---
description: Ontdek de plus- en minpunten van ZoomInfo Marketing en leer meer over de functies, de prijs en het gebruiksgemak van de software. Lees nuttige beoordelingen van geverifieerde gebruikers en ontdek vergelijkbare programma's.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: ZoomInfo Marketing - Bekijk prijzen, reviews en scores - Capterra Nederland 2026
---

Breadcrumb: [Startpagina](/) > [Software voor analyse van koopgedrag](/directory/32055/buyer-intent/software) > [ZoomInfo Marketing](/software/1031434/zoominfo-marketing)

# ZoomInfo Marketing

Canonical: https://www.capterra.nl/software/1031434/zoominfo-marketing

> ZoomInfo MarketingOS is een platform voor vraaggenerering dat is ontworpen om bedrijven te helpen gerichte campagnes op te bouwen en te lanceren.
> 
> Oordeel: score van **4.3/5** door 4 gebruikers. Hoge score voor **Waarschijnlijkheid van aanbeveling**.

-----

## Snelle statistieken en scores

| Metriek | Score | Details |
| **In totaal** | **4.3/5** | 4 Reviews |
| Gebruiksgemak | 4.0/5 | Gebaseerd op alle reviews |
| Klantenondersteuning | 3.7/5 | Gebaseerd op alle reviews |
| Prijs-kwaliteitverhouding | 3.5/5 | Gebaseerd op alle reviews |
| Functies | 4.0/5 | Gebaseerd op alle reviews |
| Aanbevelingspercentage | 70% | (7/10 Waarschijnlijkheid van aanbeveling) |

## Over de leverancier

- **Bedrijf**: ZoomInfo
- **Locatie**: Vancouver, VS
- **Opgericht**: 2000

## Commerciële context

- **Doelgroep**: Zelfstandig ondernemer
- **Implementatie en platforms**: Cloud, SaaS, Web, Mac (desktop), Windows (desktop), Linux (desktop), Chromebook (desktop)
- **Ondersteunde talen**: Engels
- **Beschikbare landen**: Australië, Canada, Duitsland, Finland, Frankrijk, Ierland, Nederland, Nieuw-Zeeland, Singapore, Verenigd Koninkrijk, Verenigde Staten, Zweden, Zwitserland

## Functies

- AI/machine learning
- Aanpasbare scores
- B2B-lead generation
- Beheer van advertentievoorraad
- Biedstrategieën
- Budgetbeheer
- CRM
- Campagneanalytics
- Campagnebeheer
- Campaign tracking
- Concurrentieanalyse
- Contactenbeheer
- Conversies bijhouden
- Dashboard
- Dataverrijking
- Demographic/Firmographic Data
- Doelaccountidentificatie
- Doelgroeptargeting
- E-mailmarketing
- Engagement tracking
- Gegevensvisualisatie
- Intentiegegevens
- Interactie bijhouden
- Klantensegmenten
- Klantprofielen
- Lead nurturing
- Leadkwalificatie
- Leads genereren
- Leads vastleggen
- Leadsegmentering
- Marketing via meerdere kanalen
- Multi-Channel Attribution
- Predictieve analyse
- Prestatiemeetwaarden
- Priorisering
- Proces- en workflowautomatisering
- ROI Tracking
- Rapportage en analyse
- Verkooprapporten
- Websiteanalyse
- Workflowbeheer
- Zoeken/filteren

## Integraties (1 in totaal)

- HubSpot CRM

## Ondersteuningsopties

- E-mail/helpdesk
- Veelgestelde vragen/forum
- Kennisbank
- Telefonische ondersteuning

## Categorie

- [Software voor analyse van koopgedrag](https://www.capterra.nl/directory/32055/buyer-intent/software)

## Gerelateerde categorieën

- [Software voor analyse van koopgedrag](https://www.capterra.nl/directory/32055/buyer-intent/software)
- [Demand Side Platform (DSP)](https://www.capterra.nl/directory/32756/demand-side-platform-%28dsp%29/software)
- [Marketing analyse software](https://www.capterra.nl/directory/31018/marketing-analytics/software)
- [Account-based marketing software](https://www.capterra.nl/directory/31125/account-based-marketing/software)
- [Voorspellende lead scoring software](https://www.capterra.nl/directory/32276/predictive-lead-scoring/software)

