Over Insightly
CRM-oplossing voor kleine tot middelgrote bedrijven die kansen beheert, projecten oplevert, relaties koppelt en offertes opstelt.
Insightly is very user-friendly. With perfect minimalistic design, it still has everything you probably need for contact management.
Hard to think of many drawbacks with this CRM.
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Reviews filteren (621)

Susan
A reliable and completely user-friendly tool with immense productivity.
Opmerkingen: Insightly CRM offers a wide range of services for our business to improve our customer services and have provided us with benefits to enhance our marketplace. It has allowed us to successfully engage our working relationships with the clients in a more reliable way. I have also been performing project management tasks with this tool.
Pluspunten:
Insightly CRM is itself a very reliable tool which allows the user to gain the most of the advantage with its easy to use features and efficient tools. We can also easily integrate it with other tools to improve the overall productivity. It's super responsive when dealing with the customers. We can easily maintain our sales cycles and ongoing customer service to provide extra care for the clients. The user-interface is also quite easy and manageable than other such tools.
Minpunten:
Chrome extensions are bit of a clunky addition which further complicated the working procedure so mostly avoid it. The other tools integration is right on point but the social media integration misses few of the parts and continues to be a wastage of time for us. In the end, it proves to be much effected on our overall work and improves the efficiency of our work routine.
Reactie Insightly
4 jaar geleden
Hi Susan, Thank you for the feedback. The Chrome Extension you're talking about is actually sunset. Try the new Add-On. :)
Natalie
Overwogen alternatieven:
Insightly - We're Back Again
Opmerkingen: We love Insightly and have solved the major issue of project management as well as integration with Quickbooks so we can have a high level overview of each project, opportunity, and where we are with the quickbooks billing. It saves us a lot of time and removes a lot of human error in our processes as well.
Pluspunten:
The ease of tracking multiple types of projects and stages of the project and the visibility of each project's status. We tried Hubspot for two years and came back with Insightly as it was so much better to use.
Minpunten:
The marketing function, and the products, pricebooks, and quotes could use some additional features compared to their competition. They aren't as easy to use and can be clunky at times.
Nathalie
Overwogen alternatieven:
Useful & inexpensive CRM system for growing businesses
Opmerkingen: Overall is has been satisfactory although, some details that need improvement can turn things into a much better experience.
Pluspunten:
It is easy to use and easy to navigate.It does not take much time to get used to all features and to understand how the features work.The best part of Insightly, is the customer support is very responsive and always follows up on requests.They also helped us all the way to achieve our goals as a company.
Minpunten:
Some parts of the software need more work and also new features like Service has too many glitches and some functions do not work properly even though have been revised and "fixed" many times.I wish it was more seamless to work with.
Kevin
Insightly is sales incite.
Opmerkingen: Very positive and strongly recommend to other users.
Pluspunten:
The self-served ability to customize our pipeline by service offering.
Minpunten:
Service after the sale to help us understand the other suite of services that we are not using well or at all.

Priyansh
A versatile CRM that delivers on its promises!
Opmerkingen: Because of its adaptability, integration possibilities, and user-friendly design, the CRM is an invaluable tool for every small business owner. While there are certain disadvantages, they are surpassed by the platform's virtues. Overall, I would strongly suggest Insightly to any small business owner seeking for a dependable, adaptable CRM system.
Pluspunten:
I recently had the opportunity to use Insightly and I must say, I was thoroughly impressed with the CRM's performance. After evaluating several competitors, I chose Insightly for its versatility and seamless integration capabilities. One of the most significant advantages of it is its versatility. It offers a wide range of features, including project management, email marketing, and lead management. This versatility makes it easier for me and my team to manage different aspects of our business in one place. We were also able to seamlessly integrate it with various third-party tools, including Google Apps and Zapier, to streamline our workflow. Additionally, it also provides robust reporting and analytics capabilities that enable us to monitor our business performance and make data-driven decisions.
