MailerLite reviews

I've been using MailerLite for business for years!!

Opmerkingen: I've been using MailerLite for my business for years. It has served all of my email marketing needs and lead generation leads. I've seen other platforms, however I have chosen to stick with MailerLite because it is easy to use and the support is great, and the platform has stayed consistent and serves me well in my business. The free version offers so much for new business owners to get started. MailerLite is a fully comprehensive email marketing platform.

Pluspunten:

Ever since I started my first business, I've been using MailerLite. I did research other competitors, however their platforms were not as easy to use as MailerLite. I love that as a new business owner, I was able to get on a free plan to get started and be able to send out emails and do automations. The platform is easy to use and understand. I love how I can integrate forms into my website for lead generation and for capturing contact information. I use this platform for email automations when people subscribe to my freebie. I also use it for sending beautifully designed emails - there are many customization options. I like using the landing page feature for my freebie offer as well. On my contact page, I've embedded a MailerLite form to capture contact information for my leads. MailerLite makes it easy for me to gather email addresses, send out campaigns, and monitor engagement.

Minpunten:

I would like more options to customize the embedded forms so that it blends seamlessly into my custom website design.

Hats off to the tech team and support functions at MailerLite

Opmerkingen: Having joined MailerLite - I am now the proud owner of ...1. an opt-in that attracts my Ideal Client and pops them on my email list, via a landing page2. a product that I'm selling directly out of Stripe via an integration with MailerLite that sends all sorts of wonderful automated emails 3. landing pages for an upcoming Masterclass that hopefully attracts my Ideal Client - I just feel very empowered and feel like I've elevated my business to a new level of automation which I didn't dream possible - because I am, as stated, a technophobe.My experience has been made even more positive because of the tech team support.

Pluspunten:

The thing I rate really extremely highly is the level of support. Despite my 'not' being on the most expensive tier, I have found the support team very responsive to cries for help via email - they acknowledge the email, they keep me in the loop and they do their best to resolve the issue. I find that super-helpful, bearing in mind I generally see myself as a technophobe who is challenged by 90% of technology software.I also, recently migrated to MailerLite having been with a chimp who I simply couldn't work with - I found him incomprehensible and seriously not-fit-for use by me, specifically, and probably many people of my generation and techno-comfort levels. All chimp work had to be outsourced which was extremely frustrating and time-consuming and left me feeling dis-empowered. I have, admittedly, had some challenges with MailerLite but on the whole it's super-navigable and easy to use, and the tech support really elevates it for me into being a really desirable product.

Minpunten:

Hmmmm - I don't have enough to compare with and make meaningful input here.

Disappointing Customer Services - They don't care about your customers who are let down by them

Opmerkingen: I've been using Mailerlite for a while now, and unfortunately, my recent experience with their customer support has left me disappointed. I reached out to their team on 18th February to report an issue with their automation, and unfortunately, it took several days for them to respond. During this time, my students and customers were affected, and I received complaints from them due to the delay in resolving the issue.I understand that technical issues can occur, but what was most frustrating was the lack of communication and explanation from the customer support team. As a paying customer, I expect timely and helpful responses to my queries, and unfortunately, this was not the case with Mailerlite.I hope that Mailerlite can improve its customer support strategy, especially when it comes to communication and response times. While their platform may have some useful features, I cannot recommend it to others due to my recent experience. I hope that they can take this feedback into account and make the necessary improvements to their customer support in the future.

Pluspunten:

Nothing to say here - nothing to say here

With MailerLite, your email marketing will

Opmerkingen: The overall experience with MailerLite is very, very smooth. Especially after using a variety of other mailing platforms, who sometimes have a difficult setup process.

Pluspunten:

The ease of use and quick implementation of all needed features. Starting with MailerLite is very easy. Import your subscriber list, create an email and send it out, in just a few clicks.Also, creating landing pages and sign-up forms is a few clicks away.

Minpunten:

If there is one feature I would like to see in the free plan would be Auto Resend, where emails will be resent after they are not delivered.Still, this being more of a premium feature anyways, there are no other cons that I have found.

