ConvertKit reviews

Over ConvertKit

E-mailmarketingsoftware voor makers die voorwaardelijke content voor verschillende soorten abonnees ondersteunt.

Meer informatie over ConvertKit

Pluspunten:

It's really easy to create email campaigns and to use tags to create workflows for automation. For one client, their whole membership site is ran by convertkit integration.

Minpunten:

This is the worst support I've had. They have a chat and you get switched from person to person over the course of multiple days.

Beoordelingen van ConvertKit

Gemiddelde score

Gebruiksgemak
4,4
Klantenservice
4,5
Functies
4,5
Prijs-kwaliteitverhouding
4,3

Waarschijnlijkheid van aanbeveling

8,6/10

ConvertKit heeft een totaalscore van 4,7 van 5 sterren op basis van 185 gebruikersreviews op Capterra.

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Reviews filteren (185)

Amber Rose
Amber Rose
Blogger in VS
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Best Email Marketing Software

5,0 2 jaar geleden

Opmerkingen: ConvertKit has been the best email marketing software I've used. Even though there are free products, start with ConvertKit. You'll make the switch eventually so just start here.

Pluspunten:

My favorite feature of ConvertKit is how thorough everything is. For example, there are multiple ways to accomplish your goal, which means you can chose a method that works for you and be successful. The metrics feature is amazing - you always know if your emails were received well from your subscribers. I love the ability to have a series, to test your headlines, and to understand the analytics. The BEST feature is the tagging feature. You can have multiple businesses, lists, and passions but still use ONE product. Just use the tagging feature to give your subscribers identifying tags and you can send them curated emails based on what you know about them. I have used Aweber and Mailchimp - ConvertKit is best.

Minpunten:

Sometimes the software can have a learning curve. There are robust features (which make the price VERY worth it), but knowing how to use everything can be challenging . There is a lot to remember. Yes, they have templates and guides and support, but it's still a bit to learn.

Olga
Founding CEO & Principal Business Growth and Marketing Coachsultant in VS
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Overwogen alternatieven:

The email marketing software that will make your content shine

5,0 10 maanden geleden

Opmerkingen: We have been using ConvertKit for 3.5 years now and we don’t plan on going anywhere else! If you’re looking for an email marketing platform that grows with your business and subscriber list, and that’s straightforward to use as well as efficient, then you don’t need to look any further than ConvertKit. My team and I find that it allows us to meet our goals quickly, deliver quality content, and all without overcomplicating things. Sometimes simple is best!

Pluspunten:

It’s hard to find things not to like about ConvertKit. I think one of the best things is that there is no major learning curve. You don’t have to be an expert in email marketing to understand how to use the software. Everything is pretty intuitive. And when you do have a problem figuring something out, they have amazing tutorials available as well as a very responsive and helpful customer service team. Each time I ran into an issue, it would be solved by their team in a blink of an eye. I also love that it integrates with the software we use at our company and with our clients, such as Acuity Scheduling and LeadPages. Finally, ConvertKit has all the features we need for our email marketing efforts to be a success: great segmentation, automations, and confirmation email option.

Minpunten:

I think their reporting and their A/B testing could be more advanced. However, given they’re constantly improving things, I believe that these features will soon be improved. I will say that for the needs of small businesses and teams, what ConvertKit offers is absolutely sufficient.

Atharva
Founder in India
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

ConvertKit: Best user-friendly marketing tool for small businesses.

4,0 2 maanden geleden Nieuw

Opmerkingen: ConvertKit is the greatest and easiest-to-use solution for small businesses. It's not the cheapest tool, but you can get started with it for free. And if you get stuck while using the tool, you can always contact ConvertKit's fantastic support  team.

Pluspunten:

ConvertKit is a great marketing tool for new creators and small businesses, as it is very easy to configure and send email campaigns. It has a simple interface, high speed, and decent pricing.It has great features like autoresponders, campaign management and segmentation, AB testing, landing page builder, email tracking, and contact management.It also has great support, which includes phone, online, and knowledge-based support.The best part is that you can start using it for free, as it has a 14-day free trial (without credit card), and you can also use its lifetime free plan, which can store up to 300 subscribers.

Minpunten:

ConvertKit lacks advanced marketing features, but every feature a small business needs to get started online will be found on ConvertKit.We can integrate ConvertKit with very few platforms; for example, we can't integrate it with popular platforms like BigCommerce, Google Ads, and HubSpot Marketing.Also, the pricing of ConvertKit is decent, but some other similar tools offer better value for money.

