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Over Adalysis

Beheer moeiteloos je PPC-accounts met geautomatiseerde aanbevelingen, unieke gegevensweergaven en snelle implementatie. Eenvoudig maar krachtig.

Meer informatie over Adalysis

Pluspunten:

I love the audit tool, the budget pacing, bidding tool, and the most essential - the A/B testing functionality.

Minpunten:

The interface looks a bit dated. Doesn't support PayPal - only ChargeBee where their payment merchant doesn't support some banks.

Beoordelingen van Adalysis

Gemiddelde score

Gebruiksgemak
4,3
Klantenservice
4,8
Functies
4,6
Prijs-kwaliteitverhouding
4,4

Waarschijnlijkheid van aanbeveling

8,6/ 10

Adalysis heeft een totaalscore van 4,6 van 5 sterren op basis van 84 gebruikersreviews op Capterra.

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Reviews filteren (84)

Ana
Ana
Digital Marketing Specialist in VS
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

A Game-Changer for Google Ads Management

5,0 vorig jaar

Pluspunten:

I've been using Adalysis for my PPC management needs during the free trial and we're going to buy an annual plan. This tool is an absolute game-changer for anyone working in the world of digital advertising.I found it useful in budget management and pacing control, daily audits and insightful reports.

Minpunten:

The platform is intuitive and easy to explore; there might be a slight learning curve for users entirely new to PPC advertising. There are a lot of resources and support to assist newbies in getting started.

Adam
Associate Campaign Manager in VS
Marketing en reclame, 51-200 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

New, But Really Enjoy!

5,0 12 maanden geleden

Pluspunten:

I think I really enjoy the extra layer of accountability through account audits that Adalysis can provide.

Minpunten:

I don't like how Adalysis is limited to just a few ad platforms. I wish it was open to more platforms. I also wish it could automatically update daily budgets in platform for us based on our budgets.

Reactie Adalysis

12 maanden geleden

Thank you Adam for your review. You will be pleased to know we're about to release the feature you mentioned; to automatically set the daily budgets throughout the month along with a few other budget management tools that will greatly simplify the process of managing budgets in Google Ads.

Matt
CEO in Nederland
Consumentendiensten, 2-10 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Way too complex

1,0 vorig jaar

Opmerkingen: Watched all the videos, but didn’t progress beyond the trial because I couldn’t see the value compared with the other tools I was evaluating. Advice: Simplify the UX and make the core value of at more accessible.

Pluspunten:

- A lot of data, but that is not in itself useful without the actionable insights being easily surfaced

Minpunten:

- way too complex- too many options, not clear where the value is- not clear what data is available here, not available elsewhere

Reactie Adalysis

vorig jaar

Hi Matt, we're sorry you found the tool complex to use. We understand everyone is unique in what they expect from a platform. The vast majority of our users find the platform easy to use as evident from all the other reviews here. The most common feedback we get is the value the platform gives is far more than its cost and much more than what most other tools offer. One of our dedicated account managers offered to do a demo and answer your questions but we didn't receive any replies from you. We wish you all the best in finding an alternative solution.

Kristin
marketing in VS
Management non-profit organisaties, 2-10 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Good for ongoing management - still requires logging into Google Ads

4,0 7 maanden geleden

Pluspunten:

Simplified tasks quickly and gave great advice on reaching goals related to buget, clicks, etc by making changes such as shared budgets. Also provided quick wins by alerting me to things like duplicated keywords when managing many ad groups.

Minpunten:

More revisions are needed for the auto-ad creation option; I often would see a list of alerts and after I would run through them to make any changes necessary, some would still stat alerted after I had made the fix or clicked "ignore". I also would have loved a keyword tool in there. otherwise I thought it was a decent tool for small changes and quick wins.

