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Over TapClicks

Webgebaseerd rapportage- en analyseplatform - consolideer je marketinggegevens en prestatiestatistieken in één dashboard.

Meer informatie over TapClicks

168 reviews worden weergegeven

Kiri T.
Kiri T.
Director of Digital Operations in VS
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Unrivaled Customization in Order Management and Reporting

5 3 jaar geleden

Opmerkingen: TapClicks provides a huge benefit to both us as a company, and to our clients. It is one dashboard where everyone can log into and tell you everything you need to know about a campaign, from it's status, order details, and creative files to the actual campaign data and reporting. This full-cycle tool has made us much more efficient as a company.

Pluspunten:

The ability to customize everything from reporting for us and for our clients, as well as in order management. Everything is fine-tuned to our business model, and we are given the tools to make the adjustments we need in real-time.

Minpunten:

As with platforms that house a lot of data, there can be issues with the data imports, causing us to have inaccurate data our dashboard. TapClicks works as quickly as they can to remedy any data issues, but sometimes the turnaround is not quick enough for our fast moving business.

Jorge P.
Digital Marketing Strategist in Nicaragua
Marketing en reclame, 51-200 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Integrations are awesome in TapClicks, it's got most of my data linked. I love TapClicks.

5 vorig jaar

Opmerkingen: TapClicks has resolved most of my marketing reporting and communications problems. In the past, we used to download data from Google Ads to an excel workbook and start editing and formatting to make presentable, which used to be very time-consuming and tiring. Additionally, I needed to change my internal call reporting software and I was very worried about how to integrate data with this new software, it is great to know that TabClicks is limitless since it also has integrations for almost all call reporting software, this actually makes it easy for my agency and my clients to create a dashboard and communicate the most important metrics to our partners. Having said this, the experience that I have had with TabClicks solving my reporting issues has been very relieving and satisfactory. I am very happy working with TapClicks and I hope they continue to come up with more features, integrations, and tools to continue to improve the user's experiences.

Pluspunten:

Working with TapClicks gives you access to a relevant and large integrations library for your marketing reporting needs. It is so great to know that you are just a few clicks away from creating and modifying cutting-edge dashboards to present to your clients. Additionally, the interface is pretty user-friendly and makes it easy to come up with new ideas. TapClicks has more upsides than downsides, its automation and the way everything is put together quickly and efficiently is wonderful.

Minpunten:

Everything is nice, maybe adding more templates would help to have ideas about new ways to create dashboards, and sometimes adding some tutorials will also help.

Overwogen alternatieven: Google Data Studio

Redenen om over te stappen op TapClicks: More Integrations and more automated features. This resulted in more time-saving and automated processes. And personalized URL, profile, and accounts.

Phillip W.
Phillip W.
Director of Marketing in VS
Geverifieerde LinkedIn-gebruiker
Consumentengoederen, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Avoid like the plague! After merger, they are garbage!

1 2 maanden geleden Nieuw

Opmerkingen: My experience is nothing short of disappointing. After three months, I am still unsuccessful in trying to get TapClicks "AdStage" to reply to my tickets (as they continue charging us) all in hopes that they might follow through on their commitment and promise to migrate our prior data over. The process has been inconvenient and undermining to our marketing efforts.

Pluspunten:

Since they were acquired to obtain the unique features of AdStage, I would say the benefits have become reversed. Pushing a lean and well built platform into a bloated system is clearly apparent.

Minpunten:

The customer service is sub-par, the founders abandoned their earlier customers (like myself, those who were apart of the beta launch) and even more disappointing is the lack of integrity with them honoring the transition of migrating your data from AdStage to Tapclicks during their merger. I was told we would get our data moved over. How does paying paying $99/mo to $499/mo seem fair?

Khalid A.
Mr in Egypte
Design en ontwerp, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1-5 maanden
Bron van de reviewer

best one

4 4 maanden geleden

Opmerkingen: Be prepared to do some front end set up work, but it's autopilot after that. Your dedicated success team will be great and available and there is a chat feature for quick issues or questions.