2+ years on the platform

Opmerkingen: We are using MailerLite for Landing Pages and Email Campaigns with a little automation and so far everything has been working great. We have no issues with blocked emails or spam complaints/blacklisting. Support is great and very fast.

Pluspunten:

Easy to use, plenty of campaign templates to choose from. I like the workflow and the interface in Mailerlite. It's minimalist but I have yet to found a feature I needed and couldn't find.

Minpunten:

Form deployment wasn't as easy as I thought (WordPress) but it eventually worked and after doing it once or twice I feel like it's straightforward.

Love MailerLite

Opmerkingen: I love MailerLite, and what sets them apart from many other programs is its customer service. They ALWAYS respond within 5 minutes and are so helpful!! That alone is worth the money I pay for MailerLite. I also really enjoy how user friendly setting up automations and segments are as well.

Pluspunten:

I love the groups and automations inside MailerLite.

Minpunten:

Some of the navigation could be a bit more user friendly. Like, I can't find where I update my default email settings for buttons and links. Stuff like that is hard to find.

Great product and even greater customer support

Opmerkingen: I love using mailerlite, it is so freaking easy to use, especially if you have a small business and dont want to waste hours figuring out new features. Also the staff helping you with questions are excellent, i think its my favorite part of paying for the service, as i feel that if after ive diy-ed an issue myself and im totally stuck, that at least there are kind, helpful and positive humans behind the platform to actually support me in real time. This is by far the most valuable feature i feel, as it makes me feel confident that i wont be left to suffer if sh*t hits the fan ahah. And they are very positive and helpful, thank you Mailerlite team, you really do stand out in how customer service should be done nowadays where everything is human-less

Pluspunten:

I love the easy of use with mailerlite to manage my email campaigns. I also really appreciate the templates for both emails and landing pages as it makes it easier to modify to my needs.

Minpunten:

Id like to see all my emails tracked per campaign in one spot, without having to click through hoops to find/see who opened what. That would be the most useful feature for me.

Assolutamente consigliato

Opmerkingen: In general I consider it an excellent tool, especially for small businesses, with simple and linear strategies. I recommend it to anyone who needs to start a newsletter and needs automation to make evergreen launches

Pluspunten:

The ability to use automations and landing pages even with the free account. It's quite easy to use, and has everything you need to start doing serious email marketing

Minpunten:

I would improve the analytical section of emails and email flows. A graph of the open count over a period of time would also be great.

MailerLite helps me to run my small business

Opmerkingen: The help guidance is great. I recently had a query about something in the automations that I didn't quite understand and [sensitive content hidden] in the support team was very helpful.

Pluspunten:

I like how quick and easy it is to use. It creates nice clean easy to navigate emails for our campaigns. It integrates really well with other platforms, like WordPress.Lots of nice add-on features like the survey forms and the ability to see click-throughs.I know that our customer data is secure.

Minpunten:

I was going to say that I now have quite a few automation set up and it was feeling a bit busy on the automations management page. But I've literally just realised I can create folders and group ones together by project/activity.

Highly recommend

Opmerkingen: Overall I am so happy I made the switch to MailerLite. I had purchased months ago but was afraid of the hassle and put the real switch off. Now I know that was totally unnecessary because it was all very easy and smooth.

Pluspunten:

I like how easy I can navigate everything in MailerLite. It is all easy to set up (with very clear step by step guides) and use. I like the visual way of showing the automation. The help desk is AWESOME! Very fast and practical!

Minpunten:

I miss an app so I can more easily on my phone but maybe it's for the best ;-)

Easy to use

Opmerkingen: I use it for myself, for my clients and I teach others how to use it. I really like this tool for campagnes, landing pages, and forms. At this moment I have no need to search for any other tool because I am fully satisfied with Mailerlite.

Pluspunten:

I love how easy is MailerLite to use. You can find everything on Youtube and their academy. The most I like are the analytics and click map. If I consider the results I can improve my work every time.