Amy
Owner in VS
E-learning, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Lots of quirks, customer service is awful

3,0 2 jaar geleden

Opmerkingen: Overall, it's an ok tool. A lot of the glitches have cost me money (i.e. sending coupons to my list and excluding purchasers... only to find out prior purchasers still received the email). I've had requests for "discounts" from people who have received these emails after purchasing a product at full price. They are not happy. When people get stuck in sequences they go "cold"... then I end up sending a reengagement sequence before removing from my list and these people get very mad too... they have been expecting to hear from me and think that I don't send to my list regularly. Overall I really feel like just a number to ConvertKit. They don't care about my business and charge a FORTUNE. I think this product has hurt my business, cost me money and soured my reputation. In my opinion if they are charging such a premium price it really should be top notch and this really falls short in a lot of ways. I really wish I thought long and hard before signing up with them as it's going to be a NIGHTMARE to switch. I feel really "stuck" with using them and it's such a nightmare to manage at this point.

Pluspunten:

I like the features this has - the visual automations are great. It gives you the ability to customize how your subscribers will go through your funnel. The forms are easy to create relatively easy to set up.

Minpunten:

The system is really quirky. I often times get people "stuck" in my funnel where they opt out of a sequence and then are just sitting in an automation. It gets really frustrating trying to troubleshoot all of the scenarios and errors that can happen. Overly complex to deal with. I've noticed that certain things that should just work need special attention... like moving to the next part of an automation sequence when leaving another. Or "rules" you don't remember making end up messing up other tags or segments. There's literally no way to troubleshoot this stuff on your own the information is just not available so you'd have to go through every individual subscriber to see how they got stuck or got sent an email they shouldn't. If you're looking for support... GOOD LUCK. This is the worst support I've had. They have a chat and you get switched from person to person over the course of multiple days. They sometimes send an email with the support details, and if you reply to that apparently the chat people don't receive it. I've repeated myself over the course of 5 days now and still can't get anyone to understand the issue.... let alone apologize for a mistake that looks like a glitch in their system. I've asked for a manager and the people on the chat just ignore that. There's no phone number to call. It's like talking to a brick wall. I also don't like that there's very little you can do to customize emails. You really can't design them in any way.

Nicola
CEO in VK
Gezondheid, wellness en fitness, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Overwogen alternatieven:

Solid email marketing platform for all sizes of business

5,0 3 maanden geleden

Opmerkingen: Using convertkit allowed to me to grow my email subscribers and nurture my relationship with them as I could create great automation sequences and build funnels to best serve my audience

Pluspunten:

User friendly interface and the majority of features most small businesses will need to perform their email marketing

Minpunten:

As the company grew the price became higher without significant improvement in the product

Dustin
Dustin
CEO in VS
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Best UX and easiest to use EMS

5,0 9 maanden geleden

Opmerkingen: Overall, the product is solid, reliable, and support is friendly and responsive.

Pluspunten:

ConvertKit does a great job at making things simple. The UI is easy to navigate, and templates are easy to set up and implement. Automations are also very easy to set up with a visual interface. Ultimately, what ConvertKit does better than any other app I've used is: they make it easy to create and send an email to subscribers.

Minpunten:

What I don't like the most about ConvertKit is the pricing. For small creators who maybe aren't making a living yet, and are not emailing frequently, the cost is heavy if you have a big list of subscribers.

Becky
Coach in VS
Professionele training en coaching, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

I highly recommend ConvertKit

5,0 9 maanden geleden

Opmerkingen: Using ConvertKit has helped me grow my business by maintaining a regular email list and keeping in frequent contact with my audience. It's created sales, too, because it is the primary tool I use to sell my various courses and downloads.

Pluspunten:

This tool is fairly easy to set up and use for anyone with moderate tech skills. I love that it does only email and does it incredibly well. I can tag and segment to create highly targeted emails for any number of use cases. I couldn't run my business without an email provider this exceptional.

Minpunten:

I don't have any big complaints about ConvertKit, but will advise that it isn't inexpensive. I think it's worth the money because of all it can do, but it is pricey for people with small budgets.

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Convertkit is the bloodline for my business

5,0 10 maanden geleden

Opmerkingen: I've been using Convertkit for over 2 years and it's constantly improving and adding benefits for running a business.

Pluspunten:

It's designed for people like me, creators. It's very well thought through and I don't need to have many integrations to use it.

Minpunten:

I don't like that it doesn't have a mobile app.

