Contentsquare

Valuable user insights

Opmerkingen: ContentSquare helps me to dive further into the user behavior on a page. I mostly use it to pre-validate AB-test ideas, analyse AB-tests, discover bugs on our site and determine general improvements of the user flow.

Pluspunten:

ContentSquare has extensive features to analyse user behaviour on a page or on a set of pages. The different type of reports form a great set of tools to uncover more general and very specific insights. I mostly use the zoning analysis and session replay. The CS Live Chrome Extension is very handy and is a great solution for stakeholders and team members to find quick answers to their questions. ContentSquare has integration with our customer feedback tools, Google Analytics and AB-testing software. ContentSquare is relatively fast as well, especially compared to our previous tool ClickTale.

Minpunten:

We sometimes run into bugs. Luckily the Support Team is often quick to reply.

Contentsquare - highly recommended!

Opmerkingen: Typically web data is hidden away in reports and accessed by few. Such website data can be factual but doesn’t help to break behaviour down. Contentsquare does both - make data visually accessible and easy to understand - whilst adding different level of metrics to understand behaviour. So overall this has meant greater visibility of website performance and richer understanding of behaviour.

Pluspunten:

Very powerful visual representations of data - making it clear, easy to interpret and impactful. Responsive and engaged customer support team.

Minpunten:

Some of the features can be a bit buggy and unintuitive.

Excellent features, with some issues

Pluspunten:

Great range of features that touch almost every aspect of visitor behavior, from the journey map to individual page interactions. Gives a whole new dimension on the "why" behind the winners and losers of A/B tests. Really caring and responsive customer support team as well!

Minpunten:

Issues with performance, especially when taking in data from a large variety of external campaigns, do create somewhat significant barriers to using the platform to its fullest extent.

Content Square is a must have DXP that enables insight to action

Opmerkingen: Content Squares DXP is a key input to our website optimization efforts. The platform is user friendly and data visualization enables my team to quickly turn insight to action. Our ability to optimize UX and merchandising had led to increased CVR and revenue.

Pluspunten:

Content Squares DXP is a key input to our website optimization efforts. The platform is user friendly and data visualization enables my team to quickly turn insight to action. The customer success team is a great extension of our team - often actively surfacing insights and areas of opportunity. Great business partners!

Minpunten:

Need better connection to support personalization efforts

Great for knowing what's happening on your website

Opmerkingen: We are well accompanied. Owing to our small team size compared to other users, we need to be followed a lot by our customer success manager.
We are satisfied regarding that point.

Pluspunten:

I like the ease of use, the sunburst diagram to instantly see what are your customers doing. The contextual right click button makes it super easy to dig deeper into understanding pain points.

Minpunten:

We encountered several bugs, that are all fixed now.