Pluspunten:

The nicest part about this software is that you can use spreadsheets to connect any of your raw data, as well as develop custom channels and algorithms to represent data. The flexibility to design and schedule reports allows me to concentrate on other tasks while my clients receive automated marketing performance reports.

Minpunten:

There are various data restrictions (mostly on the provider side) that make very specialised reports difficult to display. So, every now and then, we need to go into the individual platforms to gather more information.

Carolyn M.
Digital Marketing Specialist in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Excellent for Some Things, Opportunities to Improve in Others

4 10 maanden geleden

Opmerkingen: They are aware of the shortcomings of their Live Call functions, and they are receptive to feedback. We appreciate being part of their beta testing to improve the platform. We are concerned about the future with TapClicks as we prepare for Google Analytics 4.

Pluspunten:

We like that we are able to aggregate data from multiple sources easily into a single dashboard. Client permission management and user management is very easy, and data connection is usually easy. We also like the easy drag/drop functionality of the widgets.

Minpunten:

For some connections, namely Google Analytics, TapClicks is lacking because the store data in a Data Warehouse and siphon metrics into Data Views. We understand the reasoning, but it does lead to discrepancies in certain metrics, forcing us to pull from the native source for certain things. We greatly dislike trying to hunt down specific metrics under various data views, or not having a metric in a particular data view.

Overwogen alternatieven: Swydo en AgencyAnalytics

Redenen om voor TapClicks te kiezen: User interface did not offer the simple drag/drop functionality we wanted.

Overgestapt van: ReportGarden

Redenen om over te stappen op TapClicks: It was the only platform with all the integrations we needed.

Kasie C.
Sales Account Manager in VS
Marketing en reclame, 51-200 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

TAP Review from Conversion Logix

5 10 maanden geleden

Opmerkingen: TapClicks is an amazing tool to showcase to our clients how their digital campaigns are performing.

Pluspunten:

I love this platform and the customization options! We've tested out a few other reporting tools and we always came back to TAP. Very user friendly, a first time user can easily navigate through data and information and rarely have questions or need help. It is easy to export data which is very helpful in segmenting data for regional reports.

Minpunten:

I recall there were a few features my team did not like, but I cannot recall specifics. I myself do not have any complaints.

Jenny M.
Director Digital Strategy in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Easy and Dependable

5 10 maanden geleden

Opmerkingen: From the start it has been a great partnership and I value their software and their support services.

Pluspunten:

I like that I can count on it to work, it is dependable, the setup was easy and the customer support I receive when I have any questions is outstanding.

Minpunten:

I would like to be able to customize a few more little things about the reports, but I believe if I upgraded to the custom reports I would be able to do so. Since this need was was only for one client out of many that I would need to make those customizations for, it didn't make sense to upgrade the entire account to satisfy just one so we decided not to upgrade.

Kim D.
Digital Director in VS
Automotive, 11-50 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Great Solution

4 10 maanden geleden

Opmerkingen: Overall Tapclicks has been a great addition to our reporting workflow.

Pluspunten:

TapClicks is a great reporting and dashboard platform that supports many advertising streams. It is easy to use.

Minpunten:

Linking new accounts can take 24 hours or more to populate data, it would be nice if this process was quicker. I would love to see more templates and reporting options on different data, specifically the ability to pull in audiences for display and video campaigns.

Overwogen alternatieven: ReportGarden, Optymyze, WordStream Advisor, Google Data Studio en Sprout Social

Redenen om voor TapClicks te kiezen: We needed to be able to report on more advertising platforms, have a client dashboard

Overgestapt van: ReportGarden

Redenen om over te stappen op TapClicks: Because other platforms did not have the capability to report on so many advertising platforms.

Obed R.
Digital Marketing Strategist in Nicaragua
Marketing en reclame, 51-200 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

TapClicks - Highly Recommended

5 10 maanden geleden

Opmerkingen: It has solved a lot of issues, we save so much time by using this tool.