## Alternatieven

1. [ZoomInfo Sales](https://www.capterra.nl/software/168264/zoominfo-sales) — 4.1/5 (317 reviews)
2. [Cognism](https://www.capterra.nl/software/169083/cognism) — 4.7/5 (255 reviews)
3. [EngageBay CRM](https://www.capterra.nl/software/178819/engagebay-marketing) — 4.7/5 (907 reviews)
4. [Marketo Engage](https://www.capterra.nl/software/75130/marketo-lead-management) — 4.3/5 (710 reviews)
5. [Apollo.io](https://www.capterra.nl/software/158696/apollo) — 4.5/5 (387 reviews)

## Reviews

### "Marketing leading account and lead intelligence" — 5.0/5

> **Geverifieerde reviewer** | *13 november 2023* | Computersoftware | Aanbevelingsscore: 7.0/10
> 
> **Pluspunten**: - broad range of accounts and leads
- intent information is valuable
- intuitive user interface
> 
> **Minpunten**: - limited contacts outside of North America
- high price point / user limitations 
- cross user collaboration seems broken. Not able to share lists/filter settings
> 
> Zoominfo replaced many hours of tedious manual work at our organisation. It's super easy to get started and use but also has a depth of features and functionality that make it worth the investment.

-----

### "ZoomInfo review" — 5.0/5

> **Farhan** | *11 januari 2023* | Informatietechnologie en -diensten | Aanbevelingsscore: 8.0/10
> 
> **Pluspunten**: ZoomInfo helps to enrich the data with the most accurate info and this really helps to minimize the number of fields on website
> 
> **Minpunten**: The ZoomInfo UI although is fine but can improve to make it more useful as an Iframe on CRM
> 
> Overall I am highly satisfied with Zoominfo and there are easy connectors available with most marketing automation systems from implementation pov

-----

### "Zoominfo review" — 3.0/5

> **Rajat** | *12 februari 2023* | Marketing en reclame | Aanbevelingsscore: 5.0/10
> 
> **Pluspunten**: You can see the buying intent current management and their details
> 
> **Minpunten**: Interface is cluttered with unwanted information
> 
> Good option for account based marketing

-----

### "Making Zoominfo working for me\!" — 4.0/5

> **Sandy** | *14 augustus 2022* | Computersoftware | Aanbevelingsscore: 9.0/10
> 
> **Pluspunten**: My favorite part is that it merges with Hubspot and I can transfer information between the two softwares.
> 
> **Minpunten**: It does not always have the most up-to-date information about companies or contacts.

## Links

- [Bekijk op Capterra](https://www.capterra.nl/software/1031434/zoominfo-marketing)

## Deze pagina is beschikbaar in de volgende talen

| Locatie | URL |
| de | <https://www.capterra.com.de/software/1031434/zoominfo-marketing> |
| de-AT | <https://www.capterra.at/software/1031434/zoominfo-marketing> |
| de-CH | <https://www.capterra.ch/software/1031434/zoominfo-marketing> |
| en | <https://www.capterra.com/p/253715/ZoomInfo-Marketing/> |
| en-AE | <https://www.capterra.ae/software/1031434/zoominfo-marketing> |
| en-AU | <https://www.capterra.com.au/software/1031434/zoominfo-marketing> |
| en-CA | <https://www.capterra.ca/software/1031434/zoominfo-marketing> |
| en-GB | <https://www.capterra.co.uk/software/1031434/zoominfo-marketing> |
| en-IE | <https://www.capterra.ie/software/1031434/zoominfo-marketing> |
| en-IL | <https://www.capterra.co.il/software/1031434/zoominfo-marketing> |
| en-IN | <https://www.capterra.in/software/1031434/zoominfo-marketing> |
| en-NZ | <https://www.capterra.co.nz/software/1031434/zoominfo-marketing> |
| en-SG | <https://www.capterra.com.sg/software/1031434/zoominfo-marketing> |
| en-ZA | <https://www.capterra.co.za/software/1031434/zoominfo-marketing> |
| fr | <https://www.capterra.fr/software/1031434/zoominfo-marketing> |
| fr-BE | <https://fr.capterra.be/software/1031434/zoominfo-marketing> |
| fr-CA | <https://fr.capterra.ca/software/1031434/zoominfo-marketing> |
| fr-LU | <https://www.capterra.lu/software/1031434/zoominfo-marketing> |
| nl | <https://www.capterra.nl/software/1031434/zoominfo-marketing> |
| nl-BE | <https://www.capterra.be/software/1031434/zoominfo-marketing> |

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