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Traackr
Wat is Traackr?
Traackr biedt identificatie en screening van influencers, relatiebeheer, campagneorganisatie, meting en de enige prestatiebenchmark voor de influencer-markt in de sector. Meer dan twintig van de grootste adverteerders wereldwijd en honderden opkomende merken en bureaus vertrouwen elke dag op Traackr om slimmere influencer-marketingbeslissingen te nemen.
Wie gebruikt Traackr?
Traackr maakt impactvolle influencer-marketing mogelijk voor honderden merken en bureaus in 80 landen en 19 talen.
Twijfels over Traackr?
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Traackr
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Reviews over Traackr
User Friendly Tool
Opmerkingen: Amazing Tool.
Pluspunten:
The ability to download post level data including IG reels is an advantage we get over other tools we work with. Also, the accuracy of data is very high.
Minpunten:
The ability to export full account data ie all the posts without creating any keyword query is what we would like to have as it is required in our day-to-day job.
traackr review
Pluspunten:
The platform offers several metrics of influencers that help when analyzing which is the best content creator for the action that I will create, from engagement rates to reach after action.
Minpunten:
When some functions give an error, such as selecting something in a campaign and then showing that nothing has been selected, as well as slight delays in uploading content creators that have not yet been sought on the platform. Not everything is very simple to use.
AB Brand Advocates
Opmerkingen: I think it is very easy to use and can be helpful when you're starting from scratch. I find myself using it less when I'm working on a project that's outside of a major city and I rarely use the project management tools.
Pluspunten:
The project and tagging features are really helpful to stay organized when working with so many influencers.
Minpunten:
The language used doesn't really line-up to what you're doing if you're working with unpaid influencers. I like the ability to put people into different buckets/stages within a project, but it would be nice if those boxes were customizable. When looking for influencers in smaller cities, I think the pool of people could be better. Those areas don't have as many mega-influencers and it is hard to find people with 7-15k followers who are very influential locally.
Good
Pluspunten:
Price, reports, easy to use, influencer database.
Minpunten:
Limited numbers of inluncers in a campaign, conversions not well developped.
Effective management for influencer marketing
Opmerkingen: The tool is very complete, and for me, who works directly with influencers, it's a perfect tool. It helps me with the organization and also with the right choice for each campaign.
Pluspunten:
In the tool I can get a 360 view of all the main steps of a campaign. I believe that the tool that helps me the most is the search for influencers by filter.
Minpunten:
Influencers who are not registered take time to appear in the tool. When we have a predefined influencer and we need to know their results, the tool ends up making it difficult.
