Marketing Effortlessly

5,0 vorig jaar

Opmerkingen: Sumo is an excellent tool to connect your email marketing to your website and design custom call to actions.I use it to connect SendFox to my Squarespace sites. The process is simple and you can create good looking call to actions for free. If you want to get fancy and really make your CTA "pop" and have more access to features, you can pay for Sumo.As my businesses continue to grow, I will likely end up paying for those extra features on Sumo. For the price (or lack of price) you cant beat the cost-to-benefit ratio Sumo provides. The team behind Sumo and other products (SendFox, TidyCal, etc) is great and always working on the products.

Pluspunten:

- easy to use- easy interface- cheap/free

Minpunten:

- some features hidden behind paywall- can suffer from option paralysis

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Informatietechnologie en -diensten, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Eerder overwogen alternatieven:

Easy to set up, but a bit clunky

3,0 4 jaar geleden

Opmerkingen: SumoMe enabled me to get started free with an email marketing automation that would require a paid account with Mailchimp. It was a good way to get started testing things out. As I grow, I'm looking into moving to Mailchimp though.

Pluspunten:

It was easy to get started with my email campaigns and it was free. Automation was easy to get started even in the free version.

Minpunten:

The interface leaves a bit to be desired. More guidance would be helpful. In the free version, stats are only available for 30 days. Integration with ThriveCart would be great.

Jake The Film
Jake The Film
Cofounder in VS
Geverifieerde LinkedIn-gebruiker
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

I use Sumo's free suite of tools on my Squarespace site, and I have been 'em for nearly three years.

5,0 7 jaar geleden

Opmerkingen: A pain-free way to collect emails that go above and beyond what Squarespace and/or Mailchimp can offer to a startup/small business? Sumo has your back, hands down.

Pluspunten:

I love the (even at the freemium level) assorted tools they have for capturing emails. With a little bit of coding, you can customize your lead magnets, both in terms of appearance and delivery.

Minpunten:

My only complaint with their suite of tools are their sharing tools, and this is nitpicky. I already have built-in share buttons on my CMS that look great on mobile and on a desktop. The Sumo tool was a real bother when I was using it (2015-2017). It even caused one of my followers to email and let me know it was a nuisance with this lagging (yet persistent in its following) behavior.

Reactie Sumo group

6 jaar geleden

Thanks for your review! We're constantly working on improvements and appreciate your feedback. If you ever would like to test out new features, here is a link to our Ecommerce plan free trial: http://bit.ly/2LBfk1T Good luck with your business!

Sachin
Sachin
Digital Marketing Specialist in Barbados
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, 201-500 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Stop Leaving Money On The Table!

5,0 6 jaar geleden

Opmerkingen: Sumo which when I first started using was referred to as SumoMe has proven to be a worthy addition to my website arsenal and a valuable tool to recommend throughout my digital marketing consultancy. This set of tools has boost some of my clients email acquisition strategies as a number of clients where established brick and mortar stores but online virgins. SumoMe interface was really intuitive and presented very little headaches for my clients to wrap their heads around with a number of them collecting list of 1,000+ plus emails after previously struggling to even get 50 emails in the beginning.
These tools definitely adds value to any arsenal !

Pluspunten:

Grow your email list seamlessly Address cart abandonment concerns Ability to collect email address from user on exit Discount Codes (ecommerce plan offers unique codes) Autoresponder And more

Minpunten:

Free version advertises on your website Plans can be costly if site offers little ROI

Colleen
Colleen
professional blogger in VS
Geverifieerde LinkedIn-gebruiker
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

I really like sumo. I use a lot of its features on my blog. It helped a lot.

4,0 7 jaar geleden

Opmerkingen: It helped incorporate features on my blog with ease that I wouldn't of been able to do otherwise.

Pluspunten:

I love that a lot of its features are easy to use. They come with very easy to use directions. It has a lot of features that costs money on other programs.

Minpunten:

I use the free version, and I wish it had more choices for that. I also wish it had better choices for email. I have to use another program for that.

