Thalox

Powerful tool for segmentation and optimization of CRM system (HubSpot) & marketing activities

Opmerkingen: Real marketer experience with good consulting and coaching experience. So far, however, the tool offers enough scope for marketing and CRM optimization. Keep it up, I'm excited to see what other creative and meaningful features will be added.

Pluspunten:

We are now at Prediction number 4 and we have already been able to shift some indecisive & dormant contacts towards more engagement and interaction.

Minpunten:

It's not a disadvantage, but you should have a basic understanding of data and marketing, otherwise you won't see much output with the results.

Massive impact on marketing and sales

Opmerkingen: Very pleasant experience and really fast ROI. Our marketing and sales people are now more effective and more happy with their daily work.

Pluspunten:

The setup was really easy and the usage is that as well. We now have new kind of insights about our contacts and have the automatically segmented to audiences with different needs. We now know better how to get the segments react and how to turn those Leads and MQLs to SQLs. And our Sales people know better how to turn those SQLs into Customers. Simply great!

Minpunten:

In the beginning we needed a bit of help with some content ideas, but for this we got really good help from the Thalox staff. Thank you!

Solution for busy marketeers with smaller databases

Opmerkingen: Overall, it has been a very costumer-centric experience, I would recommend getting the free trial, at least.

Pluspunten:

I liked the three different segments my database was divided in and the fact that I can push them into HubSpot very quickly.

Minpunten:

Because of our database size, it took quite some time to get the analysis ready. I wish it was more clear in terms of definitions regarding what is considered a "valuable" property on HubSpot, etc. It would be interesting, if we could pick the properties that we decide are valuable and only do predictions based on those, since we have 600+ properties and most of them don't even make sense for our business.

Great app with highly valuable support!

Opmerkingen: Since I started using Thalox it gives much better visibility into my contact database and the app does the heavy lifting of segmenting my contact into the right buckets so that I can target my emails to the right audience.

Pluspunten:

I'm saving time as I don't have to do the segmentation manually, great customer support that gives valuable feedback and recommendations for my email marketing campaigns.

Minpunten:

if it would be more integrated into HubSpot that would be great, so that I dont need to log in to another interface first

Thalox has been amazing for getting our Hubspot data segmented

Opmerkingen: The support and guidance has been amazing.

Pluspunten:

Thalox segments are easy to push to Hubspot and then use for targeted campaigns.

Minpunten:

The only thing I would change is when the segments are pushed to Hubspot, the date on the list would also update.

Great tool for quick and easy segmentation

Pluspunten:

The ease of segmentation and transferring data into HubSpot

Minpunten:

Filter criteria does not sync across with the data into HubSpot.

Finally, suitable mail campaigns for different users

Pluspunten:

With thalox for marketers I am able to target my email campaigns and generate qualified leads from my own database without investing a lot of money in other online campaigns. The add-on saves us a lot of time in selecting our target group.

Minpunten:

The user interface could still be a little cleaner. But a lot has already been done here in the last few weeks of use.

Thalox makes life easier for any marketer

Opmerkingen: Nothing short of amazing.

Pluspunten:

Thalox is user-friendly and instantly allows me to see how our audience is responding at any given time. The support we receive from the team is also second to none.

Minpunten:

My only complaint is that I don't always have time to utilize the tool to its fullest potential.

AI and a great support team, making Mail Marketing easier

Opmerkingen: Working in a big Cultural institution that is also a huge Congress and Meetings Centre, is at minimum, a huge challenge of communication. A powerful software that will help you to get to know (even) better your customers. Segmentation based on interaction ally on machine learning technology, will help you to comunicate in a more accured way, saving you time and money. And last but not least, the great support team that help us making the most of it.

Pluspunten:

Database segmentation. Increasing opening and click through rates, and increasing conversion.

Minpunten:

Such a young company has a lot to improve and to evolve. But they are in a good way.