User.com

Marketing machine that can boost your effectiveness with no need of IT team

Pluspunten:

If you know basics of Google Tag Manager, User.com is a very flexible tool that can broaden your range of possibilities when it comes to marketing efforts. For marketing teams in startups, it's a great way to do more things without waiting for IT team to do it for you.

Minpunten:

Some features aren't so flexible as they could be.

Magnificent support, and a good product

Opmerkingen: I was truly satisfied we chose User.com. It wasn't easy to learn, but it was a profitable investment. Make sure you share your know-how with your team so that you're not the only one who understands what's going on under the hood.

Pluspunten:

Well, it's their support. I had to spend dozens of hours configuring it and creating well-working automation rules. At that time, I had lots of questions. Too often I heard "it's not possible at the moment", but many times I got five-star assistance, including some extra debugging and programming tips. But in fact, the tool itself does its job very well and if I had to choose the app for marketing automation, I would probably pick User.com again. It has many useful features, they are working perfectly.

Minpunten:

It has a quite steep learning curve, so you need to invest some time first to learn what you can and what you can't do. It lacks of some basic functions, like subscription management for email subscribers; it also does not let you copy and paste automation blocks, so you often have click, and click, and click…

Software with a lot of potential but significant number of errors

Pluspunten:

It surely offers a lot of functions - chat, email campaigns, CRM, marketing automations. It has potential to became an all-in-one platform. Support team, yep, UserEnagages support is AWESOME. Other companies could learn from them.

Minpunten:

UX is simply TERRIBLE, to tell the truth it took me a lot of time to get around some features like sending email campaigns. Mobile app is almost non-functional, so it is safer to assume that there is no mobile app. Web app is SLOW, terribly slow. Chat has a lot of bugs, sometimes it is hard to get ahold which conversation is new.

Great software with excellent customer service

Opmerkingen: I'm really content with using User.com, marketing automation and email marketing work really well. Software is easy to use, but if you can't do something by yourself their customer service is always happy to help.

Pluspunten:

User.com is really easy to use and have a lot of features. Marketing automation works really well and have great capabilities. Implementation is really easy and onboarding is great.

Minpunten:

There could be more nice-looking templates to build emails and pop-ups.

Proactive support team

Pluspunten:

Feature-rich software with great automation potential and superb support team. I was impressed when their customer success officer noticed a technical mistake in my automation setup, notified me, and fixed the issue before it messed up my email campaign.

Minpunten:

User.com automation may be difficult to configure as you need to plan the whole flow ahead. It's not as intuitive as on Intercom, but it can automate more processes in your team and provide you with more insight into the relations with your customers and users.