Mixpanel reviews

There are a lot of analytics tools. This one does work.

Opmerkingen: Overall mixpanel is one of the best solutions on the market. It is realiably, offers wide range of tools and libraries to satisfy both administrators, marketologists, developers and managers.
It is somewhat costly and sometimes you would like mixpanel to think more about the edge cases.

Pluspunten:

Tracks both events and profiles. Collects wide specter of attributes, some of them automatically. Provides quite comprehensive documentation, including some obscure use cases. Mixpanel supports mobile, web, server side analytic events, and for that offers a number of implementation for different languages and platforms, including JS, Ruby, Python, PHP etc. Dashboard offers dictionary, event and field renaming, live events and profile updates stream, various graphs and insights. Built-in visualizer uses mixpanel own query builder, it works perfectly and requires just a bit of reading. Again. the documentation, examples and how-to's are very helpful. Mixpanel does not lose updates in most of the cases, but they might be delayed. Heat map is there but sometimes it works a bit strange and it is hard to tell whether it can be trusted.

Minpunten:

Mixpanel does not document the whole protocol and this is VERY inconvenient when server-side events are to be implemented, or your application requires proxifiying to work around adblockers. The protocol itself is not suitable for seamless proxifying. Documentation may be slightly outdated. Some obscure moments in it are just there for like forever despite discussed numerous times on the internet. Tech support is mostly useless. Most of the time it is possible to sort thing out without technical support, though, but still - this is something that could definitely be improved. Until recently there was no reliable debug tool to check updates to profile. Now, though they are rendered as operations, it is still not exactly what is expected. Latency sometimes is an issue. Price is a bit too high.

Great Analytics tool for Decision Making

Opmerkingen: It was a great product we use it on daily bases to track the user activity on our site and based on the research we plan our future goals.

Pluspunten:

1. It is highly useful for those products which are based on customer service over web like hotel bookings, resume creation, etc. 2. You can easily create your own events for evey page or action and track user experience on mixpanel that where are they mostly using and viewing on their site which helps in decision making to upgrade their products. 3. You can easily access the mixpanel data form anywhere just login to mixpanel site and you can see the realtime data. 4. It is also easy to implement on the source code of products . We just need to include one script and we are able to add events where ever we like to define.

Minpunten:

Sometimes we face issue in profiling of the users.

Great product for preliminary analysis

Pluspunten:

It's great for preliminary analysis. The UI is super neat and any person can get started with little-to-no setup

Minpunten:

In-depth analysis is a little tough. Exporting data is also tricky

Mixpanel

Opmerkingen: Satisfactory! Mixapanel has helped me improve my product faster with more in-depth analysis and reporting. Tracking sign-ups from the server-side for example enabled me to get more accurate hypersensitive information without the Ad-block interruptions. Mixpanel is as key for my business as it is right now. It gives me a birds-eye view of everything I need to know about customer interactions.

Pluspunten:

The dashboard reporting is amazing! It is really easy to read and interpret even for a non-technical solo founder. With this, you can easily identify how your users are interacting with the product and how to streamline the processes. These easy-to-use reports make it easier to you to make adjustments to increase retention, engage more, and get better numbers

Minpunten:

Setting it up is not easy in comparison to Google Analytics! Setting up server-side or client-side, or a hybrid of both needs a level of expertise to fully leverage the benefits of the platform. You will have to watch a couple of intense YouTube Videos and go through the support articles to set up the events to get it up and running smoothly. You'll probably make a few mistakes and correct them. As a non-technical founder, it was quite frustrating setting up at the beginning but worth it eventually.

A Comprehensive Review of Mixpanel

Opmerkingen: Overall, I have been very happy with my experience using Mixpanel. The ease of setup and powerful analytics have been invaluable to me in understanding my user base and making better decisions.

