---
description: Ontdek de plus- en minpunten van CoolTool en leer meer over de functies, de prijs en het gebruiksgemak van de software. Lees nuttige beoordelingen van geverifieerde gebruikers en ontdek vergelijkbare programma's.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: CoolTool - Bekijk prijzen, reviews en scores - Capterra Nederland 2026
---

Breadcrumb: [Startpagina](/) > [Marktonderzoek software](/directory/10041/market-research/software) > [CoolTool](/software/154861/cooltool)

# CoolTool

Canonical: https://www.capterra.nl/software/154861/cooltool

Pagina: 1 / 2\
Volgende: [Volgende pagina](https://www.capterra.nl/software/154861/cooltool?page=2)

> Gedragsfeedbackplatform van de nieuwe generatie dat oogbewegingsregistratie via webcam, gezichtscodering en impliciete tests geïntegreerd combineert in een enquête.
> 
> Oordeel: score van **4.5/5** door 10 gebruikers. Hoge score voor **Waarschijnlijkheid van aanbeveling**.

-----

## Overzicht

### Wie gebruikt CoolTool?

CoolTool ontwikkelt neuromarketingtechnologieën en onderzoekstools. Ze worden meestal gebruikt door onderzoeksbureaus om onderzoek te doen naar consumentengedrag, inclusief digitaal materiaal.

## Snelle statistieken en scores

| Metriek | Score | Details |
| **In totaal** | **4.5/5** | 10 Reviews |
| Gebruiksgemak | 4.6/5 | Gebaseerd op alle reviews |
| Klantenondersteuning | 4.8/5 | Gebaseerd op alle reviews |
| Prijs-kwaliteitverhouding | 4.0/5 | Gebaseerd op alle reviews |
| Functies | 4.4/5 | Gebaseerd op alle reviews |
| Aanbevelingspercentage | 90% | (9/10 Waarschijnlijkheid van aanbeveling) |

## Over de leverancier

- **Bedrijf**: CoolTool
- **Opgericht**: 2011

## Commerciële context

- **Beginprijs**: US$ 299,00
- **Prijsmodel**:  (Gratis versie beschikbaar) (Gratis proef)
- **Doelgroep**: 2-10, 11-50, 51-200, 201-500, 501-1.000, 1.001-5.000, 5.001-10.000, 10.000+
- **Implementatie en platforms**: Cloud, SaaS, Web, Windows (desktop), Android (mobiel)
- **Ondersteunde talen**: Engels
- **Beschikbare landen**: Australië, Brazilië, Canada, China, Duitsland, India, Japan, Mexico, Verenigd Koninkrijk, Verenigde Staten

## Functies

- Aanpasbare sjablonen
- Aanpasbare vragen
- Beheer van enquêtes/peilingen
- Distributie via meerdere kanalen
- E-mailmarketing
- Enquêtes opstellen
- Gegevens importeren en exporteren
- Gegevensvisualisatie
- Logica voor overslaan
- Offline antwoorden verzamelen
- Panelbeheer
- Rapportage en analyse
- Statistische analyse
- URL's aanpassen
- Vraagstructuren
- Vragenbibliotheek

## Ondersteuningsopties

- E-mail/helpdesk
- Veelgestelde vragen/forum
- Kennisbank
- Telefonische ondersteuning
- 24/7 (contact met medewerker)
- Chatten

## Categorie

- [Marktonderzoek software](https://www.capterra.nl/directory/10041/market-research/software)

## Gerelateerde categorieën

- [Marktonderzoek software](https://www.capterra.nl/directory/10041/market-research/software)
- [Enquête software](https://www.capterra.nl/directory/30092/survey/software)

## Alternatieven

1. [Typeform](https://www.capterra.nl/software/137289/typeform) — 4.7/5 (945 reviews)
2. [Semrush](https://www.capterra.nl/software/151962/semrush) — 4.6/5 (2316 reviews)
3. [QuestionPro](https://www.capterra.nl/software/135455/questionpro) — 4.8/5 (522 reviews)
4. [Similarweb](https://www.capterra.nl/software/148472/similarweb-pro) — 4.6/5 (251 reviews)
5. [SurveyMonkey](https://www.capterra.nl/software/32728/surveymonkey) — 4.6/5 (10427 reviews)

