Lead Liaison

Wie gebruikt Lead Liaison?

De doelgroep omvat bedrijven die B2B-oplossingen verkopen en inkomsten willen genereren. Het platform is aan te raden voor bedrijven die technologie willen gebruiken om hun leadbeheerprocessen aan te vullen.

Wat is Lead Liaison?

Lead Liaison biedt gebruiksvriendelijke, webgebaseerde software voor marketing automation voor B2B/B2C marketing en verkoop. Het platform helpt bedrijven leads te kwalificeren, te beheren, te creëren en te ontwikkelen door middel van innovatieve softwaretechnologie. Met deze oplossing kunnen marketingteams 50% meer verkoopklare leads genereren tegen 33% lagere kosten. Het platform helpt ook de verkoop om geheel nieuwe leads te verkrijgen, de verkoopcycli te verkorten, betere prospects te ontwikkelen, minder deals te verliezen aan concurrenten en het maximale uit hun dag te halen door zich te concentreren op geprioriteerde leads.

Lead Liaison - Details

Lead Liaison

http://www.leadliaison.com/

Opgericht in 2013

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Lead Liaison - prijsoverzicht

Lead Liaison heeft geen gratis versie maar biedt wel een gratis proefperiode. Lead Liaison betaalde versie vanaf US$ 250,00/month.


Beginprijs

US$ 250,00/month

Gratis versie

Nee

Gratis proef

Ja

Lead Liaison - implementatie en ondersteuning

Ondersteuning

  • 24/7 (contact met medewerker)
  • Kantooruren
  • Online

Implementatie

  • Cloud, SaaS, Web
  • Mobiel - iOS native
  • Mobiel - Android native

Training

  • Persoonlijk
  • Live online
  • Webinars
  • Documentatie

Functies van Lead Liaison

  • Analyse
  • Campagnepersonalisati
  • Doelaccountidentificatie
  • Engagementbewaking
  • Klantensegmenten
  • Lead nurturing
  • Leadscoring
  • Tools voor exploratie
  • Voortgang bijhouden

Bekijk de volledige lijst van Account-based marketing software

  • Documenten opslaan
  • E-mailmarketing
  • Integratie van marketingautomatisering
  • Integratie van sociale media
  • Interne chatintegratie
  • Kalender-/herinneringssysteem
  • Leads genereren
  • Leadscoring
  • Mobiele toegang
  • Offertes en voorstellen
  • Segmentering
  • Taakbeheer
  • Territoriumbeheer

Bekijk de volledige lijst van CRM-systemen

  • A/B-tests
  • Abonneebeheer
  • Afbeeldingenbibliotheek
  • Autoresponders
  • Bestemmingspagina's en webformulieren
  • CAN SPAM-compliance
  • Door gebeurtenissen geactiveerde e-mail
  • Drip -campagnes
  • Dynamische inhoud
  • Klantenonderzoeken
  • Lijstbeheer
  • Rapportage en analyse
  • Sjabloonbeheer
  • Voor mobiel geoptimaliseerde e-mails
  • WYSIWYG-e-maileditor

Bekijk de volledige lijst van Email marketing software

  • A/B-tests
  • Campagnebehee
  • Drip -campagnes
  • Leadmeldingen
  • Leads vastleggen
  • Leadscoring
  • Leadsegmentering
  • Personalisatie
  • Pipelinebeheer
  • Prestatiemeetwaarden

Bekijk de volledige lijst van Lead Nurturing Software

  • A/B-tests
  • Aanpasbare CTA's
  • Analyse/ROI volgen
  • Bestemmingspagina's en webformulieren
  • Drip -campagnes
  • Dynamische inhoud
  • Leadscoring
  • Sales Intelligence
  • Segmentering
  • Social marketing
  • Websitebezoekers bijhouden
  • Zoekmachinemarketing

