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Wat is Hootsuite?

Hootsuite is 's werelds meest gebruikte platform voor het beheer van sociale media met meer dan 16 miljoen gebruikers wereldwijd. Het stelt organisaties in staat om sociale mediastrategieën uit te voeren over meerdere netwerken, waaronder Facebook, Instagram, Twitter, Linkedin, Pinterest en YouTube.

Teams kunnen op alle apparaten en binnen alle afdelingen samenwerken in een beveiligde omgeving om sociale mediaprofielen te beheren, contact te onderhouden met klanten en inkomsten te genereren.

Wie gebruikt Hootsuite?

Hootsuite is gericht op het MKB en grote ondernemingen en is het meest gebruikte platform voor het beheer van sociale media, geliefd bij meer dan 16 miljoen mensen over de hele wereld en vertrouwd door meer dan 800 bedrijven uit de Fortune 1000.

Hootsuite Software - 1
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Hootsuite Software - 4
Hootsuite Software - 5

Twijfels over Hootsuite? Vergelijk met een populair alternatief

Hootsuite

Hootsuite

4,4 (3.773)
US$ 99,00
maand
Gratis versie
Gratis proefversie
144
97
4,3 (3.773)
4,1 (3.773)
4,2 (3.773)
VS.
Beginprijs
Prijsopties
Functies
Integraties
Gebruiksgemak
Prijs-kwaliteitverhouding
Klantenservice
US$ 15,00
maand
Gratis versie
Gratis proefversie
105
218
4,3 (6.125)
4,2 (6.125)
4,4 (6.125)
Groene beoordelingsbalken geven het winnende product aan, op basis van de gemiddelde beoordeling en het aantal reviews.

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Reviews over Hootsuite

Gemiddelde score

In totaal
4,4
Gebruiksgemak
4,3
Klantenservice
4,2
Functies
4,3
Prijs-kwaliteitverhouding
4,1

Reviews op basis van bedrijfsgrootte (werknemers)

  • <50
  • 51-200
  • 201-1.000
  • >1.001
Veronica
Assistant manager
Geverifieerde LinkedIn-gebruiker
Entertainment, 51-200 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Stay uptodate with social media posts Effortlessly!

5,0 2 jaar geleden
Bijschriften in het Nederlands beschikbaar in de videospeler
Leah
Leah
Detailer in VS
Geverifieerde LinkedIn-gebruiker
Automotive, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Productivity to the max

4,0 5 maanden geleden

Opmerkingen: Despite these minor drawbacks, Hootsuite has greatly enhanced my efficiency and effectiveness in managing social media. It's a powerful tool that I would recommend to anyone looking to streamline their social media management efforts.

Pluspunten:

I’ve been using Hootsuite for the past year, and it has been an absolute game-changer for managing my social media presence. The platform's intuitive interface makes scheduling posts across multiple social networks a breeze, saving me countless hours every week. The ability to monitor all my social channels in one place is incredibly convenient and helps me stay on top of engagement and trends effortlessly. Hootsuite's analytics tools are comprehensive and insightful, providing me with detailed reports that help me understand my audience better and refine my strategy. I also appreciate the collaboration features, which make it easy for my team to work together seamlessly.

Minpunten:

There are a few drawbacks. The free version is quite limited, which might not be suitable for small businesses or individuals with more extensive needs. Additionally, some of the advanced features can be a bit overwhelming for beginners and might require a learning curve. Occasionally, the platform can be slow, especially during peak times, which can be frustrating when you're trying to get work done quickly.

Angel
Media Producer in VS
Online media, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

My hub for social media management

5,0 3 weken geleden Nieuw

Opmerkingen: Hootsuite made it easier for me to tackle my social media management and engage with my audience across platforms much more easily, which led to improved presence online.

Pluspunten:

Hootsuite combines all my social media accounts under one roof/board that is very simple to use. It saves time and effort by scheduling posts, tracking mentions, and analyzing performance across different platforms.

Minpunten:

Free plan is good looking but advanced features like unlimited scheduling and in-depth analytics require purchasing a payment plan.

Dain
Owner in Australië
Gezondheid, wellness en fitness, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Hootsuite Reveiw

3,0 2 maanden geleden

Pluspunten:

Hootsuite has made managing my basketball club's social media a breeze, eh? I can schedule posts in advance and easily track our different platforms

Minpunten:

A bit pricey, bud, and a few limitations for Instagram

Aaron
Account Director in VS
Managementconsulting, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Eerder overwogen alternatieven:

Robust social media management with a price tag.

