Wie gebruikt HubSpot Marketing Hub?

De alles-in-één marketing software van HubSpot is ideaal voor groeiende bedrijven die aankomende marketing willen gebruiken om meer verkeer te genereren, leads te converteren en ROI te bewijzen.

Wat is HubSpot Marketing Hub?

HubSpot inbound marketingsoftware biedt self-service business intelligence en rapportage van webanalyses om het succes van je website en online marketingactiviteiten te meten. HubSpot helpt je bedrijf ook om online gevonden te worden en je websiteverkeer om te zetten in leads en klanten, en te optimaliseren op basis van je resultaten. Vraag vandaag nog een GRATIS beoordeling aan om te zien hoe HubSpot jou kan helpen leads en omzet te genereren en het succes van je bedrijf te bewaken!

HubSpot Marketing Hub - Details

HubSpot

http://www.hubspot.com/

Opgericht in 2006

HubSpot Marketing Hub - Prijsoverzicht

HubSpot Marketing Hub heeft een gratis versie en biedt een gratis proefperiode. HubSpot Marketing Hub betaalde versie vanaf US$ 50,00/maand.

Beginprijs

US$ 50,00/maand

Gratis versie

Ja

Gratis proef

Ja

Implementatie

Cloud, SaaS, Web

Training

Persoonlijk

Live online

Webinars

Documentatie

Ondersteuning

Kantooruren

Online

Functies van HubSpot Marketing Hub

Blog software
Analyse
Bestanden delen
Groepsberichten
Modereren van opmerkingen
Postbeheer
Samenwerkend schrijven
WYSIWYG Rich Text-editor
Zoeken
A/B-tests
Abonneebeheer
Afbeeldingenbibliotheek
Autoresponders
Bestemmingspagina's en webformulieren
CAN SPAM-compliance
Door gebeurtenissen geactiveerde e-mail
Drip -campagnes
Dynamische inhoud
Klantenonderzoeken
Lijstbeheer
Rapportage en analyse
Sjabloonbeheer
Voor mobiel geoptimaliseerde e-mails
WYSIWYG-e-maileditor
A/B-tests
Aanpasbare sjablonen
Analyse
Formuliergenerator
Realtime bewerken
Responsief
SEO-beheer
Slepen en neerzetten
Contactendatabase
Gegevens importeren en exporteren
Integratie van leaddatabase
Lead nurturing
Leads vastleggen
Leadscoring
Leadsegmentering
Pipelinebeheer
Tools voor exploratie
Verificatie/validatie van leads
A/B-tests
Auditing
Concurrentenanalyse
Contentbeheer
Dashboard
Integratie met Google Analytics
Koppelingsbeheer
Lokalisatie
Rangen bijhouden
Tools voor onderzoek naar trefwoorden
Trefwoorden bijhouden
Trefwoorden voor mobiel
Analyse
Beheer van meerdere accounts
Contactenbeheer
Contentbeheer
Conversies bijhouden
Geautomatiseerd publiceren
Postplanning
Targeting van klanten
Trefwoorden filteren

Reviews van HubSpot Marketing Hub

5 van 4.201 reviews worden weergegeven

In totaal
4,5/5
Gebruiksgemak
4,3/5
Klantenservice
4,4/5
Functies
4,4/5
Waar voor je geld
4,2/5
Sean D.
Marketing Manager
Computersoftware, 51-200 werknemers
Heeft de software gebruikt voor: 6-12 maanden
  • Totaalscore
    5/5
  • Gebruiksgemak
    5/5
  • Functies en functionaliteit
    4/5
  • Klantenondersteuning
    4/5
  • Waar voor je geld
    4/5
  • Waarschijnlijkheid van aanbeveling
    8/10
  • Bron van de reviewer 
  • Beoordeeld op 2-8-2019

"A platform with a soul— HubSpot keeps marketing human with products built on best practices"

Opmerkingen: HubSpot is the best tool to use when learning marketing automation. Our marketing team uses HubSpot Enterprise for emails, forms, landing pages, web chat, and social scheduling. Our biggest pain point has been our third-party integration with our CRM-- we use Microsoft Dynamics 365. The more tools/features you're able to use in HubSpot, the more convenient (and powerful) it becomes as you really can benefit from having "everything you need in one place". But as companies grow, it gets harder and harder to maintain that vision. I wish we could take advantage of all of the HubSpot Enterprise features we pay for but too many of our existing tools overlap with them and that's where the importance of reliable integrations come into play.