Reactie Adalysis

7 maanden geleden

Hi Kristin, thank you for your feedback. We have a number of keyword tools and ad creation tools together with many tutorial videos in our help portal. Regarding your comment about fixing the alert, if your change to fix it was made in Google Ads (and not Adalysis), it will refresh the next day within Adalysis. We recommend all changes are made within Adalysis so the alerts are updated immediately (and it's much faster this way :-).

Hazem
PPC Specialist in Egypte
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

so expensive compared to its features

4,0 6 maanden geleden

Pluspunten:

multiple features covering the main areas Google ads account, but not so detailed

Minpunten:

Not what I expected in analysing account performance and areas for improvement

Reactie Adalysis

6 maanden geleden

Thank you for your feedback and we're sorry to hear you didn't think the platform offered value for money. We see from our logs you didn't use much of the platform during your free trial and hence probably missed most of what it offers. The most common feedback we get is our platform is actually underpriced. We're not aware of any other platform that offers the same detailed analysis, automation and control, let alone for anywhere near the price we charge. We wish you all the best in finding a suitable tool.

Vladislav
Senior Marketing Manager in VS
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Adalysis for Marketing Agencies

5,0 10 maanden geleden

Opmerkingen: I think it is quite useful software, with more focus on improving the Google Ads Quality Score. It is really useful. However, I don't need to use it on an ongoing basis.

Pluspunten:

- I like a dashboard that shows critical errors that I didn't spot myself. - I like the feature that highlights how many results are from different geo-targeting: interest or primary location. - Working process with keywords makes me happy

Minpunten:

Don't like the navigation across different accounts and so on.

Shubham
Digital Marketing Executive in India
E-learning, 51-200 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Adalysis Review

5,0 6 maanden geleden

Opmerkingen: Best, give us best insights for our campaigns and optimization

Pluspunten:

All campaign over all optimization feature directly from one tool

Minpunten:

google ads recommendation coming in adalysis as suggestions which is not worthy

Pradipta
Junior Performance Marketer in India
E-learning, 51-200 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

10/10 must use

5,0 6 maanden geleden

Pluspunten:

it makes a lot easier to optimize google ads

Minpunten:

nothing as such because I have only used it for 14 days although it takes some time to refresh the recommendations sometimes

Daniele
Digital Performance Marketing Manager in Italië
Schoolleiding, 201-500 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Amazing tool

4,0 10 maanden geleden

Pluspunten:

Very user friendly tool. Definetely the best software for PPC management

Minpunten:

Could be more expensive than competitors

Markus
Growth Manager in Duitsland
Computersoftware, 51-200 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Eerder overwogen alternatieven:

Easy to use and effective PPC Software

5,0 10 maanden geleden

Pluspunten:

- Budget Management - Quality Score Insights

Minpunten:

- Interface could be a bit more user-friendly.

Robert
Founder in VS
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Eerder overwogen alternatieven:

My go-to PPC software

5,0 5 jaar geleden

Opmerkingen: Helps me monitor ad copy performance in aggregate across larger swaths of campaigns (to get statistical significance more quickly). Highlights opportunities for new keywords as well as potential negative keywords. Notifies me of errors I might have made such as neglecting certain ad extension types.

Pluspunten:

This software has the smoothest onboarding process I've ever experienced. Very easy to use and understand. Great documentation and tutorials for using the various product features. Constantly being updated to increase the functionality. While it was initially an ad testing tool, it's now evolved into a very robust software package that aids management/optimization, alerts you to potential issues or performance variations, and is easy enough for even junior practitioners to use.

Minpunten:

So many alerts/notifications that it can be overwhelming until you identify the ones that are most important to each account.

Sam
Analytics Strategist in VS
Ziekenhuis- en gezondheidszorgbranche, 11-50 werknemers
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

An Excellent Resource

5,0 vorig jaar

Pluspunten:

The Adalysis interface is so easy and convenient to use after just a few interactions with it. I love that it gives you critical information and suggestions that you can immediately implement right from their platform.

Minpunten:

I wish there was more information regarding why certain audience bid adjustments are recommended.