4,0 3 maanden geleden

Opmerkingen: Hootsuite is excellent for managing multiple social media profiles and gaining valuable insights, but it may be too expensive for individuals, freelancers, and small businesses.

Pluspunten:

Hootsuite allowed us to schedule posts across multiple platforms, providing analytics and insights to track the post performance.

Minpunten:

The cost was high, starting at $99 per month, that is why we changed to another service.

Skyler
Freelance Social Media Specialist in VS
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Great for those who want to pay!

5,0 vorige maand Nieuw

Opmerkingen: I wish Hootsuite had kept the limited free plan and I would have kept using it. However, once the price changed, it wasn't worth the money when I could get similar functionality from Later for much less.

Pluspunten:

Easy to use social media manager Love that it connects with so many different social platforms such as Threads and Google My Business

Minpunten:

The price. There used to be a free forever plan but when that changed, it would be too expensive per month to keep. It's expensive compared to other social media schedulers.

mohamed
Electrical and Instruments Engineer in Egypte
Maritiem, 5.001-10.000 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Efficient Social Media Management with Hootsuite

4,0 vorige maand Nieuw

Opmerkingen: My overall experience with Hootsuite has been positive. It simplifies social media management, improves efficiency, and offers robust analytics, though it can be complex and expensive.

Pluspunten:

Hootsuite's best feature is its ability to manage multiple social media accounts from one place, with excellent scheduling and analytics tools.

Minpunten:

Hootsuite's biggest drawbacks are its high cost and occasional performance issues, like slow loading times. The interface can feel complicated at first.

Emily
Marketing Director in VS
Consumentendiensten, 11-50 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Great platform for managing multiple accounts

5,0 4 weken geleden Nieuw

Opmerkingen: Overall, I thoroughly enjoy the platform and would recommend it to anyone looking to manage multiple accounts.

Pluspunten:

As a content creator/manager, Hootsuite makes it very easily to monitor multiple platforms at once

Minpunten:

Sometimes it can be hard to get new accounts to connect to Hootsuite. It is also a little pricey.

Krystle
Accounts Receivable Specialist in VS
Administratie, 51-200 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Hootsuite great tool, get the upgraded plan

4,0 vorige maand Nieuw

Opmerkingen: It is a great tool for teams using social media platforms, scheduling, and analytics capabilities which help organize all you social media content

Pluspunten:

It is great for teams, you can assign tasks, track progress, have multiple people working on social media management. It also works on the most popular platforms right now.

Minpunten:

You have limited functions on the "Basic Plan". Also have experienced some glitchyness on instagram.

Martin
Owner in Australië
Consumentenelektronica, 2-10 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Offers so much when it comes to Marketing Management

5,0 2 maanden geleden

Opmerkingen: Loved using Hootsuite as my management tool, it connected with ALL my social platforms and was extremely easy to navigate. What's more, it presented a great customisable dashboard of all the states of your posts and ads.

Pluspunten:

offers everything you need to manage and up your marketing strategy, plus more.

Minpunten:

Its price point is a little hard to swallow as a small business.

Rachel
Digital Campaign Executive in Australië
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Too expensive

4,0 3 weken geleden Nieuw

Opmerkingen: Hootsuite works well for scheduling and managing social media.

Pluspunten:

It's easy to see all my social media accounts in one place. I can schedule posts ahead of time.

Minpunten:

It's missing some features that would be helpful. It needs better integration with some platforms, like Instagram.

London
CEO in VS
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Eerder overwogen alternatieven:

Demo review

4,0 3 maanden geleden

Pluspunten:

I liked it ease of use and the scheduling content calendar.

Minpunten:

I didn’t like the cost compared to the number of social accounts integrated.

Colleen
Colleen
Marketing Associate in VS
Geverifieerde LinkedIn-gebruiker
Computersoftware, 501-1.000 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Hootsuite is the top software for handling many social media accounts.

5,0 vorig jaar

Opmerkingen: In overall, it's the best tool to use if you need to manage many social media accounts at once, particularly on Twitter and Facebook.

Pluspunten:

Hootsuite is simple to operate; I really like that all the platforms I use can be shown on a single page, and the publisher screen makes it simple to see at a glance precisely what you're posting on each day across all of your accounts. You can just drag and drop to rearrange your articles, and adding images is just as simple. It couldn't be much better.