Minpunten:

Sometimes it takes too long to save the work. It is a bit slow. I can not think of any other minuses about Mailerlite.

One of the best email marketing solutions I've found (and I've tried them ALL!)

Opmerkingen: So far (for the past six months) I've been working on a free plan, and haven't even begun to dig into what MailerLite can REALLY do for power users, but I've been extremely happy with what I've been able to accomplish with them so far. Remain very impressed with the number/quality of features. As an aside, they send a newsletter that is among the most helpful I've received.

Pluspunten:

Having tried other competitors, I've found MailerLite to be among the most intuitive, and DEFINITELY offers the most bang for the buck. So far, I haven't encountered any major issues. The process of uploading and cleaning subscriber lists, configuring lists & groups, managing signup forms, and setting up/sending campaigns + automated series' has been painless compared to the other email marketing solutions I've tried. Everything works as expected, and it doesn't take a long time to accomplish the small weekly email tasks I need to do. They have a number of good integrations and I particularly appreciate how they can work with Woocommerce. It's also been nice to be able to add users with different roles.

Minpunten:

So far my one real complaint is that working in the backend can feel a bit slow at times. It's also a small gripe, but editing forms takes a bit longer than it should, as you have to click through a few screens to finally save your updated form.

Easy, complete and affordable

Opmerkingen: Great experience overall with great support which is essential when things get serious. Higly recommended and not just for pricing reasons.

Pluspunten:

Ease of use, immediate support and the fact that you really do have everything you need (exotic features missing is of no importance), is what I like most on MailerLite.One great future too, is that you get to pay only for the unique emails used, thus allowing you to duplicate lists and run your campaigns exactly as you need to, without paying extra.

Minpunten:

I would like to have a better search and mass management option when it comes to subscribers handling and maybe some degrees of extra "freedom" or customization on ready to use tools when designing an email.

A great mailing software for business newsletters and automation

Opmerkingen: My overall experience has been pretty great. I have two mailing lists for two different business ventures. One with 700 people on my list, and one with 7,000. MailerLite works fantastic whether you're on the free or paid plan. The only difference is (for how I use it), you can't use automated sequences on the free plan. I have very few complaints about the software.

Pluspunten:

I love how easy it is to use. It's a beautiful dashboard that's easily navigated. The WYSIWYG editor is super sleek. From adding new subscribers to setting up complex automations, it's all really simple.

Minpunten:

Sometimes there's a hiccup in the system that causes text editing to mess up. What I mean is that I'll be typing and I'll get to where I am right now, and the cursor will reset to the beginning and start type there instead. If I refresh the page, the problem goes away.

Mailerlite is THE BEST marketing tool for solopreneurs who want powerful+userfriendly functionality!

Opmerkingen: Excellent.

Pluspunten:

I am LOVING the new Mailerlite!Please send my praise to the product development team and the support team:You provide an amazing service!There are 3 critical reasons I want to stay with Mailerlite and recommend it to all my colleagues:The new advanced functions are much needed and on point, the ease of use, and the amazing customer support – at a reasonable price for a solopreneur.

Minpunten:

When the new Mailerlite was launched, the migration functionality from the old to the new version took months to come. So I ended up having to do a lot of the migration manually, which was time-consuming. And in that time I paid for 2 subscriptions. I think this launch could have been organized better. But this is the only con I have, and now it's over. Because of all the Pros, I am still a happy Mailerlite user. I do think they deliver on the value, so I can look through my fingers with this hiccup.

This is a review from an unheard MailerLite Classic User

Opmerkingen: Honestly I was happy until MailerLite released a new version out of nowhere. Old user and partners were never heard. I am sorry but now I don’t have anything good to say as the new release was done just to have a shiny product with no new functions for the free users for the basic plan. It turned out that MailerLite double the price for something that clients have paid for years to have.

Pluspunten:

I liked the classic MailerLite even if it is not where it should be. MailerLite classic is easy to navigate and use.

Minpunten:

I don’t find anything new on New Version of MailerLite. It is confusing and expensive.