Justin
PPC Specialist in VS
Marketing en reclame, 51-200 werknemers
Heeft de software gebruikt voor: 1-5 maanden
Bron van de reviewer

Adalysis is an excellent resource

5,0 vorig jaar

Opmerkingen: My team tested Adalysis with the trial and we are in the process of making it our primary workflow tool.

Pluspunten:

Adalysis is fast and intuitive to onboard and has a robust set of features that simplifies ad management at a high level but also allows you to make in depth modifications with data driven insights.

Minpunten:

It is a shame that things have to cost money.

Motty
manager in VK
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Very happy

5,0 vorig jaar

Pluspunten:

Adalysis is a great tool for Google Ads managers. The custom performance alerts are a really useful feature, as they can help you to identify and take action on performance issues quickly.makes google ads management much easier.

Minpunten:

can think of anything negative love it

Geverifieerde reviewer
Geverifieerde LinkedIn-gebruiker
Informatietechnologie en -diensten, 201-500 werknemers
Heeft de software gebruikt voor: 1-5 maanden
Bron van de reviewer

Best Automotion

5,0 vorig jaar

Opmerkingen: It's good

Pluspunten:

Campaign management and optimisation research

Minpunten:

Facebook needs more features to optimise campaign

Michael
Founder in VS
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: Gratis proef
Bron van de reviewer

Another great PPC tool for your toolkit

5,0 vorig jaar

Opmerkingen: I only used it for 2 weeks but I told my clients that I was likely going to add it to our stack. It was quality and I can see becoming a regular user of it if I add a couple more clients to my portfolio.

Pluspunten:

It was rich with insights and the ability to apply changes directly from the software was incredibly helpful.

Minpunten:

I think the user interface was a bit outdated but it wasn't a hindrance to my work.

John
SEO Consultant in India
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1-5 maanden
Bron van de reviewer

N-Gram Analysis / Search Terms

5,0 vorig jaar

Opmerkingen: The support team is super responsive and intent on finding solutions.

Pluspunten:

I stumbled upon Adalysis while looking for n-gram analysis of search terms, so that I could build meaningful negative keyword lists with ease. Adalysis with its intuitive interface excels at this.

Minpunten:

Since I came for n-gram analysis only, I am not missing anything.

Mark
Owner in VK
Marketing en reclame, Zelfstandig ondernemer
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Excellent Software that Helps to Streamline Adwords

5,0 5 jaar geleden

Opmerkingen: The cost of the software is within reach of many smaller agencies and I've been very happy with the value of Adalysis. I've followed Brad Geddes for a long time and trust his knowledge on PPC. Adalysis is obviously set up by a team who very much know what they are doing.

Pluspunten:

I use Adalysis often and it's been a great time saver for me. The dashboard highlights issues with an Adwords account and there is a lot of other data and functionality including ad AB testing. One of the features I find most useful is the Quality Score reporting for auditing accounts and identifying areas for improvement. Adalysis gives an ad group a priority to work on to have the most impact for QS. N-gram analysis of search term components is great. You can also identify landing pages with low quality score and improve the situation. The ad testing features are also great, for example you can analyse across the account ad performance based on patterns in Headline 2 for example, these insights have helped me to improve performance. Some of the features are possible to do with a pivot table and I used to follow Brad Geddes' instructions on doing this, but Adalysis instantly shows you the information you need to optimise and improve Adwords. Support is very responsive and helpful. Overall this is superb software, I love it!

Minpunten:

There are ongoing improvements to Adalysis and more features have been released. One thing I would like to see is to set a longer date range for some of the features or be able to set your own date range.

Peter
Owner in VK
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

A Cut Above The Rest

5,0 5 jaar geleden

Opmerkingen: Google ads is requiring marketers to become more and more innovative with their strategies in order to get ahead of the competition and I am using this tool to do exactly that. Buying time automating and monitoring tasks means that more time can be spent devising new strategies.

