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Japanese-language mail management tool providing organizations with mail delivery systems to improve workflow operations.
Mail Publisher targets Japan-centered firms in supporting them with support tools for corporate email marketing using cutting-edge technologies that drive business. It has contact management tools that allow admins to maintain client records efficiently for easy access. The software provides a centralized dashboard for handling bulk mail flows through automation functionalities. It has processing tools that help users categorize mail in different batches to organize priorities, facilitating prompt responses. It also supports cross-platform integration with external tools like CDP, marketing automation, EC system, and recommendation engines. Managers can use data visualization tools to gain real-time insights into performance. Meer informatie over Mail Publisher

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Japanese-language cloud-based email delivery and management software for optimizing customer engagement and maximizing output.
Orange Mail is an email delivery tool that offers Japanese-based marketing managers automated support tools to help meet business objectives. It provides analysts with reporting tools to monitor customer behavior, promote lead conversion, and drive revenue. The software enables administrators to send bulk emails to customer lists using scheduling tools. It also has customization tools to personalize lists into different segments with various target audiences, increasing reach. The platform incorporates site embedding tools, allowing users to copy HTML tags from reader registration forms using a single-click function. Meer informatie over Orange Mail

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Email delivery platform that enables Japanese marketers to carry out high-speed, large-scale email distribution using a smartphone.
MMDS is an email delivery system developed by AWS Premier Consulting Partner NHN Techorus for the Japanese marketing and online retail sector. The platform is available only in Japanese, but it is mobile-friendly. It facilitates email delivery, marketing, and newsletter distribution. Some of its main features are segment delivery (including one-to-one marketing), high-speed delivery en masse for press releases and urgent updates, and staggered or follow-up delivery. Marketing communications come with email opt-in, error analysis, API linking with external systems, and SMTP relaying for faster delivery from an in-house server. Meer informatie over MMDS

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Multi-channel marketing automation solution with features for email, mobile, forms, evaluations, and more.
Multi-channel marketing automation solution with features for email, mobile, forms, evaluations, and more. Meer informatie over eMarketeer

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Build an email newsletter and send it directly to all your clients.
Email marketing solution designed for businesses across all industries. It helps businesses with designing, customizing, and sending their newsletter emails. Features of the platform include campaign management, customizable templates, drag & drop editor, email campaign management, and template management. Meer informatie over Email Builder

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  • Autoresponders
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Engage & Convert Your Customers. It’s more than an email marketing tool!
cmercury is an AI-powered Email Marketing Platform with extended Omnichannel Marketing capabilities that helps you with customer acquisitions, retentions and engagements across email, mobile and web channels. Meer informatie over cmercury

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  • Autoresponders
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Customer data platform that helps businesses provide prospects with relevant information through personalization, segmentation & more.
Customer data platform that helps businesses provide prospects with relevant information through personalization, segmentation & more. Meer informatie over Caymland M4

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  • Autoresponders
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Birdsenger is een e-mailmarketingplatform waarmee je je e-mails kunt personaliseren en automatiseren.
Birdsenger is een e-mailmarketingplatform waarmee je je e-mails kunt personaliseren en automatiseren. Meer informatie over Birdsenger

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  • Autoresponders
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Akna is a cloud marketing suite of SMS, Email, and Inbound Marketing.
Akna is a cloud marketing suite of SMS, Email, and Inbound Marketing. Akna increases conversion rates and reaches customers in an impactful way. Meer informatie over Akna

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  • Autoresponders
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CRM tool enabling marketers in Japan to monitor user behavior, customize marketing efforts, and automate them to improve CX.
Ambassador Relations Tool is a customer relationship management (CRM) software tool developed by Konfactory for the Japanese market. It enables customer-facing companies to collect customer informatio n and log interactions with customers on a customizable, industry-specific, centrally managed dashboard. It also features a variety of marketing automation (MA) tools, including website pop-up surveys, email survey templates tailored to every industry sector, and customer experience surveys that measure NPS data. RFM analysis tools reveal purchase history, and customers can be ranked and grouped, with options to focus on customers with positive interactions, who can be co-opted as brand ambassadors. Meer informatie over Ambassador Relations Tool

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  • Autoresponders
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Send ultra-personalized cold emails at scale on autopilot.
Email, connect and engage 30+ million professionals worldwide using our all-in-one emailing platform. Sign up for free and set up your first cold emails campaign in 10 minutes or less. Konecta takes care of the entire emailing infrastructure for you, from sending to contacts. Receive free credits when you sign up which replenish every month. No credit card is required! Set and forget marketing made easy. Unlike Google, Facebook & paid methods, scale campaigns without penalty. Meer informatie over Konecta

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  • Autoresponders
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Cloud-based marketing tool that helps businesses create landing pages, perform A/B testing, process payments, segment leads, and more.
Cloud-based marketing tool that helps businesses create landing pages, perform A/B testing, process payments, segment leads, and more. Meer informatie over Promotely

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  • Autoresponders
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EVERLEAD® - the sales management platform that makes lead management and lead generation practicable in daily use.
EVERLEAD® - the sales management platform, lead management and lead generation for medium-sized companies. The software combines lead management, lead scoring, individual tracking, CRM, intelligent websites and personalized cross-channel communication. The great advantage of EVERLEAD: It was developed with marketing and sales professionals and thus addresses real everyday needs. Meer informatie over EVERLEAD