Reactie Sumo group

6 jaar geleden

Hello, Colleen! Thanks for the warms words. I noticed that you are using our free version and would love to see more features and options under this version. We currently offer free 14 day trial of our Ecommerce plan. Check it out and see if it has what you are looking for: http://bit.ly/2LBfk1T

Magnus
Magnus
Customer Service Team Lead in Nigeria
Geverifieerde LinkedIn-gebruiker
Publiceren, Zelfstandig ondernemer
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Recommended for Leads Collection

4,0 6 jaar geleden

Opmerkingen: I also connected it to Google analytics to show overall page views and organic searches.

Pluspunten:

I use Sumo on both bookclubs.com.ng and a client's website I had set up on WordPress a few years ago. If you plan to collect emails on your website with pop-ups and other campaigns then I recommend it. My dashboard also shows me comprehensive statistics such as Top 5 visited pages, conversions rates and all my subscribers. They also make it easy for you to export subscribers

Minpunten:

This feels really small to add to a review but logging out of Sumo completely will take an average techie awhile. I was looking for the log out button the first time I used it. It was so frustrating. I ended up going on their faq page on their website to find it. 'Click the "X" icon on the Sumo control panel (blue tab) while holding down the shift key to completely log out'. Why does it have to be so difficult?

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Internet, Zelfstandig ondernemer
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Sumo

4,0 2 jaar geleden

Opmerkingen: Es recomendable la prueba gratuita porque tienes muchas herramientas al alcance que pueden mejorar el tráfico en la Web/blog, captar más suscriptores y también chequear el contenido de la web que más gusta, por poner algunos ejemplos. Es sencillo de integrar y configurar para casi cualquier persona y seguro ayuda en la mejora global de la Web/blog

Pluspunten:

Sumo son bastantes aplicaciones en una donde controlas desde listas de email, aumentar el tráfico en tu sitio web, controlar los usuarios y cómo interactúan en la Web con mapas de calor. Conecta con muchas redes sociales para agilizarte el trabajo. Se integra en múltiples plataformas web, muchos idiomas disponibles, tiene versión para ordenador como para móvil y es escalable en precio agregando más herramientas.

Minpunten:

En el tiempo que he podido probarlo existen algunos errores al enviar emails a los suscriptores, algún que otro problema de visulizaciòn nada que no se pueda corregir por lo demás todo correcto.

Younes
seller in Marokko
Consumentendiensten, Zelfstandig ondernemer
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Nice and EASY

4,0 2 jaar geleden

Opmerkingen: really with Sumo, I didn't find any problem it works well.

Pluspunten:

Sumo's a nice application and useful to work with.

Minpunten:

Sumu is a fast application and very easy.

Flor
Comunicadora visual in Spanje
Design en ontwerp, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Herramienta sencilla para captar prospectos e incrementar nuestro alcance

5,0 2 jaar geleden

Opmerkingen: Comencé a usar Sumo gratis en mi primera web con wordpress. Fue tan fácil como agregar el plugin, registrarme y arrancar sus funciones. En particular, lo he usado para incrementar suscriptores a través de Pop-ups. Es una excelente herramienta para captar prospectos y ya desde MailChimp, Aweber o tu cuenta GetResponse gestionas todo lo demás.

Pluspunten:

Lo que más me gusta es la función Scroll Box, para crear fácilmente Pop-ups con formularios en una web. Se pueden personalizar casi completamente y conectar a nuestro software de email marketing (MailChimp, Aweber, GetResponse, entre otros) con el objetivo de captar prospectos. ¿Lo mejor? Que puedes comenzar a usar SUMO gratis y luego si quieres usar funciones avanzadas acceder al plan de pago.Otra cuestión a destacar es la de agregar botones para compartir en redes sociales contenidos de blog, lo que incrementa nuestro alcance y posicionamiento web.

Minpunten:

El único inconveniente que le encuentro es que si usas la versión gratis entonces agregará anuncios a tu sitio web.

Anthony
CEO in Ghana
Religieuze instellingen, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Sumo Review

5,0 5 jaar geleden

Opmerkingen: Sumo has helped me double my email subscribers which helps me convert them into customers. I have been able to share my own content with my audience on all my various social platforms like facebook, twitter, etc. to make them aware of new contents. This increases the engagement of my contents hence increasing my traffic as well.

