Omnisend reviews

Best Email Marketing Software for our Ecommerce Brand!

Opmerkingen: It was a nice experience with the Omnisend. We overall loved this tool for our automations and customer engagement.

Pluspunten:

Omnisend is the best email marketing tool for our fashion brand. We have used this tool a lot for our automations and campaigns, on a daily basis.

Minpunten:

It's kind of a complete tool in the email marketing industry, and we loved this tool a lot.

Great software with some quirks

Opmerkingen: My overall experience has been very good. My account manager is one of the best I have ever had from any service I have used. I think for the price it offers so many people a really good platform for their needs.

Pluspunten:

Omnisend is very user friendly. I believe that anyone with little knowledge of sending email campaigns will not have much of a learning curve. Unfortunately, that means that some of the things in the email builder do not have as advanced of functionally as I would like.

Minpunten:

I think that there needs to be more customization ability in the email editor. Some competitors offer a much more robust email builder (for more advanced emails).

Many features

Opmerkingen: Overall I am satisfied!

Pluspunten:

It helps us with people who sign up for our mobile app - they are added to our contact list and then receive a welcome email.

Minpunten:

The email content builder is glitchy. Fonts, colors, etc.

Personalized Support & Ease of Use

Opmerkingen: Overall we have been very happy with our decision to switch to Omnisend. It gives us the ability to measure success of our campaigns and automations, create forms, and manage our contacts within one single platform. They are open to feedback and make platform changes accordingly.

Pluspunten:

Our account manager is very reliable, responsive, and helpful. Client Support is also very useful when needed. The platform overall is intuitive and easy to use. Omnisend is always seeking feedback and implementing changes to improve the platform, which I very much appreciate!

Minpunten:

There are some reporting opportunities that could increase efficiency in evaluating metrics. Small features within the platform could be improved upon for a better UX, such as editing a campaign or sending a test email once it's been scheduled, scheduling automations in advance, and customizability of the new email builder.

Amazing, beginner-friendly email marketing software with great customer support

Opmerkingen: Awesome! Great, friendly and quick customer support, easy to use pre-made automations and templates, free course to get started, useful contacts and segment lists. I wouldn't use any other software for my email marketing!

Pluspunten:

I am a small business and I knew how important email marketing was. However, I struggled to understand how to implement it - how to create segments, how to send out relevant emails for my target audience, how to create automations, etc. It's has truly been so easy with Omnisend! First of all, they have a free course to get you started on their software and set up your first automations (welcome, abandoned cart). This course was very helpful. They have pre-made automations which was super useful for a beginner like me. I connected Omnisend to my website and with the right set up, I now have all my contacts put in segments that are relevant to their purchases and interests, which is great to send them THE email that will make them buy my products. Bonus points for their team, who is always super quick to respond to any questions you may have and is very friendly!

Minpunten:

The only thing that I don't really care for is email templates, but it's probably because I'm a Webdesigner and I'm used to creating my own. However, you can save pre-made layouts so that's the way I do it to gain some time when I create my emails. Their automatic branding tool could be better honestly, but it's not the main aspect of the software so I don't really care that much.

Easy newsletter for shopify customers and not only

Pluspunten:

Omnisend allows you to define complex automatic communication workflow with different channels: email, SMS, push, facebook, you name it. The template editing is not the best, but still quite powerful and intuitive.

Minpunten:

The signup workflow from Shopify works only for customers signed up via the form, not for customers that signed up during an order. This cause quite a lot of friction, I hope they will add the order as a trigger in the future. To use the more advanced channels like SMS, push notification and Facebook messages, you need to pay a more expensive plan. For a small business, it may be not possible.

Useful software

Opmerkingen: I realized that cold emails (email lists) doesn't bring any benefits. So, using Omnisend to email only to our customers improved our interaction with our customers. We receive often business requests using our weekly emails.

Pluspunten:

It does the same or even better work than more expensive software

Minpunten:

I don't have any cons for this software. I wish I could have more time to use all its features.

Amazing!

Opmerkingen: Overall I have enjoyed the omnisend message SMS and email capabilities and using it with Wix booking system has been very nice!

Pluspunten:

It's very user friendly and easy to manage

Minpunten:

Wish there was a way for me to get notified that the client/customer got the automated message and reply to confirm the appointment instead of just sending them a reminder

good service

Pluspunten:

Sending email is pretty easy with their templates

Minpunten:

list management a little tricky, the cleaner tool identified good/known emails as bad

Excellent Drag and Drop Email

Opmerkingen: Omnisend saved a lot of time for us, ranging from convenient templates and SMS integration that helped raise customer engagement significantly.