Minpunten:
Its limited customising choices is one of the drawbacks. I wish I had had more influence over the look and feel of the platform as a small company owner. Insightly's lack of support for mobile devices is another drawback. Users that need to access their data while on the go may find it troublesome as the platform lacks a specific mobile app. I also saw a lack of assistance and support services on the platform. Although Insightly does provide online assistance, I would have liked to have seen more substantial tools like video lessons and live support.
Anupam
Overwogen alternatieven:
Insightly review
Opmerkingen: Overall experience is not good as compared to Netsuite by Oracle or Salesforce.
Pluspunten:
The software looks good, and easy to use.
Minpunten:
The software stuck a lot when multiple users use at same time.Software stuck when we edit 2 things fastly and jumping to another option.When we upload leads most of the time leads upload twice which makes duplicate leads.There is no option of task reminder.There is no option of timing when the notes added at that particular date.
Ravi
A Reliable and Efficient CRM Solution
Opmerkingen: Overall, Insightly is a reliable and efficient CRM solution that can be a great fit for small businesses looking for a customizable and versatile platform. However, businesses with more complex reporting needs or limited budgets may want to explore other options.
Pluspunten:
Inslightl's interface is intuitive and easy to navigate, making it a great option for small business owners who may not have a lot of experience with CRM software.Customization: The platform is highly customizable, allowing businesses to tailor the solution to their specific needs and workflows.Robust Features: It offers a wide range of features, including contact management, project management, sales management, and more, making it a versatile solution for businesses.Integration: Insightly integrates with many other popular tools, including Google Workspace, Outlook, Mailchimp, and QuickBooks, which can help streamline business workflows.
Minpunten:
Limited Reporting: While Insoghtly does offer some basic reporting features, they may not be sufficient for businesses with more complex reporting needs.Price: Insightly's pricing can be relatively high, especially for small businesses with limited budgets.Limited Automation: While Insightly does offer some automation features, they may not be as extensive as some other CRM solutions on the market.
Geverifieerde reviewer
Overwogen alternatieven:
Insightly is Right Sizedly!!!
Opmerkingen: It's great
Pluspunten:
It does just what we need with a little modification to our methods
Minpunten:
This tool can't do everything like a tool like Salesforce CRM. It also doesn't require a full time Admin like Salesforce.
Geverifieerde reviewer
Great economical CRM with custom automations and 3rd party integration
Opmerkingen: Overall fairly good. Took our business a while to optimize and customize the experience for our enterprise.
Pluspunten:
Custom automations, 3rd party integration
Minpunten:
Last of a robust phone system integration and the last of a prospecting module
Geverifieerde reviewer
Gaining Insight through your CRM using Insightly
Pluspunten:
I like the ability to customize the platform as the user and being able to get excellent customer support from the Insightly team.
Minpunten:
There are limitations of features based on what product you are using and the cost jumps between products can be up to double the cost.
Nezar
Overwogen alternatieven:
Effective and Affordable
Opmerkingen: Overall for small or medium size sales organizations, this is a great vehicle to ensure all opportunities are documented and tracked. Scheduling follow up ensures that communication errors are mitigated and the email templates support marketing initiatives.
Pluspunten:
The software offers many free features that others charge. It is excellent for a small business on an operational budget but can easily enhance when necessary. Automated marketing email templates are effective and easy to use. The system also integrates well with other marketing products. The dashboard gives a snapshot of your sales opportunities and the user can customize.
Minpunten:
Documenting phone call attempts and connects take too many steps. The Task portion is a bit complicated and again requires too many steps.
Reactie Insightly
4 jaar geleden
Hi Nezar, Thank you for the feedback!!!
KELSEY
Overwogen alternatieven:
Insightly CRM Review
Opmerkingen: Overall, Insightly solved my simple problems and provided a solution to our financial services firm so we could track our leads/projects until completion.
Pluspunten:
I previously used a version of Salesforce for small companies called Salesforce IQ. It didn't link contacts to leads, projects and companies well. It synced too much information from email and most of it wasn't relevant. Insightly solved all of these problems and made it easy to connect the dots between a person, lead, project, etc.
Minpunten:
The software graphics were somewhat childish initially, but they have updated the graphics over time. It would be great if the software provided analysis / charts on some of the data that is stored there without forcing the user to do it themselves manually in excel.