Bekijk de volledige lijst van Marketing automation software

  • Beheer van doelstellingen en quota
  • Beheer van vergaderingen
  • Beheer van voorstellen
  • Contactenbeheer
  • Contentbeheer
  • Documentbeheer
  • Leads beheren
  • Presentatiebeheer
  • Prestatiebeheer
  • Samenwerking
  • Territoriumbeheer
  • Trainingsbeheer

Bekijk de volledige lijst van Sales enablement software

  • Beheer van externe verkoop
  • Beheer van oproepen
  • Campagnebehee
  • Contactenbeheer
  • Contractbeheer
  • E-mailmarketing
  • Kanaalbeheer
  • Kansenbehee
  • Klantendatabase
  • Leads beheren
  • Prestatiemeetwaarden
  • Provisiebeheer
  • Referenties bijhouden
  • Territoriumbeheer
  • Verkoopprognose
  • Voorstellen genereren

Bekijk de volledige lijst van Sales force automation software

Lead Liaison alternatieven

Meer alternatieven voor Lead Liaison

Reviews van Lead Liaison

Lees alle reviews

Gemiddelde score

Gebruiksgemak 4,4
Klantenservice 4,9
Functies 4,8
Waar voor je geld 4,6

Software beoordelen

Deel je ervaringen met andere softwarekopers.

Schrijf een review!
Samantha C.
Marketing Director
Human Resources, 51-200 werknemers
Heeft de software gebruikt voor: 1+ jaar
  • Totaalscore
    5 /5
  • Gebruiksgemak
    5 /5
  • Functies en functionaliteit
    5 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    5 /5
  • Waarschijnlijkheid van aanbeveling
    10/10
  • Bron van de reviewer 
  • Beoordeeld op 14-12-2017

"Incredible ROI and functionality"

Opmerkingen: Lead Liaison's marketing automation and visitor tracking have been monumental in successfully deploying our organization's inbound marketing strategy. We've closed several deals as a result of the platform and expect those numbers to continue to grow.

Pluspunten: The platform is robust - and Lead Liaison takes customer's needs into account when enhancing product design. There was an integration that didn't exist - we asked for it, they built it, and our ROI has continued to skyrocket. Features appeal to all sorts of roles at our organization - sales, marketing, and analysts.

Minpunten: I don't have any downsides to note here. As with any newly implemented software I'd say there is a slight learning curve. However, you get out what you put in, so make time to utilize the training sessions Lead Liaison offers, and educate yourself using their videos, reading the wiki, and during quarterly review calls.

  • Bron van de reviewer 
  • Beoordeeld op 14-12-2017
Virginia B.
Communications Manager
Informatietechnologie en -diensten, 51-200 werknemers
Heeft de software gebruikt voor: 2+ jaar
  • Totaalscore
    5 /5
  • Gebruiksgemak
    4 /5
  • Functies en functionaliteit
    5 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    5 /5
  • Waarschijnlijkheid van aanbeveling
    10/10
  • Bron van de reviewer 
  • Bron: GetApp
  • Beoordeeld op 25-7-2018

"Linking leads and sales with an automated liaison"

