TapClicks

Opmerkingen: TapClicks provides a huge benefit to both us as a company, and to our clients. It is one dashboard where everyone can log into and tell you everything you need to know about a campaign, from it's status, order details, and creative files to the actual campaign data and reporting. This full-cycle tool has made us much more efficient as a company.

Pluspunten: The ability to customize everything from reporting for us and for our clients, as well as in order management. Everything is fine-tuned to our business model, and we are given the tools to make the adjustments we need in real-time.

Minpunten: As with platforms that house a lot of data, there can be issues with the data imports, causing us to have inaccurate data our dashboard. TapClicks works as quickly as they can to remedy any data issues, but sometimes the turnaround is not quick enough for our fast moving business.

Opmerkingen: We've been using TapClicks for over 2 years now. While it has somewhat solved a major issue for us, I do wish more advancements have been made over this time period.

Pluspunten: It provides a concise way to showcase data among multiple sources. Prescheduled reports have been a major addition to our data story. Data reports are simple enough for customers to understand.

Minpunten: I think this platform falls short in a few areas. For instance, social media plugins include extremely little data. Data for Instagram only shows follower growth, as opposed to reach/engagement across posts. Plugging in data sources is quite cumbersome and often pull inaccurately. Also customizing reports for individual clients is a hassle and most changes must be made across all accounts- this is a major downfall for any company with many clients.