Pluspunten:

Mixpanel is an incredibly powerful and user-friendly tool for tracking and analyzing user behavior. Its intuitive interface makes it easy to set up and use. Its powerful analytics provide deep insights into user behavior and allow users to make better decisions.

Minpunten:

Mixpanel can be expensive for some users, and its features may be too complex for some. Additionally, its customer service could use improvement.

Awesome tool for In-depth Product Analytics!

Opmerkingen: 1. Understanding the Drop-off & Conversion across different funnels in the product.
2. Measuring the product usage analytics across different plans to know the customers better.
3. To seek feature adoption by the users via usage analytics.
4. Creating a cross-functional dashboard to consolidate and present the crucial metrics, keeping stakeholders informed hassle-free.

Pluspunten:

Seemless event and funnel segmentation analysis with a lot of crunching functionalities. Readily downloadable in CSV o PNG format. Integrating tracking code is hassle-free as well, given the exhaustive documentation & video tutorials available. Overall a pleasant experience!

Minpunten:

No auto-save feature in the Dashboard. You need to click on save every single time you add a report to a dashboard. Pop-up is damn annoying. It also has some sync issues where some of the events don't show up and need a hard refresh before it starts showing up again. No option to create a team/squad to collaborate on a specific dashboard. Doesn't have an extensive integrations bucket.

Mixpanel Your pathway to Smart Analytics and targeted Success.

Opmerkingen: Mixpanel is the key to your insights. Its features, including event tracking and retention analysis, empower data-driven decisions, enhancing product optimization and user experience

Pluspunten:

Its easy to use and it offers valuable insights into how products are used and user behavior, enabling informed decision-making based on data. These insights are instrumental in refining products and optimizing their performance for better user experiences and satisfaction. Mixpanel offers seamless integration with a wide range of platforms and tools.

Minpunten:

on my side I haven't encountered any major issue, the tool works perfectly me.

Customer data management by Mixpanel

Opmerkingen: Experience is good so far we are able to use the software effectively to understand our user behavior and understand where we need to improve

Pluspunten:

We use Mix panel to know the behavior or our customers and analyze. This is very easy with Mixpanel and we also had someone from Mixpanel to train us on how to use and read the data from the software

Minpunten:

Sometimes, we may have to navigate a lot to find a user information. There has to be some shortcuts or onscreen tutorials

Hard to use at the beginning but it's a great tool after all

Opmerkingen: it remains a good and affordable tool after all i wish if they can approve their features more

Pluspunten:

Segment integration, Open API, good campaign tracking , funnel reporting and great user reporting aswell

Minpunten:

rectoactive aliasing's missing, also it's not that much easy to use and navigate not user freindly

MixPanel helps us to predict our business!

Pluspunten:

-Data and Metric prediction -Import/export -Ease of use and deployment -Nice interface and dashboard -Cost

Minpunten:

-Customer service isn’t as good as Adobe.

Powerful, comprehensive tool to track and analyze user actions and behavior patterns

Opmerkingen: It's a powerful analytics and marketing tool that helps you track and understand user behavior (who are your power users? which sources did you acquire them from? what's your churn rate? etc.) and make important business decisions about what you should do more of, what's working and what isn't.

Pluspunten:

Once you set it up properly, you can use Mixpanel to track every granular user action. You can save numerous details with each event that's important for you to know such as device, browser, country, campaign UTM, etc. Mixpanel provides you with several types of reports you can analyze data with such as Insights (break down user actions to show how many share X, Y or Z detail such as campaign UTM) and Funnels (conversions between user actions). You can also use Mixpanel to send notifications (email, push, in-app) to users based on their actions. It's a very powerful analytic and marketing tool.

Minpunten:

Lately, Mixpanel has made quite a few UI changes. Some have been helpful, others less so. Example with a recent funnels UI change: if you add a breakdown (which breaks down each of the funnel steps by a specific detail like country), Mixpanel adds several different colored bars to the funnel, which makes it very difficult to visually see the conversions between each step. I'm not sure if they do any testing with users before launching new features or UI but their user experience would benefit a lot from it. Mixpanel also does get expensive as you track more user actions (events), but it's only powerful and useful when you track every user action, big and small. Otherwise, your analysis would be based on an incomplete picture and cause incorrect findings.