Pluspunten:

After looking for a simple tool to increase my website's traffic and collect emails for marketing I found "sumo." It is very simple to integrate into my website. The settings are so simple with many preferences of your choice. It helped me add social share buttons to my website and helped me grow my email lists at a faster rate. The attention of any visitor is easily caught to interact more with me and my website. Sending emails to a bunch of subscribers in my chosen groups look simple when using sumo. The pop-up subscription box and the social share buttons are not intrusive and it has an automatic welcome message for all my new subscribers which saves my time of welcoming them with messages all the time.

Minpunten:

I haven't been able to send emails to individual subscribers. It allows me to send marketing emails to only those added to my groups and I don't know why. I therefore believe because I am using the free version that is why I have been limited to that. I would like to be a premium member soon.

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Truly an easy way to collect emails

5,0 3 jaar geleden

Opmerkingen: This is a very solid tool for growing your business. I've built email lists in multiple niches and tools like Sumo help you do that fast, using high-converting (tested) elements on your pages. The free version is great to get to know the platform and might even be enough for people starting out. There are a lot of templates available and they all look great. That's important if you care about the look and feel of your website and web pages (and don't want to annoy your visitors too much). Great job, this tool has been around for long and keeps getting better. Definitely worth testing!

Pluspunten:

The simplicity is what I like about Sumo. This tool makes it very easy to start collecting subscribers on your website. With just a couple of clicks I was able to start collecting new leads. It's fast and bug-free. There's a generous free plan to test the waters. I took advantage of that before I upgraded. Sumo has a number of tools that you can use to grow your business.

Minpunten:

This tool offers a smooth experience and there's not much to dislike. I do wish there were multiple paid plans available. Now I think most of the good features are in one paid plan. It's to be expected, but compared to other tools, I think this can be improved.

Emily
Freelance Marketing Strategist in VS
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Great, easy pop-up tool

5,0 6 jaar geleden

Opmerkingen: We have had a great experience with SUMO. We use it on multiple sites as an email capture tool, and our email subscriptions have tripled since adding this pop-up on our site as the first thing people see when coming to the site.

Pluspunten:

Sumo was a great addition to our company website to help gather email addresses through a pop-up when someone comes to the site. The pop-ups are easy to create with either custom imagery and their wizard, or using their basic templates. There are many options for the type of pop-ups that they offer. Implementation is immediate and was something that I could do without needing an HTML programmer. The pop-ups do not interfere with any other tracking or plug-ins on our site, and I like that I can set the frequency to not overwhelm frequent visitors.

Minpunten:

I like the reporting functions, but I would like to see more data as it relates to the success. You get the impressions and actions taken, but I would like to know how many times an individual sees the popup before finally entering their email, if more than once, as an example. Otherwise, I'm very happy with this tool.

Shannon Simone
Shannon Simone
CEO in VS
Geverifieerde LinkedIn-gebruiker
Internet, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Sumo me is a must have tool for email capture

5,0 3 jaar geleden

Opmerkingen: This solves my problem by allowing me to offer a beautiful pop up email collection item on any website with minimal effort

Pluspunten:

The Sumo product is easy for a novice to integrate and provides amazing free tools. The welcome mat and email collection features are fantastic.

Minpunten:

I truly like the software and interface. Some additional features must be purchased but that is to be expected.

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Experience with Sumo

4,0 6 jaar geleden

Opmerkingen: Great product. Have set it up for a handful of clients to build out their email lists.

Pluspunten:

Sumo gives users the ability to do one of the most important things an online business needs to do: collect emails to grow their list. They do so with great pop-ups, welcome mat, and smart bars.

Minpunten:

Some of the functionality is a bit clunky. They seem to go wide vs narrow, i.e. trying to do everything instead of becoming the best at a few things.

Reactie Sumo group

6 jaar geleden

We're happy to have you as our customer. Thanks for the review!

Douglas
Owner in VS
Sport, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Enhance Your Website Visitor's Experience While Also Gaining Greater Insight

5,0 5 jaar geleden

Opmerkingen: Setting up Sumo on each of my websites was very intuitive and easy to accomplish. There are features that allow you to personalize the look and the experience visitors to the site will each have. Once set up it then runs on autopilot to track some helpful metrics on those visitors and what they do while on each site. Sumo enhances the look and functionality of the site on which it is installed while providing helpful functions that improve each visitors experience.

Pluspunten:

I like best the ease of use in setting up this program to provide my website visitor's with a better on-site experience while also providing me with detailed metrics on those visitors.