Reactie Insightly
4 jaar geleden
Thanks so much for your kind note, Kelsey. At Insightly we work hard to make sure our customers have a great experience with our platform and are able to build lasting relationships with their own customers. Your feedback means a world to us and inspires us to keep up the good work. Cheers, the Insightly team
Jaysen
Overwogen alternatieven:
Great easy to use CRM
Opmerkingen: Overall the company is very responsive to suggestions and fast with technical support. The price is better than some other larger CRM platforms out there. For a small to medium sized organization this enables you to focus on your business and not on tons of technical resources to support.
Pluspunten:
Unlike some CRM platforms that require robust training or certifications to customize to meet your business needs, Insightly is very easy to use platform. Implementation is a breeze with customer success managers who dive in to help understand your business and how the platform can be leveraged.
Minpunten:
They are a great company to work with for your CRM and business needs.
Geverifieerde reviewer
Overwogen alternatieven:
Scalable CRM platform for businesses of all sizes
Opmerkingen: Insightly has been a beneficial addition to our sales and marketing efforts allowing us to easily store our contacts, leads, and projects in one platform.
Pluspunten:
I really like how Insightly can be customized and scaled to fit the needs of the business. We are a mid size company and other CRMs were too robust and complicated. Insightly is just right.
Minpunten:
I think it is kind of expensive per user. I would like to see a lower monthly cost per user.
James
Very easy to use and love the to-do list!
Opmerkingen: I like this program. I really do. I mean, that to-do list is so handy not only in theory but also in practice. The features make the program so easy to use and the fact that there is support on hand to explain any issues that the training videos did not cover is such a big bonus. We’ve had times during training where we were unsure of the functions, but one quick call to support cleared everything up. We feel like pros! However, the cost almost negates the good features. We are a small business and it’s difficult to justify the cost when there are so many cheaper or free CRMs available. Maybe they’ll come out with a small business version that isn’t quite as expensive but has the features you need to run your day-to-day tasks.
Pluspunten:
I absolutely love the to-do list. It makes it so much easier to assign tasks to my employees. I always prefer to have tasks written down to verbal tasks, so this program helps so much in that aspect. I also really like the clean, efficient look to this program. It makes it very easy to use and is not as cluttered as other similar programs. I loved the training videos that helped my employees learn the ins and outs of the program. The fact that there is tech support readily available is also a plus. I hate having only email or only phone support available, but Insightly has both!
Minpunten:
It’s rather pricey. The free version does not provide all of the features that make this product worthwhile over the competitors’. To get all of the features, you have to pay more, which makes sense, just not for small business owners. The fact that a higher plan is required to forward emails is a big minus. It’s something that almost all businesses need but paying the amount for the professional version is not necessarily a cost that can be justified. I believe that if this program were a little bit less expensive it would be more useful for small and new businesses.
Geverifieerde reviewer
A necessary tool to run my business. No more searching for client information.
Opmerkingen: Ease of Marketing and Sales process. Total contact management software that include picture of person. What a plus. Great training videos to guide all level of users. Wonderful opportunity to scale the software as the company grows from startup to height unknown. Pricing is fair and Insightly is not living on past accomplishments it is improving product continuously.
Pluspunten:
They offer a free version to evaluate. Since it is without a time limit I used it and gradually became totally dependent on it. During a planning meeting with staff it was determined we could increase our efficiency by adding the professional version that includes email marketing tools and an easy interface with MailChimp. Now they have my paid business. It is with confidence that I agree to pay them for a monthly service that will be used by all members of my company. The program can accommodate the growth curve in a company such as mine. We started out simply needing contact management software. Later as our sales and marketing needs became more our focus adding these features was an easy decision. There are many videos to quickly bring a new user up to speed. The experienced user can use the videos to explore the many functions that may yet be used by a company as needs and goals change. The reporting function has recently become important as we need to know the results of our marketing and sales efforts. The tool is there and ready for us to implement. I think the more our company commits to using Insightly the more our communication between owners and employees improves. We openly share information on Insightly and our feedback has been positive. In the past before Insightly, communication was dispersed informally and sometimes led to bad feelings due to the inefficiency of word of mouth. Insightly is constantly making changes and updates to its software.