All very good, once I got going

Opmerkingen: Overall, I like the company and the platform. It's not as slick as some of the others I've seen, but I believe it's a great value and gets the job done. I like that there are tutorials on just about everything, and customer support is very quick to respond when I have an issue.

Pluspunten:

It truly is a "drag and drop" landing page and website builder! I've worked with other website builders that make it so much more complicated than it needs to be. With MailerLite, I just literally drag a text box from the sidebar and plunk it down wherever I want to on my landing page. It's super easy to move sections up or down, too. It's not 100% customizable, and I've had to adjust my design plans a little here and there. But that's probably a good thing for me, who is easily overwhelmed when I have too many choices. I can spend hours and days on things that just don't matter in the long run if I'm given too many options. MailerLite allows me to customize just enough to make the finished product fit my brand without completely overwhelming me with too many options. Overall, once I figured things out, I found MailerLite to be very easy to use and at an excellent price point!

Minpunten:

I wish there were more templates to choose from! Most everything can be tweaked and customized to fit my brand but I wish there was a template that was closer to what I was looking for from the get-go. I mentioned in the "pros" section that it's not 100% customizable, and found myself wishing here and there that I could just change this one little thing or move this/that over here/there. But like I said, being a bit more confined in the design options is probably a blessing for me and helped me get my landing pages, website and sales pages designed much quicker.

Excellent Product

Opmerkingen: Ease of use and cost too had me from the very beginning. I love the app and can check my metrics quickly all day long.

Pluspunten:

I have used everything from Constant Contact to ConvertKit. Most recently I was with Kajabi which is very expensive and very clunky. On all the other platforms I kept hitting glitches. Kajabi was very slow and the analytics were zero!!!! Mailerlite beats everyone hands down. It’s easy to use, quick, and to the point. The cost beats everyone out there. Don’t let the price fool you. It’s worth it’s weight in gold!!

Minpunten:

Once I got to more advanced options like integrations there were a few hitches but customer service stepped up to help quickly and efficiently. Maybe they have this but I’d love to have alerts when someone subscribes or at least 1 alert daily so it’s easy to keep track of.

Really Solid Software and Customer Service

Opmerkingen: Love it. Will be hard to ever leave.

Pluspunten:

Great customizability for emails and very simple to use. It is the most design friendly email service I have used. Also incredible customer service. I accidentally deleted a very important landing page built through mailerlite - I emailed their support and it was restored within an hour. I accidentally deleted ALL of our subscribers - I emailed support again and again they were all restored within a couple hours. Very impressed.

Minpunten:

I wish video was easier to insert into the emails. I also wish it was easier to segment. ConvertKit maybe a better option for segmenting and targeting.

Why MailerLite is a superior product at an incredible price!

Opmerkingen: LOVE IT! I will never go back to Mailchimp.

Pluspunten:

I love the ease of use. For me, it's like using Active Campaign but WAYYYY more affordable for my small business.

Minpunten:

Sometimes it's difficult to find answers to some of my technical issues on the how-to pages. But, I'm excited to start using the new university.

Incredible value for the money

Opmerkingen: In addition to its low price relative to its features, what I appreciate most about MailerLite is its customer service. As I mentioned earlier, I have yet to come across a problem that someone on the MailerLite team wasn't able to help me solve. I love that they use screenshots to show me exactly how I can fix a problem. Also, they are FAST. I think the longest I have ever had to wait for an answer to one of my questions is an hour. More often, they respond in ten minutes or less. They are amazing!

Pluspunten:

I use MailerLite for nearly everything related to my small Internet business. I use it to reach my people weekly, to announce new products, to automatically introduce new subscribers to my work, to offer giveaways, to launch new products, and more. I really enjoy that it has so many features--nearly every feature I need, in fact--and is so easy to use. I have yet to have a problem with any aspect of my email marketing that MailerLite has been unable to solve or help me with.

