Helpt Nederlandse bedrijven al 15 jaar
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Wat is Customer.io?

E-mailmarketingplatform voor bedrijven dat helpt bij het verzenden van pushmeldingen, transactionele e-mails, marketingberichten, enz.

Wie gebruikt Customer.io?

Customer.io ondersteunt gegevensgestuurde internetbedrijven die op grote schaal gepersonaliseerde berichten moeten verzenden in sectoren zoals SaaS, B2C, onderwijstechnologie, mobiele apps, webmarktplaatsen en meer.

Customer.io Software - 1
Customer.io Software - 2
Customer.io Software - 3
Customer.io Software - 4
Customer.io Software - 5

Twijfels over Customer.io? Vergelijk met een populair alternatief

Customer.io

Customer.io

4,7 (77)
US$ 100,00
maand
Gratis versie
Gratis proefversie
94
140
4,4 (77)
4,4 (77)
4,7 (77)
VS.
Beginprijs
Prijsopties
Functies
Integraties
Gebruiksgemak
Prijs-kwaliteitverhouding
Klantenservice
US$ 50,00
maand
Gratis versie
Gratis proefversie
103
231
4,3 (5.856)
4,2 (5.856)
4,4 (5.856)
Groene beoordelingsbalken geven het winnende product aan, op basis van de gemiddelde beoordeling en het aantal reviews.

Andere goede alternatieven voor Customer.io

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Webmeldingen
ActiveCampaign
Functies met hoogste score
Beheer van e-mailcampagnes
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Marketingautomatisering
Omnisend
Functies met hoogste score
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Geplande berichtgeving
Marketingautomatisering
SendGrid
Functies met hoogste score
API
E-maildistributie
Simple Mail Transfer Protocol (SMTP)
Mailjet
Functies met hoogste score
Beheer van e-mailcampagnes
E-maildistributie
Voor mobiel geoptimaliseerde e-mails
Constant Contact
Functies met hoogste score
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E-mailmarketing
Voor mobiel geoptimaliseerde e-mails
Mailchimp
Functies met hoogste score
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E-mailbeheer
E-mailmarketing
Outreach
Functies met hoogste score
Leads beheren
Rapportage en analyse
Voor salesteams/-organisaties

Reviews over Customer.io

Gemiddelde score

In totaal
4,7
Gebruiksgemak
4,4
Klantenservice
4,7
Functies
4,4
Prijs-kwaliteitverhouding
4,4

Reviews op basis van bedrijfsgrootte (werknemers)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Reviews zoeken op score

5
75%
4
22%
3
3%
Orian
Orian
Growth Director in Frankrijk
Geverifieerde LinkedIn-gebruiker
Computer- en netwerkbeveiliging, 51-200 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Eerder overwogen alternatieven:

Modern marketing automation platform with powerful data integration capabilities

5,0 9 maanden geleden

Pluspunten:

As a SaaS company, product data integration was a key decision factor when picking our MAP. Customer.io was by far the best at leveraging product data in emails and became a key part of our workflow to detect and activate leads from Product.

Minpunten:

The initial setup was quite complex because of what we wanted to do, but the Customer Success rep was very helpful.

Pedro
Head of Marketing in Portugal
Marketing en reclame, 51-200 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Eerder overwogen alternatieven:

Our go-to automation software

5,0 4 maanden geleden

Opmerkingen: Overall my team is very happy with the software and we would recommend it.

Pluspunten:

It's very easy to use and does 90% of what you'd need to automate your marketing.

Minpunten:

Some of the UI choices over time have become worst, like elements covering crucial elements (eg. minimap when editing an email), and their push to become more of a CDP than a marketing software has made the platform more cluttered for those who, like me, want to use it for marketing automation. Lastly, but possibly most importantly, the fact that we still can't DUPLICATE a campaign is absurd. Having to re-create campaign settings each time is such a time waste, for a seemingly obvious (And simple) feature.

Suzan
Growth Marketeer in Nederland
Detailhandel, 11-50 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Good service, interface somehow difficult and less user friendly than other systems

3,0 vorig jaar

Opmerkingen: Good

Pluspunten:

Great and quick customer service, broadcast function works well

Minpunten:

The data functions and the somehow difficult interface of campaigns and flow-building

Joana
Joana
Customer Operations Specialist in Portugal
Geverifieerde LinkedIn-gebruiker
Computersoftware, 11-50 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Eerder overwogen alternatieven:

Complete feature-set and excellent support

5,0 9 maanden geleden

Pluspunten:

Even though at first it might have a longer learning curve (because there are several functionalities we can make use of), I think it compensates having the ability to create complex workflows for email campaigns: there are several functionalities available, and we're always able to create the flows we ideate. I particularly like the “draft” option to test campaigns I've just set up and made live and that we're able to integrate with other data platforms, that enrich our trigger and filter capabilities.Excellent customer support. Even though we're not on the Premium plan, any of the queries we submit are answered within 24 hours and have detailed explanations or workarounds for the issues presented.They also have interesting webinars from time to time, with quite specific topics and tips.

Minpunten:

Unfortunately, we're unable to move a contact manually within a workflow; which is particularly important for exceptional cases that we might want to override the rules because of a human or sync error. Another feature I'd like to have (but also seems to be missing from most similar tools), is the ability to have custom reports – though I wouldn't need this very often, thus it's not a dealbreaker at this point.The pricing is somewhat expensive, and we're not able to temporarily downgrade the plan (if by any chance our business has a seasonality).

Beth
Data and Analytics Manager in Canada
Consumentenelektronica, 51-200 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

I've been a Customer.io user for ~3 years and would highly recommend it to growing startups

5,0 8 maanden geleden

Pluspunten:

Customer.io has evolved so much since I started using it! In the beginning, we had to use a lot of workarounds like sending leads via Zapier but they've made huge quality-of-life improvements. We can either use our data connectors to facilitate lead management but they also have a form connector that makes this process a breeze.I love how easily Customer.io connects to our existing data structure and makes it super easy to break down data silos across our suite of tools. The integrations are really easy to use!The campaign builder is super flexible and allows us to not only send marketing comms to our users but also to clean up data and use it to automate basic tasks within the platform. Emails are very easy to setup, especially with the ability to save rows and use snippets. This saves us time when creating new content. We also frequently use the display conditions for email as we have different offerings for users in Canada VS the US. This helps us really customize the content to fit the users' needs.

Minpunten:

While Customer.io does offer SMS/mobile messaging, it would be great if they integrated with more companies so we had more options here.