Pluspunten: Are you looking for an automated visitor tracking solution to simultaneously identify potential leads on your website and shorten your sales cycle? Lead Liaison’s Prospect Vision License for visitor tracking provides just that and more! Having more transparency into the needs of our visitors has greatly improved our ability to close leads more quickly and clues us in on the areas of improvement. PROS
As a marketer, the best aspect of Lead Liaison is the ability to make the overall process between our sales and marketing teams more effective; via expediting our sales efforts and more visibility into our marketing initiatives. Lead Liaison’s automated software (Prospect Vision) saves me hours from doing work I used to have to do manually (and is more reliable than Google Analytics); this license provides visibility into your website visitors and companies in real-time, by tracking their IP address as they interact with your website. Once a visitor interacts with your website to complete an action (i.e., download content, interact with marketing materials, watch videos, submit forms, clicking a document or URL with in an email, etc.) their IP address will be stored in Lead Liaison’s database. From that point on you will have a digital record of any past and current interactions the visitor has with your website. The information gathered from visitors (i.e. what pages they navigated to, how much time they spent on each page, traffic source, content interactions, etc.) relives the pressure on sales by helping them understand how to target potential leads more quickly. Here are a few of my favorite features of this application:
•(Send & Track) When you send emails you can include documents and links from your website that will tell you when the recipient opens the email and what actions they took after opening the email.
•(Sales alerts) Automated email notifications will automatically be sent to your email in real time to let you know when a visitor has completed a specific action that would categorize them as a hot or potential buying customer.
•(Daily Reports) Activity Update Reports are sent to your email each morning, which list the people and companies who interacted with your website on the previous day. This helps expedite sales, by targeting qualified leads more quickly and keeps you from having to search through the database manually.
•(Social media/content features) You can create shortened links and add to print marketing materials to measure how effective they are at bringing visitors back to your website and/or to the intended solution or product. Social media posts, campaigns, etc. can be organized into specific folders, for specific social platforms; you can generate specific tracking links (and shortened URLs) you can apply to the content to track which platform or content you are gaining the most traction from.
•(GDPR) General Data Protection Regulation is becoming more and more prominent in the world of marketing, sales, and technology. With the available GDPR features you can set up proper tracking opt-in and exclude people in specific areas.
•(CRM) The CRM features acts much like PipeDrive (our CRM of choice, before moving to Lead Liaison) with the option to customize your own pipeline, add information to prospect profiles, notes, etc. Lead Liaison is compatible with numerous applications, like PipeDrive; you can do things like export leads directly into PipeDrive’s CRM with one click!

Minpunten: Although this is one of my favorite applications (as it makes my marketing role much easier), it does take some time to get everything set up correctly and may require some technical skill. I hope in the future they provide the option to be able to download a complete list of all prospects with all the dates and each page they visited on our website; this would help us get a better idea for which pages perform best on our website (without having to do so manually).

  • Bron van de reviewer 
  • Bron: GetApp
  • Beoordeeld op 25-7-2018
James S.
CEO
Computerhardware, 11-50 werknemers
Heeft de software gebruikt voor: 1+ jaar
  • Totaalscore
    1 /5
  • Gebruiksgemak
    2 /5
  • Functies en functionaliteit
    2 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    1 /5
  • Waarschijnlijkheid van aanbeveling
    0/10
  • Bron van de reviewer 
  • Beoordeeld op 9-3-2018

"No ROI and would not let me cancel"

Opmerkingen: Truly none. When you think about the opportunity (and I really don't wish to think about the opportuntiy cost) we've potentially lost 10% of revenue by choosing Lead Liaison.

Pluspunten: The staff at Lead Liaison are great and they are always looking to help out so that you can get the best out of their system. Especially during the first 3 months when they get 1 person to look after you

Minpunten: Sadly the data is bad. Real bad. We were poached from a competitor where we were getting 2600% ROI. This was a bad business decision on our part. Lead Liaison promised the same level of visitor identification with many more extra features but it never stacked up. After 12 months we actually did not see a return on investment greater than the original investment. Conversely the competitor has seen a 1700% ROI just in month 1 upon returning to them. From my previous comment we really don't' have an answer to this. The ideal was to have a single platform for identifying site visitors, doing marketing automation, landing pages and email campaigns. We found Lead Liaison to be a "jack of all trades, master of none". We have switched our entire tech stack to alternative platforms, at a lower cost, greater functionality and far greater ROI.

Antwoord van de leverancier

van Lead Liaison op 15-6-2018

Tablet Technologies made a commitment to use us as their partner for sales/marketing software. We made a commitment to support them at every step, as we do with all of our clients. Despite multiple attempts to work with them and support changes in their organizational structure, James wanted to break his commitment.