Elisa
Author in Italië
Entertainment, Zelfstandig ondernemer
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Great app for email marketing

5,0 3 maanden geleden

Pluspunten:

I love everything about Convertkit. Their system is easy and efficient compared to others I've tried before. A few years ago, I tried a couple different email services but I recently switched back to Convertkit.

Minpunten:

Their price is higher than others but yotally worth it because of their top services.

Casey
Owner/ Head Coach in VS
Gezondheid, wellness en fitness, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Email Marketing Made Easy

5,0 3 weken geleden Nieuw

Opmerkingen: Nothing but the best. I came for email campaigns and email marketing, but have stayed for the constant innovation and simple ease of use from the platform.

Pluspunten:

There are ample resources and education available to use this platform. My background is not in marketing or email marketing, but the education that ConvertKit has available has allowed me to optimize the service and makes me feel like I am getting real value from this product.

Minpunten:

Nothing. Seriously, nothing. Since I have had ConvertKit as a part of my business (over 2 years), they have only innovated the product and added more features (most recently creator profiles and product integration) that I actually am exploring downsizing OTHER services that I use to see if I can just use ConvertKit for everything digital.

Marie
Founder in VS
Geverifieerde LinkedIn-gebruiker
Tekstschrijvers, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Overwogen alternatieven:

I have two ConvertKit accounts, because they work so well!

4,0 3 jaar geleden

Opmerkingen: Most likely, I'll stick with ConvertKit for the long haul. They've got enough features to cover my basic needs - considering it's only myself and maybe a VA here and there, even if I had more bells and whistles, it's likely I wouldn't have the bandwidth to take advantage of them. So, ConvertKit has fit my needs perfectly and their customer service is exceptional!

Pluspunten:

I migrated to ConvertKit in 2016 and have never had a problem with their service being down. I love how reliable they are! Once you get the lay of the land, ConvertKit is real easy to use too. Their software is straight forward and can do a ton for the low-cost compared to Ontraport and Infusionsoft.

Minpunten:

A lot of my friends have been moving to Active Campaign, because they say AC has more analytic features than CK. I'm not sure what I'm missing, but I do wish I could have better data from CK on best days and time of day my emails are being received. I wish I could see which email subject lines are working best for me. I wish I could have an overview calendar of what was previously sent rather than having to thumb back page after page. I wish that ConvertKit's email templates were easier to use -- I don't know coding and had a designer help me out.

Gina
Founder in VK
E-learning, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Smarter email marketing

4,0 3 jaar geleden

Opmerkingen: ConvertKit has been a great tool for my business over the years and I'll continue to use it moving forward. They update and adapt regularly so it's an email marketing service that's worth your time if you're thinking of investing or upgrading.

Pluspunten:

I've been using ConvertKit for a long time and in that time I've used it to get a little smarter when growing my email list. It's one thing to send weekly emails to your growing list, but it's another to segment specific users, tag them and put them into different categories so you can send them personalised emails. ConvertKit allows you to do all of this in a very user-friendly way. One of the key factors in sticking with ConvertKit for so long, was that it has automation at the heart. As online business owners, we don't always have the time to analyse data and manually sort subscribers so we can make more informed decisions. ConvertKit gives you the freedom to set up your own automations with a lot of flexibility, all so you can spend less time on marketing and more time in your business.

Minpunten:

ConvertKit allows you to tag people who purchase products through their various integrations but it's a bit lacking in terms of data on this. You can see the products they've purchased, but you can't see where they came from. Which means it's much harder to see a holistic view of your marketing strategy with ConvertKit at the heart.

Tiarra
Designer in VS
Kunst en nijverheid, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Tiarra’s Convertkit Survey

5,0 vorig jaar

Opmerkingen: Great experience!!

Pluspunten:

I love how I can easily store all of my contacts in one place. The customization, segmentation and they offer lots of other services now like products and memberships

Minpunten:

After you surpass 1000 the pricier can get pretty expensive quickly. It might be best to then move on to an all in one platform

Josey
Owner in VS
Horeca, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Great way to automate

5,0 3 jaar geleden

Pluspunten:

Convert kit is a great next step for those looking to take email marketing serious. It is easy to step up and manage and offers excellent education and help center tips.

Minpunten:

While it is an upgrade it isn’t as advance as other more robust email marketing systems. Think of it as the middle step.

Craig
Founder in Zimbabwe
Management non-profit organisaties, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1-5 maanden
Bron van de reviewer

An exceptional email marketing platform!

5,0 4 jaar geleden

Opmerkingen: In the short time I have been using converkit I have already seen growth in my mailing list. I have also found that the ease of creating automations has helped save me time!