Pluspunten:

SMS and email marketing were convenient and easy to set up. Finding a software that integrated SMS / email smoothly was important and there wasn't a learning curve.

Minpunten:

I don't have much to say about disliking this software. Their support was attentive and responsive whenever anything came up.

Omnisend is great! Highly recommend!

Opmerkingen: Omnisend has been great! I have friends trying to get me to switch to their provider all the time but they haven't used Omnisend and I'm hesitant to move anywhere when it's so easy to use and the customer service is so great. If it's not broken, don't fix it - right?!

Pluspunten:

The process of moving my emails over in the beginning was seamless. I love the copy feature so I'm not making a new email each week. I can just replace the content with relevant content to my new email campaign. Customer service is always very helpful and available through chat instead of waiting for an email that might not even answer the question I have (that's why I switched from my old provider).

Minpunten:

The only issue I ever had was trying to type inside the content box, but they have since fixed that so it's no longer an issue.

Is Omnisend right for you?

Opmerkingen: Omnisend has made my email marketing automated so I spend less time on the emails.

Pluspunten:

I have been using several email campaign providers for the past 10 years yet none have had the best customer service, a simple set up and amazing templates that you can customize. As a newbie to the software it can be intimidating but the youtube videos are so helpful. If you get stuck Omnisend has great customer service very polite and they respond very quickly. It was also easy to set up. I had to use an API to transfer my information to Omnisend so I just followed the directions. The Omnisend directions give you print screens so it makes it that much easier to follow. Lastly, Omnisend has easy to use templates just drag and drop. Thank you, creators, of Omnisend for taking the time to hear what the email marketers need!

Minpunten:

This software is easy to use and can feel that you are doing something wrong. Also if you need major tech support they do take a day to answer and that can be stressful if you need them as soon as possible.

Omnisend Competes with big names at a more affordable price

Opmerkingen: Omnisend was an angel from the sky. It helped me to create great abandoned cart emails and flows. Its intelligence allowed me to create with easiness A/B tests to rapidly find the best sequence to use. My revenue from email sky rocked, not only recovering abandoned carts but also when broadcasting content emails

Pluspunten:

Omnisend has a lot of features. Flow automation for me was is one of the best in the market, you can do almost everything with it. It is a powerful tool for abandoned cart recovery, but also to do cross-sells! It integrates perfectly with Shopify and it only charges you for your active users (the ones that really subscribed to the mailing list and not all your store clients)

Minpunten:

I found it a little bit difficult to work with forms, landing pages, and the email editor. IT is not very easy to work with them and options that are available for forms are a little bit limited. Also, there are some limitations when working and creating customer segments

Omnisend - A good alternative to Mailchimp

Opmerkingen: Our small business has been a paid user of Omnisend for 2 years now and I really love how everything works well and get our mailers and abandoned cart emails delivered to customers' inboxes on time!

Pluspunten:

I like that the staff are very prompt and attentive to our inquiries and that the email automation actually works (not being categorised as 'spam' by email providers) with reports of opening and clicking rate.

Minpunten:

I wish there was a one-click button option for us to request for installation or integration of the Omnisend mailers with our website as it is quite frustrating to have to manually request in the chat system everytime we change our site template. Apart from that, I think it would be good if the automation form could auto-generate a promo code everytime a customers registers a valid email address with us so customers do not have to wait for the email containing the discount to purchase with us.

Great email platform! Would recommend

Pluspunten:

It is very easy to use and I am able to drag and drop different sections into my email which allows for easy customization. I can easy duplicate previous emails to keep the template that I have used in the past. There are also new templates that I can choose from if I am stuck. Good price for everything that it offers and it links to my website.

Minpunten:

being able to disable the SMS part for a slight discount and being able to sort contacts easier.

Best email service for new bloggers!

Opmerkingen: Amazing! Even the customer service is really good.

Pluspunten:

I love how easy it is to use this email service. I used Mailchimp for years, and struggled with the outdated features. There was nothing keeping me loyal to Mailchimp so I looked around for a new email service. I used plenty of email services (mailjet, sendinblue, Mailchimp) out there before I came across Omnisend. Mailchimp sucks - just trying to create 1 email takes forever because it’s so laggy. Mailjet is ridiculously buggy and has no brand customisation which is obviously a major aspect when creating brand loyalty and trust with your subscribers. Omnisend is by far the best. And on their free plan you get 15,000 emails FREE per month, which is a crazy amount for FREE! But the most amazing feature has to be the unlimited subscribers - now this is the biggest benefit, because most email services charge you depending on how many subscribers you have. Which for a blogger SUCKS because it’s almost as if they are punishing you as you get more and more successful!