We provided many hours of 1:1 training, access to our learning platform, and standard quarterly consultations during the course of the relationship. Through our check-ins there was no mention of dissatisfaction with our Service/results despite our repeated suggestions to implement strategic and tactical methods that are proven to drive sales. Lead Liaison readily concedes that our software is not magical, and if you do not use it in your sales and marketing process, it will not yield results.

We encourage readers to peruse our other reviews, which show our level of commitment to our clients. We take pride in our business, and we love our customers!

  • Bron van de reviewer 
  • Beoordeeld op 9-3-2018
Elizabeth G.
Sales & Marketing Specialist
Nutsbedrijven, 201-500 werknemers
Heeft de software gebruikt voor: 6-12 maanden
  • Totaalscore
    5 /5
  • Gebruiksgemak
    5 /5
  • Functies en functionaliteit
    5 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    5 /5
  • Waarschijnlijkheid van aanbeveling
    10/10
  • Bron van de reviewer 
  • Beoordeeld op 2-6-2020

"Marketing Automation at it's finest!"

Opmerkingen: We have had a great experience. Even when we need something that doesn't exist, they take it back to their development team to see if it's possible to build out for us. We have had such a wonderful experience with the support team as well. Everyone has been so helpful and friendly. They feel like they are an extension of our own business, and that is so important.

Pluspunten: I like that it's easy to use, helps us with our everyday business needs and the support team is amazing!

Minpunten: It would be nice if there were automated ways to run reports, so that we received a file each week/month or however often that detailed exported data that we have to go in and manually export. They helped us add an upload feature that allows customers to upload documents within a form. However, it would be nice if the upload could select multiple documents at a time. Right now we can only add a max of three uploads to our form and they are each separate.

Antwoord van de leverancier

van Lead Liaison op 10-6-2020

We've really enjoy working with EnergyUnited and are excited to announce that we have reported file upload enhancements to our Product Management team and have added these feature requests to our backlog.

Thank you so much for these suggestions!

Please contact us regarding Revelation (LINK). Revelation is our enterprise analytics platform and has the ability to schedule reports via email, among other advanced reporting features.

  • Bron van de reviewer 
  • Beoordeeld op 2-6-2020
Lauren W.
Digital Marketing Director
Management non-profit organisaties, 51-200 werknemers
Heeft de software gebruikt voor: 6-12 maanden
  • Totaalscore
    5 /5
  • Gebruiksgemak
    5 /5
  • Functies en functionaliteit
    5 /5
  • Klantenondersteuning
    5 /5
  • Waar voor je geld
    5 /5
  • Waarschijnlijkheid van aanbeveling
    10/10
  • Bron van de reviewer 
  • Beoordeeld op 30-4-2019

"Intuitive, Time-Saving Interface"

Opmerkingen: I've worked in email marketing using Salesforce Marketing Cloud (formerly Exact Target), IBM Marketing Cloud (formerly Silverpop), and Mailchimp, and I would recommend Lead Liaison hands down over all of them. The support is superior, and the interface is very intuitive. I'm able to spend my time working on marketing strategies and customer journeys rather than wasting hours wrestling with how to make an unwieldy system do 1 of the 10 things I need it to do. Lead Liaison offers the robust functionality that other big-box marketing automations offer, but without the hassle of a convoluted interface.

Pluspunten: The Lead Liaison platform is very intuitive, and the number of parameters available for segmentation/automation is exceptional. You can manage prospects by both syncing to a CRM and uploading lists manually. The White Glove Service is a must-have, and the technical support we've received has been top-notch.

Minpunten: I wish Lead Liaison came with an out-of-the-box solution that allowed me to sync to any number of standard and custom objects in Salesforce. I would also like to have the capability to create custom reports that doesn't require knowledge of advanced reporting systems. Lastly, I would like to see a folder structure option for the Emails, Prospects, and Forms functionalities.

  • Bron van de reviewer 
  • Beoordeeld op 30-4-2019