Minpunten:

Honestly, the only thing I wish MailerLite did that they don't already do is have an evergreen countdown timer. They have a fixed-date countdown timer that I use with my launches, but they don't have an evergreen timer that you can use within automations (that go out any time). I know that feature is under review, but I don't know when or if they have plans to implement it.

Great for creating email newsletters and shareable pdf brochures

Opmerkingen: Mailerlite is a Godsent, I think the export to PDF has a lot of potential.
There are over 12 million WhatsApp users in Kenya, most of our clients and prospects, are more willing to connect us via WhatsApp than by email.
The PDF brochures has become one of our biggest marketing assets as we can keep them updated about our projects in a more social way. The fact that the brochures are more shareable is a big bonus.
However, It'll be good to be able to track clicks, which currently can't be done as it's stored as a draft in MailerLite.
I know Mailerlite is an email marketing software but I'd love to be able to monitor the performance of newsletters turned into brochures the same way I can monitor sent campaigns. Even if it's something as simple as having a dashboard for draft campaigns and using Google Analytics to track clicks on it.

Pluspunten:

- I used Mailerlite to create email newsletters (Which any email marketing software can do) but most importantly I used Mialerlite to create sharable pdf brochures showcasing our past/current projects (My client was an Architecture company). These "brochures" are light size wise as the target platform was Whatsapp. The images are clickable linking to the projects on our websites, this way when sent to clients/potential clients on WhatsApp they can know more about us without having to go to our website. - Design Options: I've used MailChimp, Active Campaign, Moosend and pretty much any Email marketing software you can think off, but in terms of design flexibility and templates, Mailerlite has the best design options. My favorite is the "Featured Image" block - Great Customer Support: Mailerlite is meant for creating email newsletters and not pdf brochures so it was a bit tricky working around that especially since the share to social media button wouldn't work since the newsletter I converted into a brochure wasn't technically an email campaign (I.e it wasn't sent to anyone/mailing list) but remained in my dashboard as a draft. I had a chat with them on how to arrange the elements so my brochure was 3 pages max, and how to reduce the size.

Minpunten:

- My emails kept going to the spam folder which was very bothersome, so I contacted support and I was told I'm not the only one having the same problem and that it's an issue they're working on as they were blacklisted (Or something like that) -As much as I love the featured image element, it renders differently on Outlook desktop app. Instead of appearing as one large image, the images appeared as a grid, with nine images of the same image taking the space instead of one large image. It was a bit disconcerting and there was no way around it.

Easy-to-use affordable email marketing platform with all of the features most people need

Pluspunten:

MailerLite is one of the most affordable email marketing platforms right now with all of the features most people need like automations, a drag and drop builder and embedded signup forms. Their most useful feature is automations, which lets you send a sequence of emails to subscribers if they join a list, if one of their contact fields gets updated (example: if they go from being a free to a paid member), if they click on a link, etc. You can also create yes/no branches at different points in the automation to send different emails to subscribers after they meet or don't meet a certain criteria. They also have a decent free plan for those who are starting out or looking to test the platform. The free plan includes automations and most of their key features. I also use personally use their APIs to automatically add new members to specific automations - they are well documented and easy to follow.

Minpunten:

1. Right now, you can only create yes or no branches in automations. So for example, let's say that you want subscribers who already downloaded a lead gen to not receive an email in the automation about it. The only way to do this right now is to create a yes/no branch. If yes, they'll receive the rest of the sequence in the yes branch *without* the specific email. If no, they'll receive the rest of the sequence in the no branch *with* specific email. But if you want subscribers in both branches to receive the rest of the other emails, you'd have to have duplicate emails in the yes and no branch. It gets time-consuming if you want to add more emails to the automation (you'd have to add them both to the yes and no branch) or if you need to update any of the existing emails (you'd have to update both in the yes and no branch). It would be easier if you can simply add specific criteria to each email in the automation. So for example, if the subscriber meets the criteria, they'll receive this email in the automation. If not, they skip that email but still receive the next ones (if they match the criteria). 2. They had deliverability issues in the past which they did work really hard to fix. However, based on my experiences and that of what others have reported, overall open rates (with an authenticated domain) tend to be somewhat lower than a few other top platforms.