## Reviews

### "A great experience & happy clients" — 4.0/5

> **Megan** | *15 augustus 2017* | Marktonderzoek | Aanbevelingsscore: 8.0/10
> 
> **Pluspunten**: The fact that you can focus on designing each project almost as a survey and worry about all the analyses later (after data collection) was a huge relief for me. You don't need to have everything figured out from the start to be able to extrapolate and analyse what you need at a later date. In that sense, it reminds me of a standard market research quantitative study, which is comforting when you're using a brand new technology you've never used before. Also the Cool Tool team was very responsive and always helped me out when I had questions.
> 
> **Minpunten**: Sometimes the equipment is a bit glitchy. Once you have done a few interviews, you quickly learn how to troubleshoot -- which is usually just restarting equipment. I think it would be nice if there was some bench-marking information provided by Cool Tool  to help with explaining the methodology to clients and interpreting results. I would also like more instruction about how to properly set up the testing room. There were some challenges with lighting for the facial recognition and eye tracker to work properly. Further, I would like more information about the quality of the equipment for peace of mind and to add credibility when recommending this as a viable research platform to our clients.
> 
> Experience with a new technology and understanding of its best applications in market research.

-----

### "I perform surveys of commercial insights using the tool cooltool, it has all the resources necessary" — 5.0/5

> **DANIEL** | *9 mei 2017* | Schoolleiding | Aanbevelingsscore: 10.0/10
> 
> **Pluspunten**: The ease of use, the quality of the data generated through the analyzes and also the ease of generating reports and exporting the data to statistical analysis software. The iterative form of the system in the research panel assembly. The cost of the software and the hardware that can be used in the platform that allow us to perform the neuromarketing tests.
> 
> **Minpunten**: Does not have integrated in the platform the metrics referring to conductance of hair, cardiac beats and temperature. Requiring a separate report with this data to be assembled.
> 
> Apply theoretical knowledge in practice and obtain results to improve the performance of companies and with that have a market gain, another point reached and power educate people to use software and understand what the data extracted from the system.

-----

### "software have some limited functions, more functions is needed to make it fully DIY able." — 4.0/5

> **darren** | *15 augustus 2017* | Marktonderzoek | Aanbevelingsscore: 6.0/10
> 
> **Pluspunten**: It can contain survey questions + eye tracking data. Report can be viewed in powerpoint format. White label function is available. There are good help from the community.
> 
> **Minpunten**: some common stuff like customise survey link is not available. Eg. survey.cooltool.com or xxx.cooltool.com and so on. survey respond ID is not peg to the survey project, it is just some random number from the system.... not tidy at all.
> 
> added service besides standard market research

-----

### "CoolTool: a very nice tool to teach design of neuuromarketing experiments" — 4.0/5

> **Luis** | *17 september 2019* | Research | Aanbevelingsscore: 8.0/10
> 
> **Pluspunten**: is user-friendly and quiet intuitive. It has many different possibilities and works in different platforms. The chat is very useful,
> 
> **Minpunten**: Some features are inflexible. The software needed to run high-quality experiments doesnt work in mac. The website it a bit confusing to find some methodological details.
> 
> I use CoolTool to teach neuromarketing experiments with my students in a Neuromarketing Master degree. I show them how to create experiments and encourage them to run their own experiment in CoolTool.

-----

### "Recommendations for cooltool." — 4.0/5

> **Nino** | *18 september 2019* | Research | Aanbevelingsscore: 10.0/10
> 
> **Pluspunten**: I like most in this software that is is smart, value for product, the best team, many additional documents for learning.
> 
> **Minpunten**: Mmm, I think maybe software need to add more function and opportunities in creating reports more easily.  In the end i recommend cooltool.
> 
> I am a client of cooltool. I am using software and hardware. I have projects in researches and by using cooltool I have possibility to be a researcher in neuromarketing.

-----

Pagina: 1 / 2\
Volgende: [Volgende pagina](https://www.capterra.nl/software/154861/cooltool?page=2)

## Links

- [Bekijk op Capterra](https://www.capterra.nl/software/154861/cooltool)

