New dimension of fact based decision making by quantitative market research

Beoordeeld op 18-4-2019
Frank K.
Consumer Insights Manager Eastern Europe
Detailhandel, 1.001-5.000 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer 
In totaal
5 / 5
5 / 5
Functies en functionaliteit
5 / 5
5 / 5
Waar voor je geld
Waarschijnlijkheid van aanbeveling:
Niet waarschijnlijk Zeer waarschijnlijk

Opmerkingen: Very high level of service orientation, high level of expertise about methods and their relevance, simpy a game changer for fact based decision making

Pluspunten: Fully integrated process with seamless connection of each process step (setup, fieldwork, reporting)
Mindset behind tool is fully agile and forward thinking
Tool designed as platform which is ideal for me when conducting projects and putting results into action within the project Teams >> answering questions within a workshop in real time by using the analyze tool set to look at the results

Minpunten: Optimized for big screens when it comes to project set up (not an issue, simply would not recommend to setup a project on a 12" Screen; 24" or bigger is a good size to keep the overview also on more sophisticated projects)