---
description: Ontdek de plus- en minpunten van Omnisend en leer meer over de functies, de prijs en het gebruiksgemak van de software. Lees nuttige beoordelingen van geverifieerde gebruikers en ontdek vergelijkbare programma's.
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title: Omnisend - Bekijk prijzen, reviews en scores - Capterra Nederland 2026
---

Breadcrumb: [Startpagina](/) > [Email marketing software](/directory/30013/email-marketing/software) > [Omnisend](/software/153508/omnisend)

# Omnisend

Canonical: https://www.capterra.nl/software/153508/omnisend

Pagina: 1 / 35\
Volgende: [Volgende pagina](https://www.capterra.nl/software/153508/omnisend?page=2)

> Marketing automation in e-commerce voor slimme verkoopgestuurde marketeers die de generieke e-mailmarketingplatforms zijn ontgroeid.
> 
> Oordeel: score van **4.7/5** door 834 gebruikers. Hoge score voor **Waarschijnlijkheid van aanbeveling**.

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## Overzicht

### Wie gebruikt Omnisend?

Omnisend biedt geavanceerde tools voor marketing automation voor verkoopgestuurde marketeers in e-commerce die de generieke e-mailmarketingplatformen zijn ontgroeid.

## Snelle statistieken en scores

| Metriek | Score | Details |
| **In totaal** | **4.7/5** | 834 Reviews |
| Gebruiksgemak | 4.6/5 | Gebaseerd op alle reviews |
| Klantenondersteuning | 4.6/5 | Gebaseerd op alle reviews |
| Prijs-kwaliteitverhouding | 4.5/5 | Gebaseerd op alle reviews |
| Functies | 4.5/5 | Gebaseerd op alle reviews |
| Aanbevelingspercentage | 90% | (9/10 Waarschijnlijkheid van aanbeveling) |

## Over de leverancier

- **Bedrijf**: Omnisend
- **Locatie**: Western Gateway, VK
- **Opgericht**: 2014

## Commerciële context

- **Beginprijs**: US$ 16,00
- **Prijsmodel**:  (Gratis versie beschikbaar)
- **Doelgroep**: Zelfstandig ondernemer, 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000
- **Implementatie en platforms**: Cloud, SaaS, Web
- **Ondersteunde talen**: Engels
- **Beschikbare landen**: Albanië, Algerije, Amerikaanse Maagdeneilanden, Andorra, Angola, Argentinië, Australië, Azerbeidzjan, Bahama’s, Bangladesh, Belarus, België, Bosnië en Herzegovina, Brazilië, Britse Maagdeneilanden, Bulgarije, Canada, Centraal-Afrikaanse Republiek, Chili, China en 88 meer

## Functies

- API
- Aanpasbare sjablonen
- Abonneebeheer
- Activiteitendashboard
- Behavioral targeting
- Bestemmingspagina's en webformulieren
- CAN-SPAM Compliance
- Campagneanalytics
- Campagnebeheer
- Campagneplanning
- Campagneplanning
- Campaign tracking
- Contactenbeheer
- Contactendatabase
- Contentbeheer
- Conversies bijhouden
- Dashboard
- Door gebeurtenissen geactiveerde acties
- E-mails bijhouden
- E-mailsjablonen
- Formulieren maken en ontwerpen
- Geautomatiseerde antwoorden
- Gedragsanalyse
- Geplande berichtgeving
- Integratie van sociale media
- Kanaalbeheer
- Klantensegmenten
- Klantprofielen
- Klikken bijhouden
- Leads beheren
- Leads genereren
- Leads vastleggen
- Marketingautomatisering
- Massa-sms
- Meerdere campagnes
- Messaging in twee richtingen
- Mobile Optimization
- Multichannel campagnes
- Personalisatie
- Personalisatie van berichten
- Prestatiemeetwaarden
- Real-Time Analytics
- Real-Time Notifications
- Real-Time Reporting
- Sjabloonbeheer
- Social marketing
- WYSIWYG-editor
- Websitebezoekers bijhouden
- Workflowbeheer
- Zoeken/filteren

... en 21 meer functies

## Integraties (105 in totaal)

- 29 Next
- 99minds
- Adobe Commerce
- AfterShip
- Alloy
- Appy Pie
- Argoid
- BigCommerce
- CartHook
- ConvertFlow
- Digioh
- EComposer
- Easyship
- Ekoma
- Elink.io

... en 90 meer integraties

## Ondersteuningsopties

- E-mail/helpdesk
- Veelgestelde vragen/forum
- Kennisbank
- 24/7 (contact met medewerker)
- Chatten

## Categorie

- [Email marketing software](https://www.capterra.nl/directory/30013/email-marketing/software)

## Gerelateerde categorieën

- [Email marketing software](https://www.capterra.nl/directory/30013/email-marketing/software)
- [Marketing automation software](https://www.capterra.nl/directory/6/marketing-automation/software)
- [SMS-marketing software](https://www.capterra.nl/directory/30842/sms-marketing/software)
- [Content marketing tools](https://www.capterra.nl/directory/30796/content-marketing/software)
- [Campagne management software](https://www.capterra.nl/directory/30012/campaign-management/software)