Minpunten:

I've been using Sumo on two websites for more than a few years and have not found anything about that I do not like.

Shashu
VS
Geverifieerde LinkedIn-gebruiker
Management non-profit organisaties, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer
Bron: GetApp

Great Plugin For My website

5,0 6 jaar geleden

Pluspunten:

I am actively using SUMO on my website now. It's a great tool for my site. I've recommended it to many of my business connects. I use it for signups and newsletter listserves. I like that you can group signups by the promos you're running. The interface is easy to understand, it actually "guides" you through the creating process. It asks your desired outcome and where you'd like the signup box to appear, when, and what it will look like. You can turn on and off the sign-ups at any time. You can also send tests to see what it looks like when someone does sign up. You can check your website analytics with Sumo which is a great perk!

Minpunten:

I hate that many times you have to re-login to sumo when it's connected through your website. Like I have Sumo linked as a plugin and I always have to re-login and I wish it would stay logged in. Also, when you are checking the analytics, I feel it could be more in-depth. I wish that I could use more than one signup at a time. The unpaid version, of course, is limited. If you don't have design skills, you cannot make a "pretty" "pop-up" box with ease. But, if you're tech/design savvy, you should be okay.

Tal
Tal
Manager Marketing in Israël
Geverifieerde LinkedIn-gebruiker
Computersoftware, 51-200 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

They have some bugs but i tried the free version and they keep getting better and add capabilities

4,0 6 jaar geleden

Opmerkingen: Good. Gave me what I needed, free

Pluspunten:

Easy to use, great guides, helps achieve many marketing goals, combines analytics ontop of your website, great features

Minpunten:

I encountered several bugs that didn't make me purchase but I'm pretty sure the paid version works great. They are a very good company, brand

Reactie Sumo group

6 jaar geleden

Thanks for your review, Tal! We are always improving our plans and hope you can feel more confident in using them :)

Artur
Artur
E-commerce manager in Polen
Geverifieerde LinkedIn-gebruiker
Detailhandel, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Easy to use tool

5,0 3 jaar geleden

Opmerkingen: Worth the money.

Pluspunten:

A very easy-to-use tool for generating leads. Friendly interface, great possibilities of testing various graphic variants. Very useful ready-made pop-up templates.

Minpunten:

A bit unintuitive way to change templates in tests, although perhaps the problem has already been solved.

Bogdan
Bogdan
Administrator in Roemenië
Geverifieerde LinkedIn-gebruiker
Online media, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

One of the best marketing tools I ever used

5,0 4 jaar geleden

Opmerkingen: Before using Sumo, I coded the forms myself or used other very poor plugins. After using Sumo, my email list grew much faster and my sales increased.

Pluspunten:

Very easy to set-up a pop-up form for getting people to sign-up to email lists. Easy to integrate with most used email management services such as Mailchimp and others. Email Automation included in the free plan.

Minpunten:

Could not find the option to disable the forms on specific pages but maybe it's there. Other than that this tool is pure gold.

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Muziek, 201-500 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

An ideal way to start building a list

5,0 6 jaar geleden

Opmerkingen: Great starter product, ironically with the type of offers provided by appsumo you'll probably end up ditching this for something else in the long run

Pluspunten:

Sumo allows you to quickly and easily grow a list using intuitive opt in forms You can build a large list of subscribers and then email them all within the free plan, which is great for starting out

Minpunten:

Once you outgrow the free plan it starts getting expensive It improved over the time frame in which I was using it, but it did seem a bit sluggish

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 1-5 maanden
Bron van de reviewer
Bron: GetApp

Good looking forms, but the asynchronous loading doesn't help the business

4,0 7 jaar geleden

Pluspunten:

Note that I've only used the SumoMe forms. Ignore this review if you're using their other tools. The forms look good and you have the option to customize them in more-than-you-have-time ways.

Minpunten:

The SumoMe forms aren't a bad tool, just that... You're at a conference and you have a single page with a SumoMe opt-in form for people interested in your product + some bad internet that you can't control. The page you worked on only loads the rest of the content and people scroll past the form (the form that doesn't load, because it's made to load asynchronously and it prioritizes the rest of the content before the form). So basically people just leave because they didn't see the form. Now imagine the same thing, online, and all the users and their internet speed that you cannot control. That was the end of our story with SumoMe. And it had the potential to be a good story.