Pluspunten:

I think that the reporting scheduler is amazing!

Minpunten:

Sometimes it takes too long to link data from the sources to the dashboards.

Geverifieerde reviewer
Analytics Coordinator in India
Geverifieerde LinkedIn-gebruiker
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

TapClicks 4+ years

5 10 maanden geleden

Opmerkingen: Overall its a great journey and our TapClicks rep is always get back to us on time. Appreciate his help.

Pluspunten:

Their Team is very supportive and have implemented most features that was requested . Some new Data views,Report Studio, Date comparisons etc.

Minpunten:

Once the widget is created we could change the data view of the data source. Now that's not possible. It used to save lot of time when we were creating new dashboards

Phil P.
Managing Director in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

End-to-end reporting platform

5 10 maanden geleden

Opmerkingen: Great reporting platform that our clients love

Pluspunten:

The amount of API connections to 3rd party software, UI and ease of use

Minpunten:

Creating custom calculations for advertising metrics can be complex to setup

Overwogen alternatieven: Funnel

Redenen om voor TapClicks te kiezen: Needed advanced reporting

Overgestapt van: Acquisio

Redenen om over te stappen op TapClicks: Price and feature set

Katie F.
Social Media Team Lead in VS
Marketing en reclame, 501-1.000 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Multi-Platform Reports Made Easy

4 2 jaar geleden

Opmerkingen: Overall, TapClicks has been a change that our clients responded very well to. It's saved us hours of manual reporting, and now that we're set up and familiar with the dashboard, it's extremely simple to set clients up for the first time.

Pluspunten:

We use TapClicks to be able to automate multi-platform (SEO, PPC, Social) reporting for our clients. Previously, we sent multiple reports, and we've moved to Tap to be able to provide one holistic report. The initial setup is pretty laborious and it can be a bit glitchy sometimes (not necessarily TapClicks' fault - Facebook is notorious for having glitchy API issues), but TapClicks' support is top-notch and quick-to-respond.

Minpunten:

It's not very intuitive, so setting up all of our templates was a long process. We were particular about the way we wanted our reports set up, so we had to create a template for every possible scenario of our products (SEO+PPC, Facebook Lead Ads+PPC+SEO, etc.) It's possible that the setup process would be easier if we used their templates, but as it is, it was pretty time-intensive. Thankfully, the support team is responsive and extremely helpful. The cost can also be high, but we find it worth the time saving.

Nicholas M.
Analytics MAnager in VS
Zuivel, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

TapClicks - Great Data Viz Tool

4 10 maanden geleden

Pluspunten:

TapClicks is amazing in that it lets us pull in several data sources with a simple click of a button, and we can get started on building out widgets. The Report Studio is amazing to share reports with clients.

Minpunten:

The only thing that I don't currently like about the software, is the date ranges not applying, and always having to update them.

Overwogen alternatieven: AdStage, Google Data Studio en NinjaCat

Redenen om over te stappen op TapClicks: Tapclicks had a built-in Powerpoint builder.

Emily O.
Digital Analyst in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

Not Intuitive, Many Bugs

4 10 maanden geleden

Opmerkingen: Tapclicks has made reporting much easier for me but after speaking with others in the industry about what platforms they use, it sounds like the ease of use isn't quite what some other platforms are, though I have never looked into the differences in price.

Pluspunten:

I like the ability to connect data sources directly to the platform. My rep [SENSITIVE CONTENT HIDDEN] is awesome. He is so helpful, always on the ball, friendly, and will drop everything to help solve a problem.

Minpunten:

The layout of the platform is not intuitive. Many features in the Data section make no sense how they are laid out, how you navigate, and options to customize. Even creating widgets seemed nonsensical when I started using this platform. I come across a lot of unexplained bugs, I am in contact with customer support often but a lot of the time they have no answers for the bugs. The site speed is very hit or miss despite trying all of the recommendations to speed it up. There are capabilities that seem SO basic to me that the platform doesn't offer. We are constantly giving recommendations or requests to our rep and he forwards them on. If I could redesign this platform myself, I would give it a total overhaul.