A powerful tool for gaining real insights into users' behaviors.

Opmerkingen: With the support of Mixpanel, we are now able to gain a more in-depth comprehension of clients' behavior and generate reports and dashboards that provide a more precise comprehension of data.

Pluspunten:

Mixpanel is a great tool for tracking and analyzing how users act, and it is built in a way that makes it easy to get to the tools we need. I appreciate the ease of setting up different paths for data as well as having dashboards and reports that show all the details. With Mixpanel's collaboration features, I can get my team involved in all operations. This lets us mine data from more sources to get the best results.

Minpunten:

While I don't see this as a major issue, there are a few situations when we can't get to the necessary streams when setting up customized events.

MixPanel the best Software Analytics Tool

Opmerkingen: We use MixPanel to measure all the resources of our Software. With the collected data, we set up visualizations and dashboards to make decisions in our product, and in our sales proccess, because we use MixPanel to tracking our Free Trial.
For Product Analytics, I do not doubt that the MixPanel is The best choice, even more, than we are a Startup and we have been counting on the startups program for some time.

Pluspunten:

Mixpanel interface is excellent. For anyone who works with software as a service, this tool is essential! Distinguished product teams use this tool. MixPanel have too many resources, all you need when the subject is Product Analytics you can do with Mixpanel. I'm CTO on [SENSITIVE CONTENT HIDDEN] and use at least once on a week MixPanel to taking product decisions.

Minpunten:

The initial configuration of data tracking is a bit complicated, especially if you want to evaluate everything that is possible. You will take some time to setup the events, mainly the custom events of you product. Of course you need to evaluate the points the make sense to track, and if you love data like I, I'm sure that you will want to track everything.

An Exceptional Analytic Tool

Opmerkingen: We have been tracking user events and Mixpanel has proved a great ally for that. It's easy to use features had made it stand out than other products in the market. I have been using this more for than six months now and not for once I faced any difficulties. It wasn't any arduous for me and I would suggest people who are looking for a great analytic tool to try this one.

Pluspunten:

Intelligible software it is, with user friendly interface. A new user doesn't have to be perturbed much to understand the functionality of this product. All the features are quite comprehensible.

Minpunten:

There is nothing in this product to dislike. The price might bother a few people but in the comparison to the other analytic software out there the price of this product is very much acceptable, making this product affordable than others.

Best Analytical tool

Pluspunten:

Mixpanel provides you best analytics. You can easily integrate it in your app, website, member area etc. It also offers email campaigns and push notification. You can easily create segmentation and target the audience easily. You can automate the campaigns and push notifications with the help of funnel.

Minpunten:

Pricing is too high. Should support dynamic dashboard support for reporting.

I use Mixpanel every single hour a day, 7 days a week and 365 days a year !

Opmerkingen: It's the simplest way to track app usage.

Pluspunten:

Sign-up was too easy and the free tier is very generous. Installation was time consuming but this is mainly related to our codebase. Segment integration is working like a charm. The best app for setting up analytics for SaaS apps.

Minpunten:

Emailing user experience should be reimagined and made much more intuitive to match the amazing user experience of the whole app.

Great analytics platform but difficult to integrate

Opmerkingen: Overall it has been kind of a love and hate relationship. Again when the integration was done correctly I loved the tool but everytime I want to create a new event , I need the tech support.

Pluspunten:

The reports and the dashboards are amazing. I can run analysis on basically everything, all the events that are happening outside and inside my software.

Minpunten:

It takes long time to integrate it and It's difficult to do it right. It's maybe more suitable for enterprise customers.