## Alternatieven

1. [HubSpot Marketing Hub](https://www.capterra.nl/software/171840/hubspot-marketing) — 4.5/5 (6213 reviews)
2. [Brevo](https://www.capterra.nl/software/132996/brevo) — 4.6/5 (3387 reviews)
3. [Mailchimp](https://www.capterra.nl/software/110228/mailchimp) — 4.5/5 (17549 reviews)
4. [MailerLite](https://www.capterra.nl/software/136603/mailerlite) — 4.7/5 (2254 reviews)
5. [Constant Contact](https://www.capterra.nl/software/31898/constant-contact) — 4.3/5 (2900 reviews)

## Reviews

### "Omnisend For The Win" — 5.0/5

> **Olivia** | *17 oktober 2024* | Kleding en mode | Aanbevelingsscore: 10.0/10
> 
> **Pluspunten**: The interface is very intuitive and easy to use. Being able to schedule email campaigns and automations with various rules has been such a beneficial aspect of Omnisend for running my small business. The amount of features included with their plans also eliminates the need for other apps, such as sign up forms or reviews. They really do provide an all encompassing service to their customers.
> 
> **Minpunten**: There have been glitches with scheduled SMS campaigns not sending, but this has been a rare occurrence.
> 
> Overall, my experience has been great with Omnisend and I would highly recommend them to other business owners.

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### "Great email platform" — 5.0/5

> **Hannah** | *15 september 2025* | Publiceren | Aanbevelingsscore: 8.0/10
> 
> **Pluspunten**: Ease of use and how easy it is to create beautiful looking mailers. I like how you're building the web and mobile version together, so there's no margin in error. I also love how easy it is to boost emails.
> 
> **Minpunten**: I feel the templates could be better overall as well as the analytics and reporting depth which could be more advanced.
> 
> Overall I love using the platform as it's so easy and intuitive. We've had some great results since using it.

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### "Too buggy, but keeps costs down" — 2.0/5

> **Geverifieerde reviewer** | *14 januari 2025* | Informatietechnologie en -diensten | Aanbevelingsscore: 3.0/10
> 
> **Pluspunten**: I liked chat was quickly available. It has a lot of features, except reporting they make you pay for proper reporting
> 
> **Minpunten**: Very buggy -\&gt; Doesn't use best practices. For example a long time, when we made a copy of live to staging site (which we have to do regularly for WooCommerce) they would override our URL in our email to our staging site and start sending that out. They claimed to fix it, made me jump through all these hoops to reconnect, and it still broke. So they don't even know how their product works. &#10;&#10;You need the 24/7 chat support because there are bugs after bugs. And they demand you keep everything in one long thread so it is very hard to find issues if you need to refer back to them.
> 
> Overall, I regret choosing Omnisend instead of Klaviyo. It was close, Klaviyo was a bit more expensive but I liked the support option of Omnisend. In the end, I regretted it and after a year we are switching

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### "Amazing Value" — 5.0/5

> **Dylan** | *4 oktober 2024* | Levensmiddelen- en drankenindustrie | Aanbevelingsscore: 10.0/10
> 
> **Pluspunten**: The UI is extremely easy to use and navigate.
> 
> **Minpunten**: Wish there where more premade templates.
> 
> For the price, you can't go wrong. At first I was skeptical that we wouldn't make much money off of this, but I'm shocked how much our ROI is on omnisend, such a small price to pay for an amazing return. Keep it up.

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### "A Must-Have Tool for Efficient Email Marketing Automation" — 5.0/5

> **Fredrick** | *4 oktober 2024* | Marketing en reclame | Aanbevelingsscore: 9.0/10
> 
> **Pluspunten**: Omnisend's user-friendly interface and robust automation features are outstanding. We love how easy it is to set up sophisticated email campaigns, from segmentation to personalisation. The ability to seamlessly integrate with multiple platforms and the drag-and-drop editor makes creating professional email templates a breeze. The reporting features provide actionable insights, allowing us to track performance and optimise campaigns effectively.
> 
> **Minpunten**: The only minor drawback is that the platform can feel a bit limited when dealing with advanced multi-channel marketing across SMS and push notifications. While it covers email marketing exceptionally well, some more complex features or integrations with other channels could benefit from further enhancement.
> 
> Overall, Omnisend has been a fantastic tool for our agency. We use it on behalf of multiple clients, and it has significantly improved our ability to deliver highly targeted, conversion-driven email campaigns. The customer support team is responsive and helpful, making the entire experience smooth and efficient. It’s been an invaluable asset for scaling our clients' marketing efforts.

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Pagina: 1 / 35\
Volgende: [Volgende pagina](https://www.capterra.nl/software/153508/omnisend?page=2)

## Links

- [Bekijk op Capterra](https://www.capterra.nl/software/153508/omnisend)

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