Bianca C.
social media director in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Provides a necessary solution, but I would've expected more improvements by now

4 3 jaar geleden

Opmerkingen: We've been using TapClicks for over 2 years now. While it has somewhat solved a major issue for us, I do wish more advancements have been made over this time period.

Pluspunten:

It provides a concise way to showcase data among multiple sources. Prescheduled reports have been a major addition to our data story. Data reports are simple enough for customers to understand.

Minpunten:

I think this platform falls short in a few areas. For instance, social media plugins include extremely little data. Data for Instagram only shows follower growth, as opposed to reach/engagement across posts. Plugging in data sources is quite cumbersome and often pull inaccurately. Also customizing reports for individual clients is a hassle and most changes must be made across all accounts- this is a major downfall for any company with many clients.

Erica G.
VP, Operations in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Overall, my experience with Tapclicks has been excellent.

5 4 jaar geleden

Opmerkingen: Streamlined reporting that gives us the ability to provide as much or as little data as we'd like for each of our customers from a variety of portals.

Pluspunten:

Our customers love it. Allows us to provide the reporting they require, tailored to their specific needs. There's a great deal of flexibility in what can be provided. Our representative is fantastic- they are extremely responsive and always happy to hop on a call with every question we have and speak directly to our customers as needed Widgets are easy to create and revise. I personally find the software extremely easy to use, although there seems to be a very large learning curve with the majority of my team.

Minpunten:

The integrations have occasionally taken longer than we'd like. There are interim solutions, but the actual S2S integration took quite some time. With the latest integration, it didn't contain everything we needed and outlined in the spec.

Tim B.
Director of Operations in VS
Marketing en reclame, 51-200 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Marketing reporting and analytics with an easy to use platform

4 10 maanden geleden

Opmerkingen: We have used this product to gain insights into the campaigns we run for our clients and it allows us to keep track of many key components that we use to show how effective a campaign is and also where they could use some improvements.

Pluspunten:

Tapclicks is a great program for those who want to get more insight into their marketing efforts. This program was fairly easy to deploy and it has a great interface that makes it easy to find the specific information or datasets you are looking for.

Minpunten:

There really aren't many things that I can point out that are an issue with this program. I would say that given the type of program this is, I would have thought there would have been more features and ways to integrate with more platforms than there are.

Mike D.
Media Buyer in VS
Online media, Zelfstandig ondernemer
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Tap Clicks Review

5 2 jaar geleden

Opmerkingen: Overall Tap Clicks has been a game changer... both for delivering reports to clients, but also as a central platform for us to know exactly what's going on in our business

Pluspunten:

It's ability to combine different sources of traffic and advertising platforms, along with custom data, to create reports for determining Return On Ad Spend

Minpunten:

Needs more integrations with other CRM's such as Ontraport and Infusionsoft

Overwogen alternatieven: Cyfe

Redenen om over te stappen op TapClicks: Much more capable and powerful

Daniel M.
Partner in VS
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

TapClicks Dasboard

5 10 maanden geleden

Opmerkingen: This solved all of our reporting issues for a smaller agency. Our clients love it and we can now focus on optimization of the campaigns across multiple platforms.

Pluspunten:

I really like how the software enables us to aggregate the multiple marketing platforms we use for our clients. It has removed the need of endless spreadsheets and integrating that into a report at the end of each month. It also helps our clients when it comes to pulling information they might need for a meeting or corporate report.

Minpunten:

It does take a little bit of time to get used to the set-up. Don't have a ton of documentation to help you from a self-service perspective but their support is excellent.