Minpunten:

I can't think of a single drawback to this system. Very user-friendly, it rarely experiences outages. You may relax knowing that the program will automatically publish your posts once you've entered them. In two years of use, I have never once seen a bug in this program.

Simon
Manager in VK
Computerhardware, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Great Automated Software

5,0 7 maanden geleden

Opmerkingen: great software, lots of functions not being used yet but the staff who dont use nothing but the insta app now love hootsuite

Pluspunten:

Give the team more time to plan for future marketing, having it all on a calender ready to post is so much more organised. Feedback data from campaigns is amazing and shows us exactly how successful certain posts were

Minpunten:

Costings I think are a bit high however the time it is saving could prob justify this

Nicole
Asset Manager in VS
Vastgoed, 51-200 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Hootsuite makes my life easy

5,0 3 maanden geleden

Opmerkingen: We set up all the different platforms for our business, connected each one and the ease of posting has been amazing.

Pluspunten:

It is really convenient to have access to all the social media channels in one place with posts and content.

Minpunten:

I can't think of anything negative about Hootsuite at all.

Dylan
Dylan
Administrative Assistant in VK
Geverifieerde LinkedIn-gebruiker
Publiceren, 2-10 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Social media marketing on auto-pilot

5,0 11 maanden geleden

Opmerkingen: While I had it, Hootsuite was a great piece of software that allowed me to easily manage a much larger online presence than I ever could have without it. But their best features were locked behind a paywall, and their new pricing model has completely locked us out of ever doing business with them.

Pluspunten:

Hootsuite made it incredibly easy for a marketing team of one to manage a small army of sub-brands for our agency and maintain a constant online presence. Their analytics and scheduling recommendations allowed us to target our posts at the times that were most impactful for our demographic and our engagement went up as a result.

Minpunten:

Hootsuite used to have a free tier, but now all of their tiers are eye-wateringly expensive and they have completely priced out our small business from ever using them.

Dana
Hospital Marketing Manager and Supervisor in VS
Diergeneeskunde, 51-200 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Another Little Bird is Taking Care Of It All

5,0 3 maanden geleden

Opmerkingen: Our hospital uses Hootsuite to manage every single one of our social media channels. We are constantly updating various channels for client education as well as regular updates on "What's New" in our hospital and Hootsuite has been the fastest way to keep up on a regular schedule.

Pluspunten:

Its an easy way to manage our entire hospital's social media channels and run it through the chain of command and it allows us extra time to work on additional projects! It integrates with every main social media outlet we use.

Minpunten:

The only negative I have is the pricing.. its on the higher side for sure but I would say its worth the price since I am saving so much more time!

Ashleigh
Marketing Manager in VS
Ziekenhuis- en gezondheidszorgbranche, 51-200 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

The tool every company needs to boost their brand

5,0 4 maanden geleden

Opmerkingen: Overall Hootsuite has helped me in marketing and brand management and even with an effective team and structures in place, it is a tool every company should use.

Pluspunten:

automated social media posts, staying consistent, building a brand, knowing when are better times to post vs not, getting feedback on statistics and trends, tips and tricks, effective and reliable.

Minpunten:

I honestly have no constructive feedback regarding this platform/tool.

Charlotte
Editorial Operations Associate in VK
Financiële dienstverlening, 501-1.000 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Great product for multiple social accounts

4,0 2 maanden geleden

Opmerkingen: For multiple social media accounts this is a must. It saves so much time and I think is worth the price point.

Pluspunten:

The dashboard is fairly intuitive, you can manage platforms together -- Facebook, Instagram, Twitter and LinkedIn at the same time, e.g. Being able to plan posts ahead is a fantastic feature and links up really well with the content calendar.

Minpunten:

The free plan seems quite limited and the pricing structure seems irregular. I could also say that it took some time to get used to the interface, it can seem quite clunky to start with but I think it's still the most practical approach.

Alaaeddine
Customer services in Algerije
Bankwezen, 51-200 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Amazing app!! The best of social media managment !

4,0 12 maanden geleden

Opmerkingen: Enjoy every moment ,Beneficial for efficient social media management, content scheduling, and analytics.

Pluspunten:

Centralized social media management, scheduling capabilities, and analytics tools, streamlining their online presence and engagement.