Pluspunten: HubSpot has allowed us to streamline our marketing efforts so we can focus on what really matters. With We've been able to automates so many mundane processes that we used to do manually thanks to HubSpot workflows. HubSpot's ease of use also makes training and transferring ownership/management of the tool more efficient. What I liked:
• Simple, intuitive fool-proof interface
• Great support and learning resources
• HubSpot Academy makes it easy to learn marketing automation
• Workflows look like they were designed by a kindergartener-- I love how simple they are to understand and build

Minpunten: Six months into using HubSpot we outgrew the "honeymoon phase" as we started running into limitations with the platform, mostly involving integrations with other tools we use. At the end of the day, HubSpot is phenomenal at what it does but has real limits to it's function and flexibility-- it doesn't scale comfortably to larger enterprise companies/databases. If HubSpot fits within the scope of your company's marketing needs, it's a delight to use. HubSpot is built by marketers for marketers and it's run by a very human company that injects soul and purpose into it's products. Improvements I'd like to see:
• Better CRM function-- it was too limited for us to use
• Greater flexibility with reporting custom dashboards
• Ability to use spend/budget data from LinkedIn Ads connection
• Ability to A/B test automated emails without workaround

  • Bron van de reviewer 
  • Beoordeeld op 2-8-2019
Md masoom R.
Sr Executive Sales and Research
Verzekeringen, 501-1.000 werknemers
Heeft de software gebruikt voor: 2+ jaar
  • Totaalscore
    4/5
  • Gebruiksgemak
    5/5
  • Functies en functionaliteit
    4/5
  • Klantenondersteuning
    4/5
  • Waar voor je geld
    4/5
  • Waarschijnlijkheid van aanbeveling
    9/10
  • Bron van de reviewer 
  • Beoordeeld op 11-6-2019

"Great Marketing Automation Platform."

Opmerkingen: Overall my experience with HubSpot is amazing. I am using it on a daily basis and found it very helpful for my work. I am using it for campaign creation, campaign management, bulk emails sending to customers and new prospects, tracking emails, bounce rates, open rate, click rates which is a very amazing feature and accurate. I love the way I can manage all data and information which in it and fetching reports and creating dashboards is very easy and very informative in it.

Pluspunten: I like HubSpot easy to use user interface and powerful marketing automation feature the most. I love HubSpot mobile app which is very easy to use and effective, because of this now anyone can access their HubSpot account from anywhere easily with their mobile app and on the other hand I like their dashboard reports and email tracking system too.

Minpunten: There is one thing that I dislike about it and want to highlight it which is HubSpot is a little bit expensive but I can say also that this platform is worth to spend.

  • Bron van de reviewer 
  • Beoordeeld op 11-6-2019
Katie F.
Content Developer
Machine- en installatiebouw, 1.001-5.000 werknemers
Heeft de software gebruikt voor: 2+ jaar
  • Totaalscore
    5/5
  • Gebruiksgemak
    5/5
  • Functies en functionaliteit
    5/5
  • Klantenondersteuning
    5/5
  • Waar voor je geld
    5/5
  • Waarschijnlijkheid van aanbeveling
    10/10
  • Bron van de reviewer 
  • Beoordeeld op 20-5-2020

"Marketing Automation is a Breeze with Hubspot"

Opmerkingen: Prior to using Hubspot, we had no marketing automation platform at all. Nada. Marketing automation wasn't a thing for our company! Slow to the game, I know. However, the perk of Hubspot is just how quickly you can learn and use the software. You don't have to be an expert - everything is laid out for you exactly as you need it. Plus, the Hubspot support team is incredible. Now our company has a robust and thriving series of marketing automation workflows that are based on everything from NAISC codes to form submissions to deal stages. We're happy!!