Minpunten:

Honestly, I’ve been using Omnisend for a few months now and I can’t think of anything I dislike about the service. After using so many crappy email services, I can’t believe I didn’t find Omnisend sooner.

The best alternative to all the higher priced softwares

Opmerkingen: I swear to my queen Omnisend. 😝🤣 but really, I would recommend this to anyone in the e-commerce space. It’s even better than klaviyo and I thought klaviyo was ALL THAT.

Pluspunten:

THE PRICE! Are you kidding me?! Compared to mailchimp this is pennies. I couldn’t belive I had been spending so much. Such a great team, reply quickly etc.

Minpunten:

The send limits in the beginning but it’s not the worst thing in the world and it actually does your account very good to ensure you don’t go to spam. It’s just annoying

Omnisend is a game changer!

Opmerkingen: We've tried 2 other email platforms prior to and nothing was as easy as omnisend, time is the most valuable thing to a business owner, and Omnisend simply saves me a lot of time.

Pluspunten:

We have been using Omnisend for over 2 years now, we integrated it with our shopify store and it has been a breeze. I was a beginner at email marketing and still feel like I am, but Omisend makes me feel like I can get the job done. We love the templates and the drag & drop features. Everything is fast and efficient. We also love the Automations and the ready made templates for those as well.

Minpunten:

There's nothing I dislike about the software, I would suggest more weekly "prompts" to give us fresh ideas on what to send out in our emails, or maybe an automation refresher? Things that can be fixed or adjusted to maximize profits.

Easy to use....easy for begginers....perfect for marketing

Opmerkingen: It has been a real help with us for email marketing

Pluspunten:

I love how we can track the sales and click through rate with your software.

Minpunten:

Price could be better. Support is good would be nice to talk in person to someone that could save time that going back and forth with messages.

Best email marketing software that I've used!

Opmerkingen: My overall experience with Omnisend has been amazing. This software has allowed me to automate my email marketing and start building relationships with customers and everyone else who comes in contact with my brand.

Pluspunten:

I love that it gives me the ability to visualize my automated workflows before building them out. It allows me to craft our brand experience and customize it for different groups of people.

Minpunten:

Honestly, nothing. So far it has all of the features that I need and more.

Works fine but still needs improvement

Opmerkingen: I think it works fine for the price.

Pluspunten:

Pricing is decent + overall basic features work fine as well. Still need a lot more interesting templates and optimizing on both mobile + desktop so so

Minpunten:

would love to be able to speak to a person live if needed if chat gets frustrating. Also need a lot more templates

Omnisend. Great solution for busy marketers.

Opmerkingen: Fantastic onboarding and migration team, they work with you to make sure everything is set up and you are completely happy. The ongoing support is also spot on.

Pluspunten:

Lots of automation which is easy to configure out of the box, and easy integration with our eCommerce platform and other marketing apps. It works for us 24/7 and helps convert customers.

Minpunten:

The emails can be a little basic design-wise and it lacks a few features of its main competitors, but this is improving all of the time.

OmniSend is perfect for Shopify connection.

Pluspunten:

I like that OmniSend links perfectly with Shopify, we used to use MailChimp and since have made the swap due to MailChimp cutting off the connection. However we don't regret the change whatsoever, and OmniSend's interface is easy to use and train new staff on.

Minpunten:

I feel like there are some areas that OmniSend could improve on mainly when it comes to customisation, as a graphic designer, there are some features lacking such as kerning and whatnot that would take OmniSend to the same level as competitors such as MailChimp.

Excellent

Opmerkingen: Everything Klaviyo has to offer only with better support, don't overlook Omnisend!

Pluspunten:

Great Shopify integration, easy to use template builder, pre-built automations and competitive pricing.

Minpunten:

The forms could do with some optimisation, lazy loading for images etc. 2 step forms would also be a bonus, but check out the Digioh integration which solves this problem.

Is Omnisend for me?

Opmerkingen: Very pleasant. Good feedback and support when you need it. For me it is user friendly.

Pluspunten:

I really do appreciate the live visitor feature, as it lets me see who and how many potential customers are interested in a specific collection or product. I usually use the same template, less time spend on trying to figure out is any link is live. Time is money as they say, plus what's familiar, is easy.

Minpunten:

I like to see when new signups happen. See their info to give them a special treat with their shipment. At the moment I don't see that option, though it may just be me not the system. As I say, I don't have much time to explore.