Helpt Nederlandse bedrijven al 15 jaar
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Wat is Customer.io?

E-mailmarketingplatform voor bedrijven dat helpt bij het verzenden van pushmeldingen, transactionele e-mails, marketingberichten, enz.

Wie gebruikt Customer.io?

Customer.io ondersteunt gegevensgestuurde internetbedrijven die op grote schaal gepersonaliseerde berichten moeten verzenden in sectoren zoals SaaS, B2C, onderwijstechnologie, mobiele apps, webmarktplaatsen en meer.

Customer.io Software - 1
Customer.io Software - 2
Customer.io Software - 3
Customer.io Software - 4
Customer.io Software - 5

Twijfels over Customer.io? Vergelijk met een populair alternatief

Customer.io

Customer.io

4,7 (79)
US$ 100,00
maand
Gratis versie
Gratis proefversie
93
140
4,4 (79)
4,3 (79)
4,6 (79)
VS.
Beginprijs
Prijsopties
Functies
Integraties
Gebruiksgemak
Prijs-kwaliteitverhouding
Klantenservice
Geen prijsinformatie gevonden
Gratis versie
Gratis proefversie
87
205
4,4 (4.161)
4,3 (4.161)
4,4 (4.161)
Groene beoordelingsbalken geven het winnende product aan, op basis van de gemiddelde beoordeling en het aantal reviews.

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Reviews over Customer.io

Gemiddelde score

In totaal
4,7
Gebruiksgemak
4,4
Klantenservice
4,6
Functies
4,4
Prijs-kwaliteitverhouding
4,3

Reviews op basis van bedrijfsgrootte (werknemers)

  • <50
  • 51-200
  • 201-1.000
  • >1.001

Reviews zoeken op score

5
73%
4
24%
3
3%
Orian
Orian
Growth Director in Frankrijk
Geverifieerde LinkedIn-gebruiker
Computer- en netwerkbeveiliging, 51-200 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Eerder overwogen alternatieven:

Modern marketing automation platform with powerful data integration capabilities

5,0 vorig jaar

Pluspunten:

As a SaaS company, product data integration was a key decision factor when picking our MAP. Customer.io was by far the best at leveraging product data in emails and became a key part of our workflow to detect and activate leads from Product.

Minpunten:

The initial setup was quite complex because of what we wanted to do, but the Customer Success rep was very helpful.

Pedro
Head of Marketing in Portugal
Marketing en reclame, 51-200 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Eerder overwogen alternatieven:

Our go-to automation software

5,0 9 maanden geleden

Opmerkingen: Overall my team is very happy with the software and we would recommend it.

Pluspunten:

It's very easy to use and does 90% of what you'd need to automate your marketing.

Minpunten:

Some of the UI choices over time have become worst, like elements covering crucial elements (eg. minimap when editing an email), and their push to become more of a CDP than a marketing software has made the platform more cluttered for those who, like me, want to use it for marketing automation. Lastly, but possibly most importantly, the fact that we still can't DUPLICATE a campaign is absurd. Having to re-create campaign settings each time is such a time waste, for a seemingly obvious (And simple) feature.

Suzan
Growth Marketeer in Nederland
Detailhandel, 11-50 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Good service, interface somehow difficult and less user friendly than other systems

3,0 2 jaar geleden

Opmerkingen: Good

Pluspunten:

Great and quick customer service, broadcast function works well

Minpunten:

The data functions and the somehow difficult interface of campaigns and flow-building

George
CEO in VS
Financiële dienstverlening, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Eerder overwogen alternatieven:

Pricing doesn't work

4,0 3 maanden geleden

Opmerkingen: Customerio is generally fine, but the pricing structure doesn't work for us. Ordinarily, in this situation, we would just go with a different company, but we haven't found one that makes sense. They got us in on their startup program, but that is just a bandaid on their pricing model.

Pluspunten:

It can send emails based on actions triggered within our app.

Minpunten:

The pricing structure. It assumes clients are B2B businesses, not B2C or e-commerce.

Joana
Joana
Customer Operations Specialist in Portugal
Geverifieerde LinkedIn-gebruiker
Computersoftware, 11-50 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Eerder overwogen alternatieven:

Complete feature-set and excellent support

5,0 vorig jaar

Pluspunten:

Even though at first it might have a longer learning curve (because there are several functionalities we can make use of), I think it compensates having the ability to create complex workflows for email campaigns: there are several functionalities available, and we're always able to create the flows we ideate. I particularly like the “draft” option to test campaigns I've just set up and made live and that we're able to integrate with other data platforms, that enrich our trigger and filter capabilities.Excellent customer support. Even though we're not on the Premium plan, any of the queries we submit are answered within 24 hours and have detailed explanations or workarounds for the issues presented.They also have interesting webinars from time to time, with quite specific topics and tips.

Minpunten:

Unfortunately, we're unable to move a contact manually within a workflow; which is particularly important for exceptional cases that we might want to override the rules because of a human or sync error. Another feature I'd like to have (but also seems to be missing from most similar tools), is the ability to have custom reports – though I wouldn't need this very often, thus it's not a dealbreaker at this point.The pricing is somewhat expensive, and we're not able to temporarily downgrade the plan (if by any chance our business has a seasonality).