Honest Mixpanel Review

Opmerkingen: Mixpanel is being used by our company to generate daily client outreach and strategise our campaign. Helps us to generate alert in real time and organize weekly and monthly data more efficiently.

Pluspunten:

I like the interface and easy navigation of the platform. The quality of insightful analytics provided in time bound manner is also very helpful. Alert generation is just amazing .

Minpunten:

They should focus a bit on faster loading of result of data search. Sometimes bugs comes when we try to add new alert generation parameter. Data classification and categories can be expanded for better utilization .

Great data visualisation tool

Opmerkingen: Overall positive experience

Pluspunten:

Data visualisation is very intuitive and it's easy to build reports for various tasks. Can go very granular with the data or keep it higher level and there are a range of visual options for each report

Minpunten:

It would be useful to be able to rename some of the fields in the reports

Better than Google Analytics

Opmerkingen: Unlike Google Analytics, Mixpanel tracks everything and can help you understand your customers better

Pluspunten:

I know a company that uses Mixpanel to track everything a customer does on their platform, including where they left off and also encountered an error. Mixpanel also shows you a customer's location. You can also send targetted customer messages with Mixpanel

Minpunten:

You will need a software developer to implement Mixpanel on your app or website. It's not something you can set up easily.

Incredibly powerful marketing tool with the best support engineers in the world

Opmerkingen: Great advanced marketing software that allows you to send REALLY effective marketing messages if you know how to configure.

Pluspunten:

The marketing tool is INSANELY powerful you can configure marketing messages or campaigns based on almost any data you can pipe in. The support engineers are the nicest, best support engineers on the planet (they have incredible depth of knowledge and explain in crazy detail). We see our Mixpanel marketing communications perform 4-5x better on average than our general email marketing messages.

Minpunten:

It's so sophisticated and advanced it can be difficult to know where or how to get started. If you're looking for a "simple" marketing platform, this is not for you.

Excellent tool for Product Managers and team

Opmerkingen: After implementing Mixpanel we could, first of all, understand more easily the data collected by analytics, user flows, and funnel graphs. After that, we could understand our gaps (where users were getting lost, where they were dropping off, etc.) and use that information to make improvements to our own product.

Pluspunten:

It is very easy to visualize and read on the screen the data exhibit. And it has a great set of filters and options to display and configure your own insights and reports.

Minpunten:

I can't see anything against it. it is the most complete tool for this function on the market right now.

So much data and So little time

Pluspunten:

The ability to track all the different users on our system and truly analyze their journey within our product. As a Support Rep, I use mixpanel primarily to track users, see if they're able to function properly within our mobile app, so mixpanel is fantastic in this function and am sure provides much more to our team.

Minpunten:

The User interface within Mixpanel can be a lot for first time users. Even using the product for a couple of months now and I'm still not fully aware of how well to use it. I wish I had more time to figure out the different functions and learn the system more but that would be it's only drawback, that it's not for beginners.

Track everything and anything

Pluspunten:

I liked the feature that you can track the duration of the interaction. For example you can track how long does the user watches the Tutorial video as we did in our app. Though I noticed sometimes it returns wrong value, so for now I would stick to own duration calculations but still send to Mixpanel to track it. The integration is pretty simple, dashboard is nice.

Minpunten:

Duration tracking is a bit wrong sometimes on iOS. The panel sometimes has delays but I guess it's normal.

Mixpanel review

Opmerkingen: We are an SaaS startup, and are trying to accomplish two things with Mixpanel: 1) understand for what and how our clients are using our system, so we can help them utilize ALL features; and 2) increase internal and external satisfaction by updating our knowledge base based on our Mixpanel data to reduce support tickets and increase client retention.

Pluspunten:

Mixpanel is awesome and really helps you make the most of your website or platform. Flows and funnels are key to better understanding how people use our site and what paths they take to complete various tasks that we could make easier for them.

Minpunten:

So far, there's really nothing I've discovered that I don't like about Mixpanel.