Minpunten:
Its not visually pretty. I know that is silly but staff has to look at it all day and they like pretty. When a new user/employee first looks at program they make the mistake of thinking it is an old program. While I am able to bring them along and show them it isn't true, their first impression is a temporary detriment to their learning curve and acceptance of the program. In order for Insightly to be the awesome tool it is, requires employee and leader acceptance. Everyone on the team has input and others depend on that input to do their job. Sloppy work seems to come from lack of acceptance. Part of this is my responsibility as a leader to insist everyone use the tools as intended but again, if the program had a new interface and pretty colors it might make a difference. Personally I always choose function first and then presentation but input from staff is a factor I have to consider. One other area I would mention is the difference between leads and contacts. They are not intuitive to some people and I think a better explanation and reinforcement in training videos would make it easier for the new user. This confusion has lead to some mistakes by my users that require a bit of corrective action by more experienced users. There is very little for me to find wrong with Insightly that isn't based on personal style and preferences.
Iain
Long time user verging toward long-suffering user
Opmerkingen: This is a product I wanted to like so much. We have been using Insightly for many years. We were attracted to it because it combined CRM and Project Management. Over the years they have improved the CRM aspect, but have left PM virtually untouched. Their support is haphazard and they often introduce new *features* which cause problems - like the day Google Contact Sync stopped working, or the day Google Contact Sync started duplicating contacts in Google etc. Because we signed up so long ago, we have an excellent pricing model. If we were paying more I would be really dissatisfied. Oh and they are just appalling at sharing their product roadmap. It's like driving a manual shift car as the mechanic is fitting new gears as you speed up.
Pluspunten:
Great CRM and Pipeline Management out the box! Contact Syncing for Google is great - despite minor issues. Good simple project lists. Links nicely to Mailchimp and Xero.
Minpunten:
Very very poor project management. You will need to use other packages for almost anything. No resource management. No Gantt charts. No visibility. Email integration is rudimentary. Task integration is non-existent. No Office 365 contact synchronisation.
Reactie Insightly
6 jaar geleden
Thanks for the feedback. I'll pass this on to our product team because all feedback helps us improve. With regards to exposing our product road map -- it's common that privately held companies do not make their product road map public. If you have specific questions on features please send an email to [email protected] and we can let you know if they are on the roadmap. Thanks.
Geverifieerde reviewer
Great program that can sometimes be "An un-tappable resourse!
Opmerkingen:
We are a small start-up company and have been using Insightly for about 5 months. I have used several more complex CRM's in the past. While I "Get" CRM and I like the program, there are enough questions to drive a user crazy! To wit:
When entering a phone number you have to insert the dashes. A minor point that gets frustrating very quickly!
One should be able to set a "Default Country." Entering United States every time gets tedious!
On other CRM programs, I can enter a contact once and, if there is another person from that same company, I can choose to retain the information and simply change the name and e-mail address. Not so with Insightly! You have to re-enter ALL of the info for each contact!
Upon entering the program, Insightly proudly announces that they have teamed-up with "Microsoft One drive" and Google "Whatever." I'm older but not that far gone, yet I haven't a CLUE as to what these programs are and how to use them!
Finally, the big frustration:
How does a task differ from an event differ from a meeting differ from notes?
Now, don't get me wrong, the Insightly team always returns my e-mail questions promptly but, how many times can I do that in one day? There really needs to be a manual (not videos!) for this stuff!
I looked for an "Insightly For Dummies" book on Amazon but there isn't one.
This CRM is obviously geared towards twenty-something's and not us older folks.. And yet, we outnumber them and in many cases make more $$$ than them!
Are you listening Insightly?