Pluspunten: Marketing Automation in Hubspot is incredible!! I couldn't be happier to work with this platform daily. From creating automated emails to implementing automated workflows - everything within Hubspot is easy peasy. When making the automated emails, it's literally as simple as 1-2-make email- click save for automation - done. I can't imagine it being any more intuitive. Then using the workflows feature that use these automated emails - super simple. We haven't progressed too much further down the automation rabbit hole than the above, but we'll get there. So if you're a company like ours who is moving a bit slower - but wants to focus on marketing automation - Hubspot is definitely the platform for you.

Minpunten: Only issue I've encountered is that Hubspot can be buggy at times. At least twice a month you'll get a notification in the system that your emails aren't sending, or that workflows are being delayed due to "unforeseen circumstances." It can take a day or so to resolve. Not too annoying, but I'd expect this once in a while - not monthly. Seems they have a few kinks to work out.

  • Bron van de reviewer 
  • Beoordeeld op 20-5-2020
Geverifieerde reviewer
Marketing Communications Specialist
Publiceren, 51-200 werknemers
Heeft de software gebruikt voor: 2+ jaar
  • Totaalscore
    3/5
  • Gebruiksgemak
    3/5
  • Functies en functionaliteit
    2/5
  • Klantenondersteuning
    5/5
  • Waar voor je geld
    3/5
  • Waarschijnlijkheid van aanbeveling
    3/10
  • Bron van de reviewer 
  • Beoordeeld op 21-6-2018

"A decent tool for marketing automation with a few key issues"

Opmerkingen: Hubspot is a good tool to start learning about marketing automation or if you are a small company with few leads to store. It is a visually appealing platform with some interesting functionality. The social media advanced scheduling option is one of the best features as is the ability to make easy landing pages. For basic marketing needs, this is a decent option. For larger companies with more complex needs, Hubspot has many issues that will impact speed and productivity.

Pluspunten: The customer service team is excellent and there is a handy chat function so you don't have to wait on an email response. For social media, you can schedule posts months in advance and view your marketing activities as a monthly calendar. Landing pages are also easy and quick to set up. This is a great tool for smaller organizations with limited contacts or leads to store who need basic marketing support.

Minpunten: The company continues to make unnecessary updates with little notice that often seems to decrease the functionality of the tool until the changes are reversed. Email is very difficult to use as the template you set up views very differently across multiple popular email platforms (to be fair, this is likely an issue with any email automation software). You also have to change your template in a different view pane from your actual email so you're constantly switch back and forth between views for very minor changes. The simplest spacing adjustment takes forever. However, the contact database portion of Hubspot is where we have the most trouble as it's hard to sort and group leads with any way other than by making smart lists or using personas. Your database will get messy fast and there's very little way to clean it if you are a large company which means over time you will be paying for useless leads in your system you cannot find and eliminate.

  • Bron van de reviewer 
  • Beoordeeld op 21-6-2018
Geverifieerde reviewer
Investment Advisor
Bankwezen, 2-10 werknemers
Heeft de software gebruikt voor: 6-12 maanden
  • Totaalscore
    5/5
  • Gebruiksgemak
    5/5
  • Functies en functionaliteit
    4/5
  • Klantenondersteuning
    4/5
  • Waar voor je geld
    4/5
  • Waarschijnlijkheid van aanbeveling
    8/10
  • Bron van de reviewer 
  • Beoordeeld op 1-6-2020

"Great application to manage new leads from customer "

Opmerkingen: It was great while we used to follow up with email campaign and leads. The use can be challenging if you are very sure of your business needs so I will recommend finding to HubSpot or a marking agency you trust who can help you finding exactly what kind of tools you will need to use to reach expectations and conversions

Pluspunten: We used the service in our office get leads from some of our landing and referral websites. We received a lot of leads and it was hard to follow up with just a mail chimp our a google form and we needed automation to convert them to new customers. HubSpot helped us to managed the new leads and we were able to compare our campaigns with other cases similar to us that used this service so it increased out sales by 150%.

Minpunten: The service is expensive and you have to make sure all your team is dedicated to the training. Its a very different approach to follow up on leads and email marketing than other services so training is very important.

  • Bron van de reviewer 
  • Beoordeeld op 1-6-2020