Pluspunten:

Convertkit has incredible customer service, a unique easy to understand interface (the visual builder) and is very good value for money!

Minpunten:

During my short time or using the product I have yet to find a negative element.

Mo
Sales and Partnerships Manager in VK
E-learning, 2-10 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Great for newsletters!

5,0 vorig jaar

Opmerkingen: Overall, ConvertKit is our current mailing provider for our newsletter. We've grown accustomed to it to and use it weekly for our newsletter sends and daily on my end for metrics reporting and analysis. It's easy to use, not overly complicated - yet full of useful features - and really helps us communicate with our beloved, amazing audience. The custom code feature is a particular favourite as well as the metrics breakdown and reporting. I personally and genuinely enjoy the ease of use the most in a metrics-reporting context and certainly think it's a good contender for newsletters and mailing lists.

Pluspunten:

The ease of use of Convertkit is the most useful aspect of this tool. Your metrics are in good view for when you need to determine campaign success, it has tonnes of features ranging from things like templates to custom code which makes content creation a breeze and it's usability makes it easy even for a novice like me to use!

Minpunten:

I think pricing could be improved a tad particularly as there are more competitive providers in the market with more affordable ranges. I think this may put off a lot of first time creators in particular, especially those who are initially starting out, however it's still fairly reasonable. Furthermore, and this could be completely my technical illiteracy speaking, I think features like integrations for things like real time metrics updates for client/customer facing landing pages could be a cool addition. For instance, I was looking into a function where I could display our subscriber count that would update in real time on the website in accordance with the number of subscribers we're getting on the daily, however couldn't find a way to do this.

Megan
Owner in VS
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Overwogen alternatieven:

Simple Email System

4,0 3 jaar geleden

Opmerkingen: I use it to manage my 3 different segments and all the lead collection and workflows within those. My list is still pretty small (~1,000) and I'll likely outgrow ConvertKit, but it's been great starting out.

Pluspunten:

I like that the sequences are easy to set up and automate. I like the simple rules I can create to trigger automations. The visual workflows could use some improvement, but they're a good start.

Minpunten:

The email builder, even the new one, is adequate but not great. I find it a bit clunky, but it does what needs done.

suzan
Founder in Turkije
Gezondheid, wellness en fitness, Zelfstandig ondernemer
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Overwogen alternatieven:

Really easy to use but a bit pricey

5,0 2 jaar geleden

Opmerkingen: While using ConvertKit I found it really easy to use however I canceled my subscription due to the high price. Overall I think it's a good product but if you're on a tight budget it might not be the best product out there.

Pluspunten:

I like how everything is drag and drop, it makes it really easy to learn and use. The interface is very sleek and it's easy to find what you're looking for. The customer service is excellent too.

Minpunten:

First of all, compared to alternatives it's expensive. Second, if you want to send more than text based emails you won't have many options. There aren't that many templates. It's better for sending plain text emails, You have the HTML option but adding customizations is hard for people who don't want to code.

Brian
Online marketer in Singapore
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

ConvertKit had helped me greatly to streamline and simplify my email marketing processes.

4,0 5 jaar geleden

Opmerkingen: Time saver and great use of use.

Pluspunten:

Ease of use and easy UI/UX experience in using the software. The user interfaces are way better than other email marketing software on the market. It has enough basic features and a few powerful features such as tagging certain opt-in groups of users for niche marketing purposes, which I find it very useful. There are less clutter when it comes to feature layout on the interfaces, so one can focus better on using key or common key features. A nifty feature which I liked most is the Visual Automations, that Convertkit had come up with. It's a graphical way to set automation. It uses three types of items: Actions, Events, and Conditions. It's all visual and one can easily define these items. Moreover, ConvertKit has just introduced new features into its software such as enabling one to create custom consent checkboxes, find your EU subscribers and get consent from existing subscribers. Also, four new legal forms and support processes were introduced as tools to help one get one's own business compliant with GDPR.

Minpunten:

Personally, I would like more visual stuff or graphical interfaces that I can interact with such as drag and drop functions. At this point of this review, ConvertKit had plans to revamp the software to become more powerful and there is a new branding makeover for ConvertKit. For the monthly price for the 1st 1000 subscribers for new customers, I do find the price is expensive. But one has the option to go for yearly subscription in order to get bulk discounts in the long run. Thus, one has to consider different pricing options that ConvertKit offers before committing to a paid account. One can try out a free one month trial via its free webinars though.