Pluspunten:
Inexpensive with basic functions that are easy to use
Minpunten:
No easy way to get answers to questions
Reactie Insightly
8 jaar geleden
We'll pass the feedback on entering data on to our product group. With regards to tutorial information to help you get started we have a number of resources for first time Insightly users -- many of them are on our resources page on our website (www.insightly.com/resources). Our Getting Started Guide is a ebook on the resources page. Our our online knowledgebase has great FAQs (i.e. what are tasks and how do I use them?) and short 3-4 min tutorial videos (Insightly University). You can access our online knowledgebase at help.insightly.com (and there is also a link to our knowledgebase from our resources page). Also if you are a paid customer we offer phone based '1 on 1 Help to Get You Started' (www.insightly.com/pricing). On a positive note, I'm glad that you are pleased with the response from our support team. With regards to age, the bulk of our users are in the 35-50 range so we welcome users of all ages :>) Hope this helps.

Kevin
Frustrating to get started
Opmerkingen: Overall, I don't think Insightly is the right tool for me due to it's complex setup which I think can improve if there a bit more videos in their help-section. The walkthrus for basic setup are good, but I'd love to see more videos or improvements in workflow automation. I only trialed the software so I can't speak on it as if I were an expert, but I think Insightly has some benefits but just not the right tool for me.
Pluspunten:
I was looking for a G-Suite CRM and stumbled upon Insightly. I decided to give it a go and try out the free trial upon reading a few reviews. The main area I was interested in and found to be good was Insightlys e-mail tracking. I sent a test e-mail to both Gmail and Yahoo e-mails and found the tracking to be accurate. I can see how Insightly would be a value add for monitoring sent e-mails, and then creating an automation workflow to auto-add any leads who reply to a pipeline, but I wasn't able to figure out a workflow for it. I do believe it's possible however to not only add to a pipeline but even export the contacts who replied and save to perhaps something like Mailchimp for another customer-journey.
Minpunten:
My first thought was that it looked really in terms of the feature set but I was a bit overwhelmed with the setup and it took me about 2 times to connect to GSuite although, it could have been a bug on my end rather than theirs. After connecting my GSuite account, I started to play around right away, setting up the leads section as I plan to use Insightly for Sales Tracking and lead scoring. I found the UX/UI a bit sluggish, and creating pipelines with custom attributes a bit cumbersome. I was hoping for a rich data-enrichment where all Company/People info would be filled out, but that aspect wasn't there.
Matt
Insightly is the perfect CRM
Opmerkingen: We are a small business that is growing and Insightly has been there with us from almost the start. I have used a lot of CRMs in my career and honestly Insightly does everything the competition does (and more) with a much more reasonable price point. Insightly is very flexible and can really be built to manage the needs of a many different businesses across many different industries. We don't have any reason to look elsewhere and are very pleased with Insightly.
Pluspunten:
First of al, Insightly's price point is excellent. The value we receive in comparison to what we pay is awesome. I really like that I can change things on the fly as needed. There have been a few things I needed specifically that no CRM really had. The team at Insightly was able to find a solution that filled the gaps I had. Their on-boarding and customer success team has been great to work with and very helpful. We are growing and I have no reason to look elsewhere.
Minpunten:
Sometimes I get overwhelmed with all of the items available to change. If I need to make a change, it can seem cumbersome and I may forget where to go. The only other thing I have to say is I wish more could have been setup during my implementation calls. I don't fault my Implementation Specialist for this and I know the purpose of those call were to make sure I could do it all myself.
Kevin
Great Potential, Lack of Foresight
Opmerkingen: In general, the product is easy to learn and use. It has the potential to be great with just a few changes, but the programmers don't see the possibilities.
Pluspunten:
Great cost. Fairly powerful CRM system and reasonably intuitive to use.
Minpunten:
Whenever you push events from your Google calendar to Insightly, the Insightly calendar makes it private with no display of time, so nobody else can see it. It just disappears for everyone else. Likewise, any event you put on Insightly marked private doesn't show on the calendar as busy. It just disappears for everyone else. So, this bug makes the calendar essentially useless for showing team member availability and for scheduling. It also prevents other scheduling app integrations from functioning properly. Tasks are simply Events that don't have a start and end time. Events should act just like Tasks and be reported the same way. A simple solution is to scrap Events altogether and simply take the code used to create beginning and ending times on Events and apply that to Tasks as an option. The Task reports and all its functionality are great. Events is a little better, but generally poor. It's not needed if the features of Events are simply added to Tasks. This would make managing tasks and events in projects incredibly easy and much better than now. Right now, you have to use another program to manage simple workflows because this is so inadequate and inflexible. To fix this and make it far better only requires a couple of simple tweaks. Project management is not great. They haven't figured out the advantages of drag and drop.