Pluspunten:

Insightful reporting that is possible to action right within the interface. Surfaces issues that I never knew were issues. Saves a huge amount of time by automating repetitive tasks. Doesn't just follow trends within software tools, it releases frequent innovative updates that are unique. Quite obviously written by someone who is having the same issues I am in the ever-changing PPC landscape. Great knowledge base containing video and text tutorials. Considering the amount of time it saves me it is great value for money.

Minpunten:

Some aspects of the system take a while to wrap your head around but at the end of the day, it's worth it.

Ernie
VP Digital Marketing in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Easy Button for Campaign Management

4,0 5 jaar geleden

Pluspunten:

Adalysis makes many otherwise time-consuming and critical PPC management tasks quick. Identifies issues that are easy to miss in the platform. Identifies opportunities for improvement and makes it easy to implement. Adalysis makes it easier to identify which opportunities for improving quality score will have the greatest impacts on overall account performance. Adalysis helps analyze well my team members are managing their accounts.

Minpunten:

Most alert types are customizable, but some are not.

Ethan
Manager in Nieuw-Zeeland
Omroepen, 2-10 werknemers
Heeft de software gebruikt voor: 1-5 maanden
Bron van de reviewer

A great ad management tool - a must have for businesses managing their own ads!

5,0 5 jaar geleden

Opmerkingen: Adalysis is a great tool at a great price. Save yourself the need to hire an Ad Management Company and teach yourself the basic / administer your own Ads using this tool. It's more affordable than Wordstream and quicker to use. The styling feels slightly dated but thats such a minor point as the quality of the tool is first class.

Pluspunten:

* More cost-effective then others (Eg. Wordstream). New suggestions each night * Easily see suggestions to improve campaigns * A/B Testing is constantly working automatically * Quality Score shows you how your Ads are performing and what you need to concentrate * Fairly priced and scales as your Advertising Spend Scales

Minpunten:

* Bing Ads and Google Ads have two differn't subscriptions * The interface looks a bit dated * Doesn't support PayPal - only ChargeBee where their payment merchant doesn't support some banks.

Vincent
Vincent
Managing Director in Nederland
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Eerder overwogen alternatieven:

Adalysis is a great toolkit to save money and improve SEA performance quickly and easily

5,0 5 jaar geleden

Opmerkingen: We use Adalysis mostly to save time and money and make our work more efficient and valuable.

Pluspunten:

It's UI is really intuitive and the testing feature is rock solid. It really helps us save money quickly. Perhaps more importantly, it's easy to get extra clicks and revenue using the automated testing features.

Minpunten:

You need sufficient data to get relevant results, which is, of course, logical, but for small accounts this software is less useful.

Sky
Diital Marketing Director in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Very Useful Tool For AdWords

5,0 5 jaar geleden

Opmerkingen: We monitor budget and keywords mostly with Adalysis. This makes changing and fixing our large accounts very quick in bulk. I highly recommend Adalysis.

Pluspunten:

I love the negative keyword conflict function. I use this on all new accounts. We have very large clients and very large negative lists. Adalysis makes it so easy to find and delete negative keywords.

Minpunten:

No cons so far. I absolutely love this tool.

David
Search Marketer in VS
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Optimize your ad testing procedure

4,0 5 jaar geleden

Pluspunten:

The ability to track aggregate ad testing statistics across multiple ad groups has been instrumental in growing my lead gen numbers. There is also useful reminders to constantly run split tests in all of your ad groups.

Minpunten:

Learning the various features of the software is somewhat difficult. The onboarding process could be made smoother, and they could also implement some kind of onboarding email sequence which issues reminders to utilize more features of the software.

Tara
Paid Media Manager in VS
Marketing en reclame, 5.001-10.000 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Adalysis is a Great Tool For Paid Search

4,0 5 jaar geleden

Pluspunten:

I love the constant updates and improvements that are being made that assist with optimizations on multiple accounts

Minpunten:

the system was not yet able to let us update responsive ads and sometimes it is hard to pinpoint negative keywords that are result in conflicts.