Minpunten:

the learning curve, pricing, or specific feature limitations. It depends on individual needs and expectations.

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Hootsuite for social

5,0 2 maanden geleden

Opmerkingen: 10/10 recommend this software. It gives you suggestions like when the best time to post on social media for the best engagement, which helps you get the most bang for your buck and more reach.

Pluspunten:

I like that it allows you to manage all of your social media in one convenient place.

Minpunten:

If you've never used it, it can be a little intimidating, but it is overall user-friendly.

Gilmer
Gilmer
Marketing Manager in Argentinië
Geverifieerde LinkedIn-gebruiker
Levensmiddelen- en drankenindustrie, 10.000+ werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

I highly recommend

5,0 vorig jaar

Opmerkingen: It managed to be one step ahead in my social media strategy by allowing me to easily manage and publish content on multiple social networks from a single interface. The statistical reports are also very complete. However, I missed some features exclusive to the paid version. In summary, for those who are just starting out and mainly use a network, the free version is functional, but to get the most out of it, I recommend having one of the plans that include more advanced tools.

Pluspunten:

I mainly liked the way Hootsuite makes it easy to publish content to multiple social networks on a schedule and in one place. The interface is very intuitive and allows you to create an easy-to-manage content strategy. With their calendars I can plan posts in advance, assign hashtags, and mention users. I also found the dashboard useful, which allows you to see the activity and engagement on each platform, as well as the statistical reports on reach and interaction. It is undoubtedly a great tool for those who must manage several profiles and do not want to constantly publish manually

Minpunten:

What I liked least is that some features such as message alerts are only available on the paid plan. While I understand that it is a way for the company to earn income, for those just starting out with a small budget, those alerts could be useful. Another detail is that the programming does not allow as much flexibility when adjusting publication times when necessary. In general I feel that the free plan is somewhat limited and to get the most out of it it would be better to have the premium versions

Nathalie
Proprietor and Creator in VS
Kunst en nijverheid, Zelfstandig ondernemer
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Hootsuite Is An Entrepreneur's Dream!

5,0 9 maanden geleden

Opmerkingen: Hootsuite is a must-have for business owners, but also for content creators. Trust me, your life could be SO much easier -- just get this app!!

Pluspunten:

I adore how much time this app saves me. I never have to spend time replicating and reposting content to every platform individually. That was so annoying and time-consuming! Now all I have to do is post from my Hootsuite account, and it will post the content to all of my platforms simultaneously!!!!

Minpunten:

I have no complaints about Hootsuite. I am loving the experience.

Ian
CEO in VS
Internet, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Will Autorenew your subscription even if you request to turn off

3,0 6 maanden geleden

Opmerkingen: Hard to seperate my experience using the software which was fine from how I am getting screwed when it comes to the autorenewal.

Pluspunten:

It is pretty easy to use and schedule social media. I liked the software when I used it and found it good if you are managing social media for our business which is rather small and a small budget

Minpunten:

I signed up for Hootsuites trial period. I was going to continue with the monthly plan after the trial period but it auto signs you up after the trial period for the yearly subscription. I requested a change to monthly which they denied. OK, I did not read the terms carefully, so that mistake was on me and I took the 1 time payment on the chin. However, I did request that I not be auto-renewed for the next year because I wanted to reevaluate our options in one year. Hootsuite support confirmed that auto-renew was turned off, then one year later we were billed for another year. I have yet been able to get anyone on support through chat or

Mohamed
Mohamed
Paid Search Lead in Verenigde Arabische Emiraten
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Eerder overwogen alternatieven:

Best social media management tool

5,0 vorig jaar

Opmerkingen: Hootsuite is a great social media management platform for social media management and content marketing agencies. It offers a wide range of features that can help save time and manage social media presence effectively.

Pluspunten:

Managing all social media accounts easily from one placePost schedulingThe interface makes it very easy to monitor conversations and respond to themSocial media reporting is much more straightforward compared to each platform individually

Minpunten:

Free plan is very limited and doesn’t give the slightest hint of what the paid plan can do

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Management non-profit organisaties, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Good if You’re still Heavy on Meta

4,0 vorig jaar

Pluspunten:

Multi platform management is the sole reason for us to use Hootsuite since Meta’s interface is slow and buggy when we need to separately measure Facebook and Instagram performance.

Minpunten:

Personally feel that the interface can be less “corporate”.