Athena G.
VP of Operations in VS
Marketing en reclame, 2-10 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Tapclicks Review

4 10 maanden geleden

Opmerkingen: I’m satisfied

Pluspunten:

I love our rep! She is very helpful. And i love the schedule part of the reporting

Minpunten:

There are so many places that you have to make sure are correct. All the layers sometimes cause issues.

Overwogen alternatieven: NinjaCat

Emily D.
Senior Digital Strategist in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Good for standard reporting

4 10 maanden geleden

Pluspunten:

I like the intuitiveness about setting up widgets.

Minpunten:

There are issues with implementing custom conversions from platforms like Facebook or Centro-Basis. The export feature also isn't perfect and sometimes cuts off widgets that you have a scroll bar in.

Overwogen alternatieven: DataMetrics, Kenshoo Infinity Suite en Supermetrics

Redenen om over te stappen op TapClicks: I was not the decision maker but this option offered the best value for customization.

Paola C.
Social Media Specialist in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

The best to steamline processes

4 10 maanden geleden

Opmerkingen: Overall it has helped us save time and money.

Pluspunten:

One of the best things about TapClicks is that you have access to many different features and if they don't have it already integrated into their software they will work with you to get it in place. We use to have to go in and manually create ppt presentations for clients and pull information from other places and once we started working with TapClicks we didn't have to do all of that. With the click of a few buttons that was done within minutes automatically.

Minpunten:

What we liked least about the software is that sometimes you run into small glitches and initially it can be hard to set up.

Heath H.
Project Manager in Australië
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 6-12 maanden
Bron van de reviewer

A great tool for agencies who need a consolidated report

4 2 jaar geleden

Opmerkingen: Takes some getting used to, but an easy tool for multi-channel marketing campaigns. Clients in large organisations love it as they can take the information higher up to management in a clean, easy to understand format.

Pluspunten:

Much like Data Studio is design and functionality but can do a lot more with API and other systems. Reporting is neat and very easy to understand by clients, help put Google Analytics, FB and Insta + Mailchimp etc data into one simple report

Minpunten:

Quite expensive, definitely worth an investment when compared to Data Studio or having to do GA and Facebook Business Manager reports separately, however maybe not worth the money for some users. Also we are based in Australia which makes communication hard with Tapclicks who are based in USA when we need support.

Melissa P.
Senior Marketing Engineer in VS
Marketing en reclame, 11-50 werknemers
Heeft de software gebruikt voor: 1+ jaar
Bron van de reviewer

Easy Visualization of Data & Major Time Savings

4 2 jaar geleden

Opmerkingen: Instead of spending hours just pulling metrics into spreadsheet to make charts and graphs, now we build the dashboards or reports once and the data feed keeps them updated. This saves us hours, per client, every month - allowing us to spend more time analyzing and providing insights and providing them more value. Support is very responsive and interested in feedback, which we appreciate very much.

Pluspunten:

TapClicks saves us so much time by integrating the data straight into our charts. We set things up one time and then just adjust the dates to update for the next time period. Now we can spend time analyzing and giving our clients insights instead of spending time manually pulling data for every report.

Minpunten:

Some advanced Google Analytics metrics that we can see together in Google Analytics are not configured to be used together within TapClicks, so we can't slice and dice completely freely.

Bret P.
Owner in Mexico
Geverifieerde LinkedIn-gebruiker
11-50 werknemers
Heeft de software gebruikt voor: 2+ jaar
Bron van de reviewer

Saved me countless hours of reporting (and eliminated errors).

5 4 jaar geleden

Opmerkingen: Tremendous time saving from creating client reports.
Cross-platform data analysis is VERY EASY.
Custom connections are great for importing custom data and integrating into reports (i.e. sales).
White label is great as we send reports to clients.
New connectors (services) sometimes take time to be integrated but the team is always open to suggestions.

Pluspunten:

Great customer service - always happy to help Solid software Dependable Constant updates & new connections Tapclicks team seems very proactive

Minpunten:

I've been a client for a couple years and my learning curve was tough, especially custom connections, however their new releases have made things much easier. New clients will not have any issues.