My Horrifying experience with MailerLite

Opmerkingen: My experience with MailerLite. After weeks of research on the best and most economic way on how to send weekly emails to the subscribers of my small business , I choose MailerLite. What a mistake ! It turned out to be one of the most painful experiences as a small business owner. After weeks of research on the best and most economic way on how to send weekly emails to the subscribers of my small business , I choose MailerLite. What a mistake ! It turned out to be one of the most painful experiences as a small business owner. I give them credit, when it is due : Easy to navigate interface and professionally pre-made templates seemed a perfect match for my needs. As a small business owner, my first goal was to find a bulk email software that is easy to use and has a friendly and responsive customer service. For years, I used one of the major bulk email software providers, but they have become really expensive compared to what you get in return for these email campaigns. Finally, I made my decision and enrolled in one of MailerLite plans that seemed very attractive; at least on the paper! 15000 subscribers and unlimited monthly emails for $30!! WOAH !!! what a great bargain. Right? Not that fast ! They were very quick to charge my business card for the $30. I spent few hours to create a perfect email and uploaded my mailing list of 15000. and start creating the first campaign on MailerLite. This is where the nightmare started. When I wanted to send out the email, I received an email from their support team that I am not allowed to use more than 2000. ( i paid for 15000 subscribers with unlimited monthly emails) . I told them that I won't have it that way and they should cancel my account. They reached out to me and assured me that everything would be fine, hey approved me for 5000 and promised to increase my quote after the first few emails to prevent spams. Fair enough! After sending out the emails, they told me that I have breached their spam policy since the hard bounce of my emails were more than a certain number that they allow. I was not very happy with their decision but again, its their policy and I have to follow it. So I accepted their decision and didn't argue with them. But this the same email list that I have used with the other major email provider. I knew this is a small company with few resources and I have made a mistake. Obviously, I didn't want to pay for a service that I am not allowed to use. quite simple. So, I ask them to cancel my subscription and refund me the $30 that they have charged me !!! They kept me waiting for almost 4 days and then they told me that they have decided to keep my money ?!!!!!, and obviously they have access to all the 15000 subscribers on mailing list !! Customer service is the forefront of a business and I am really sorry to say that theirs is NON-EXISTING. Since the goal of this review was to save others some time and un-wanted headache, I have not mentioned any of the other competitors that make a much better option. Since then, I have signed up to another provider for only $5 extra and I could not be happier. I learned my lesson , cheaper choice is not always a better one. It is wiser to pay a bit more and go with a company with a better customer service and more resources. If even you think that you won't have the same issue that I had with them, still think of your need of customer service at some point. I hope this has helped you in your search. Good luck!

Pluspunten:

You would get a Cheap service

Minpunten:

You would loose your money. They blame you for their failure to just charge your credit card for no service. Their system can't deliver and then they blame you. read other reviews all over web. Many people have complained about their delivery rate. You would loose your mailing list to them.

Superb features and service

Opmerkingen: Overall: Impressed. Many years ago I left AWeber because of their new user interface, which I didn't like. For many years I used self-hosted autoresponders, but the last one I had caused so many problems, so I had enough. I already had a MailerLite account that I didn't use, so I decided to try it out and was blown away. Extremely good service and almost all the features I wanted from an autoresponder, like segmenting, tagging (this is groups in ML), sending again to people who didn't open or click, easiness of use, and super-friendly, fast, and clever support.

Pluspunten:

MailerLite has almost everything I wanted in an autoresponder. And I've suggested the few things that are missing. Several has already been implemented, and one is on its way soon. I love how the people behind MailerLite listen to their customers. And how fast and clever their support is. It's impressive.

Minpunten:

The things I like the least is the lacking ability to change an email address for a subscriber. But they are implementing this feature. And then I would love it if you could add automation to a segment and not just a group. But there are workarounds, which I've used. I would also love a clean text-only option, but I'm probably one of the few who would use that and not either HTML or rich text.