Brandon
Founder in VS
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

E-mail Marketing Made Simple

5,0 3 jaar geleden

Pluspunten:

ConvertKit helps focus on conversions -- it's right there in the name. But I love how simply everything is laid out. How easy it is to set up complex, multi-step automations, and the hordes of integrations it carries. Works with everything in my Tech Stack, and that's saying a lot.

Minpunten:

Honestly, I can't think of anything. I love using ConvertKit.

Sanna
Sanna
Founding Partner in Finland
Geverifieerde LinkedIn-gebruiker
Rechtspraktijk, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Love love love!!

5,0 4 jaar geleden

Opmerkingen: Super easy to use!

Pluspunten:

I've been using Convertkit for a few years now and just couldn't be happier!! The software is highly flexible to automate my email delivery to a level that makes my new client intake so easy and effortless. Readers still believe I am writing to them personally... ;-) Some think it's spooky how "I just read their minds"... heh...

Minpunten:

The only thing that could be improved but which would be nice to fix is that if I title the email Dear "subscriber", the email itself shows the subscriber's first name but the preview option of the email shows <subscriber's first name>... Kind a looses credibility in these cases. But I came round this problem by not addressing readers by their first name...

Tyneisha
Owner in VS
Tekstschrijvers, Zelfstandig ondernemer
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Great Automation Email Software, But Expensive

5,0 3 jaar geleden

Opmerkingen: I've been able to monetize my email list with ConvertKit and that's helped to aid in my growth.

Pluspunten:

I needed an easy to use email software that could provide automation so I signed up for ConvertKit and have been very impressed so far. My favorite thing is the layout and organization structure that allows me to compartmentalize my lists.

Minpunten:

Even though it is very feature rich, I do find the basic plan to still be somewhat too expensive. Maybe if I had a larger list I could better justify the price.

JudyAnn
JudyAnn
Owner in VS
Online media, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1-5 maanden
Bron van de reviewer

A service that can grow with my business

5,0 4 jaar geleden

Opmerkingen: ConvertKit has excellent support and guidance. It is interesting to receive regular emails from them with suggestions, recommendations and guidance for building my email business successfully. There are workshops for the same purposes. There is a two week trial. People wanting to test the program should be prepared with a plan and some content before signing up. It is amazing how fast two weeks can go. I did a two week trial, but didn't sign up right away. The second go-round, I was committed and followed through. I felt there were more features available to me after commitment even though I had two weeks for trial again. My feeling after the first trial was not really enthusiastic

Pluspunten:

ConvertKit came highly recommended from people whom I respect, including the people at Copyblogger. The forms are simple, but attractive.

Minpunten:

There is a small learning curve that feels a lot longer!

Allison
Allison
Content Marketing Consultant in VS
Geverifieerde LinkedIn-gebruiker
Tekstschrijvers, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Decent Email Subscription Manager, But Not Right for Everyone

4,0 4 jaar geleden

Opmerkingen: ConvertKit is easy to use, and I appreciate the fast customer service response. Ultimately, however, most people would be better off using a cheaper, more minimalistic tool or a more expensive all-in-one CRM/email tool. ConvertKit is great for a very select audience, who find themselves in the middle.

Pluspunten:

ConvertKit has a lot of functionality for the price tag in terms of automation. It is kind of a step between free, minimalist tools like MailChimp and really robust tools like Ontraport.

Minpunten:

I struggle with the pricing. Simply put, most people who want to automate their email campaigns will likely get more value from a tool like Ontraport or Infusionsoft, which also integrate with payment systems and have more CRM functionality. Other smaller businesses and bloggers are typically better served by less expensive tools such as Mailchimp, which don't have all the bells and whistles of ConvertKit, but which get the job done. So, although I do think it is a good value for the price... I'm not sure who actually NEEDS this mid-point tool.

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Detailhandel, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Liked it from the start, pricing could be restructured

5,0 5 jaar geleden

Opmerkingen: I moved to ConverKit from aWeber and I also tested a few others. ConverKit wins, mostly because of good user experience solutions.

Pluspunten:

Convertkit is easy to use and has the features other autoresponders lacked or failed to implement them properly. You can tag subscribers here and send emails based on different conditions which will automatically apply. The other great benefit is that you don't pay for subscribers/emails that stopped opening emails and basically are "ghosts", and you don't pay for those that are unsubscribed but remained in database. Third good thing is that they are constantly working on implementing small new things or improving the tool by adding features, while competition does not change much in their solutions.

Minpunten:

I would like the pricing to be structured differently. Just a 10% lower would make big difference when comparing to competition. Then it would be 'more for the same price'. They offer discounted yearly subscription so that's something. If your list doesn't earn you much it won't pay for costly membership.