Geverifieerde reviewer
Wasn't right for our org, could be right for you.
Opmerkingen:
Overall, the system is good for a smaller organization that is not putting large stresses on their CRM. We ultimately outgrew Insightly in many ways, and often overwhelmed the system with our integrations. Developing tools and processes internally to accommodate for this was less desirable than just moving to a new product.
Definitely worth considering for a smaller organization or one that fits neatly into Insightly's wheel house.
Pluspunten:
Insightly was highly customizable and for the price a very capable tool. Flexibility in terms of object and workflow customization. Very easy to connect to third party or self-developed integrations via API. Loved being able to email to any specific record
Minpunten:
API changes caused fatal errors in several of our integrations over the course of our time with Insightly. User interface was never the prettiest
Eliot
Good CRM for small business. Easy to use - Easy to import lists
Pluspunten:
I've using Insightly for years. It is a very easy process to import prospect lists. Since I am the main user in my organization I've been able to use the basic functionality without needing the reporting and audit capabilities. Easy to cc outgoing mails to the prospect listing. Simplicity is the biggest benefit for Insightly. Anyone can import without needing IT support. Search function is incredibly simple. Setting follow up is a click and done.
Minpunten:
If I don't set up a next step or follow up for a prospect, it is easy to lose track of the prospect forever. I don't use the formal opportunity function as I found it easier to keep track of progress by setting unique follow up listings.
Katy
Insightly - great offering
Opmerkingen: I've been trialling Insightly and Solve360. I really like Insightly but there are some limitations versus Solve which are making me think twice. I can only customize 25 fields in contacts when I need more - SOLVE has unlimited custom fields. The other great thing with Solve is that you can give a contact a tag and apply only some custom fields to that particular category which is great for what I need. Another advantage Solve seems to have over Insightly is that you can share a "project blog" in Solve with an external person such as a client. That's fantastic when you want to be able to show your client how far along a project you are. Instant access. You can also operate all your gmail from directly inside Solve - total integration. That said, Insightly looks better to my eye and has unlimited storage. I think if you could get up to speed with SOLVE on the other items, you'd be at the front of the pack and I would be IN for sure.
Pluspunten:
Unlimited storage Intuitive Great gmail gadget
Minpunten:
Falls short of full webmail integration Only 25 custom fields - too few for my liking and no ability to have subsets of custom fields No ability to share a project with a client
Reactie Insightly
8 jaar geleden
Hi -- Thanks for the feedback. I just have a couple questions. What is your use case that requires more than 25 custom fields? I ask just because for most of our customers 25 custom fields is plenty. Also I don't quite understand what this means 'contact a tag and apply only some custom fields to that particular category which is great for what I need.' I'm not sure if you are applying a tag at the contact level or the field level. At this time, we don't have the ability to share a project to your customers via a portal. With regards to manipulating your gMail, did you check out the Insightly gadget which works with Google Apps gMail? If you would like to discuss further or would like additional clarification, please feel free to email [email protected] Thanks

Joel
Easy-to-Use Customer Relationship Management System
Pluspunten:
What I like most about this software is that it is an easy-to-use customer relationship management (CRM) system and also offers project management. What makes this software even better is that they offer a free version for business and individuals that only need 1 to 2 users. They begin to charge, per user, above their free 2 users.
Minpunten:
There's not much not to like about this software.
Reactie Insightly
4 jaar geleden
Hi Joel, thanks so much for your kind words. We work hard to make Insightly a preferred CRM for businesses like yours and are thrilled you're making the most out of our platform. Thank you for being our valued customer. We look forward to helping you and your team reach new heights!