## Deze pagina is beschikbaar in de volgende talen

| Locatie | URL |
| de | <https://www.capterra.com.de/software/154861/cooltool> |
| de-AT | <https://www.capterra.at/software/154861/cooltool> |
| de-CH | <https://www.capterra.ch/software/154861/cooltool> |
| en | <https://www.capterra.com/p/154861/CoolTool/> |
| en-AE | <https://www.capterra.ae/software/154861/cooltool> |
| en-AU | <https://www.capterra.com.au/software/154861/cooltool> |
| en-CA | <https://www.capterra.ca/software/154861/cooltool> |
| en-GB | <https://www.capterra.co.uk/software/154861/cooltool> |
| en-IE | <https://www.capterra.ie/software/154861/cooltool> |
| en-IL | <https://www.capterra.co.il/software/154861/cooltool> |
| en-IN | <https://www.capterra.in/software/154861/cooltool> |
| en-NZ | <https://www.capterra.co.nz/software/154861/cooltool> |
| en-SG | <https://www.capterra.com.sg/software/154861/cooltool> |
| en-ZA | <https://www.capterra.co.za/software/154861/cooltool> |
| fr | <https://www.capterra.fr/software/154861/cooltool> |
| fr-BE | <https://fr.capterra.be/software/154861/cooltool> |
| fr-CA | <https://fr.capterra.ca/software/154861/cooltool> |
| fr-LU | <https://www.capterra.lu/software/154861/cooltool> |
| ja | <https://www.capterra.jp/software/154861/cooltool> |
| nl | <https://www.capterra.nl/software/154861/cooltool> |
| nl-BE | <https://www.capterra.be/software/154861/cooltool> |

-----

## Gestructureerde gegevens

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Capterra Nederland","address":{"@type":"PostalAddress","addressLocality":"Amsterdam","addressRegion":"NH","postalCode":"1101","streetAddress":"De Entree 79 1101 BH Amsterdam Nederland"},"description":"Capterra Nederland helpt miljoenen mensen om de beste bedrijfssoftware te vinden. Met reviews, scores, infographics en het meest uitgebreide overzicht van bedrijfssoftware.","email":"info@capterra.nl","url":"https://www.capterra.nl/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@type":"Organization","@id":"https://www.capterra.nl/#organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/Capterra_NL/","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.youtube.com/channel/UCjbsogwKUrJcUHRpSQvRo6g"]},{"name":"CoolTool","description":"CoolTool is het gedragsanalyseplatform van de nieuwe generatie, waarmee je pakkende advertenties, boeiende campagnes, een sterk merk en een effectieve website kunt maken. Het platform bevat volledig digitale tools zoals de meest nauwkeurige oogbewegingsregistratie via webcam, een effectieve tool voor het meten van emoties, krachtige impliciete tests die allemaal zijn geïntegreerd in het enquêteplatform. Door hun gelijktijdige werking garanderen deze tools je uitgebreide en betrouwbare feedback van je consumenten.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/40df3308-f465-4477-97d9-732a83ddb52c.png","url":"https://www.capterra.nl/software/154861/cooltool","@type":"SoftwareApplication","@id":"https://www.capterra.nl/software/154861/cooltool#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.nl/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.5,"bestRating":5,"ratingCount":10},"offers":{"price":"299","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Windows, Android"},{"@type":"FAQPage","@id":"https://www.capterra.nl/software/154861/cooltool#faqs","mainEntity":[{"name":"Wat is CoolTool?","@type":"Question","acceptedAnswer":{"text":"CoolTool is het gedragsanalyseplatform van de nieuwe generatie, waarmee je pakkende advertenties, boeiende campagnes, een sterk merk en een effectieve website kunt maken. Het platform bevat volledig digitale tools zoals de meest nauwkeurige oogbewegingsregistratie via webcam, een effectieve tool voor het meten van emoties, krachtige impliciete tests die allemaal zijn geïntegreerd in het enquêteplatform. Door hun gelijktijdige werking garanderen deze tools je uitgebreide en betrouwbare feedback van je consumenten.","@type":"Answer"}},{"name":"Wie gebruikt CoolTool?","@type":"Question","acceptedAnswer":{"text":"CoolTool ontwikkelt neuromarketingtechnologieën en onderzoekstools. Ze worden meestal gebruikt door onderzoeksbureaus om onderzoek te doen naar consumentengedrag, inclusief digitaal materiaal.","@type":"Answer"}}]},{"@type":"BreadcrumbList","itemListElement":[{"name":"Startpagina","position":1,"item":"/","@type":"ListItem"},{"name":"Marktonderzoek software","position":2,"item":"/directory/10041/market-research/software","@type":"ListItem"},{"name":"CoolTool","position":3,"item":"/software/154861/cooltool","@type":"ListItem"}],"@id":"https://www.capterra.nl/software/154861/cooltool#breadcrumblist"}]}
</script>