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Verias is a cloud-based verification tool for email verification, mobile phone verification, and SMS sending.
Verias is a cloud-based verification tool for email verification, mobile phone verification, and SMS sending. Meer informatie over Verias

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  • Autoresponders
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Nederland Lokaal product
Nextmessage

Nextmessage

(0) Nederland Lokaal product
Marketing automation solution that helps businesses personalize communications with customers via email, print, and text messages.
The ultimate tool for data-based personalized communication. We offer marketing automation software including e-mail marketing, print marketing & SMS marketing. Based in Nijmegen, Nextmessage is building the future of personalized marketing. Based on data and therefore truly personal for the first time. Nextmessage helps you with software and marketing specialists, to make the most out of your customer-, product- and order data. Meer informatie over Nextmessage

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  • Autoresponders
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An all-in-one cloud-based solution that helps small businesses grow while managing contacts, leads, opportunities and so much more!
EntreTEK Solutions provides a unique cloud-based solution that helps small businesses manage contacts, leads, opportunities and more inside their all-in-one business software. Build websites, landing pages, and complete automation solutions while replacing more than $2000 a month in other business software. Schedule appointments, take payments, and communicate across all major platforms with your clients and prospects. Seamlessly integrate with your existing tools or websites to save time! Meer informatie over EntreTEK

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iQ.Suite aaS is a unified enterprise email management solution that provides powerful email security capabilities.
Central management and superior protection for your communication and collaboration. iQ.Suite is an Email Management and Collaboration Security platform that provides enterprise-level security, productivity and compliance for your communication. iQ.Suite offers: Effective defense against cyber attacks Central management for easy adoption and operation Flexibility that allows companies to tailor the technology to their exact business and legal requirements Meer informatie over iQ.Suite aaS

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CRM, headless CMS, no-code business process modelling, verticale apps, e-mail automatisering, rapporten & analytics in één web-based portal.
HyperPortal centraliseert uw bedrijfsgegevens (bedrijfsobjecten, contact info, processen,...) via flexibele integratiemogelijkheden in een web-based headless CMS content systeem waarop verticale applicaties of webpagina's kunnen worden gebouwd. Zet complexe processen om in eenvoudig taakbeheer via de no-code business process builder. Creëer en automatiseer e-mail communicatie en krijg diepgaande e-mail en business data inzichten door het gebruik van metrics of de embedded BI-tool. Transformeer en laat uw bedrijf groeien met de HyperPortal Meer informatie over HyperPortal

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Revotas is an all-in-one marketing automation platform that helps users orchestrate campaigns triggered by real-time consumer behavior.
Revotas is an all-in-one marketing automation platform that helps users orchestrate campaigns triggered by real-time consumer behavior. Meer informatie over Revotas

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  • Autoresponders
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Email marketing and delivery service that enables companies to run the marketing cycle and achieve consistent homepage results.
Email Merchant has numerous delivery methods, including batch delivery of reservations with a specified date and time or segment mail to a list extracted under arbitrary conditions. The step mail function enables enterprises in Japan to send emails up to 365 days after composing them. It allows companies to follow prospective customers, hold regular online seminars, and send messages on special days like birthdays and anniversaries. The platform features input forms that support various formats, such as radio buttons and checkboxes. It also has a visual editor that lets individuals create HTML emails using pre-built templates. Meer informatie over Email Merchant

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  • Autoresponders
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Email delivery tool that helps teams streamline communication channels with stakeholders including suppliers, investors, and customers.
Starseven provides organizations in Japan with an email newsletter distribution platform that uses advanced business intelligence tools to enhance efficiency. It gives managers access to lead nurturing functionalities to aid in creating bespoke consumer-driven landing pages. The feature set boosts user experience and enables firms to increase engagement and customer loyalty. It also has customization tools that allow firms to personalize system features to meet brand-specific requirements, maximizing brand visibility across various platforms. Additionally, notification and alert tools enable sales teams to run efficient marketing campaigns and prompt customers of brand events, promotional discounts, and membership privileges. Meer informatie over Starseven

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  • Autoresponders
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We offer unlimited auto-rotating email accounts, to avoid the daily limits. From sequence to follow-ups all under a centralized inbox.
Scale your cold emailing with unlimited mailboxes and AI warmups so you always land in your leads inboxes. With SmartLead, you can use unlimited auto-rotating email accounts and AI-optimised sending to boost reply rates. Access all your leads in a unified inbox so you’ll never lose another conversation. Key Features 1. Unlimited Rotating Emails 2. Dynamic IP Address Per Campaign 3. Spintax 4. Centralized master inbox 5. Email Warmup 6. Email personalization 7. Custom CRM 8. Email validation Meer informatie over Smartlead

Functies

  • Autoresponders
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  • Door gebeurtenissen geactiveerde acties
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Leverage the power-packed AI-based Email engine to connect with your customers & Create Cleaner Email Experiences for your Prospects.
SendClean is a smart and easy-to-use email engine, simplifying communication for enterprises, marketers, and developers. Engaging with your customers at every stage of their lifecycle, SendClean ensures that all your emails follow the industry best practices and are delivered right to your customer’s inbox. Make the Journey Seamless with SendClean Meer informatie over SendClean

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  • Autoresponders
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Email marketing software that helps customize, sort, and schedule emails, access analytics, create conditional workflows, and more.
Email marketing software that helps customize, sort, and schedule emails, access analytics, create conditional workflows, and more. Meer informatie over Mailsoftly

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  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
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Website builder and business solution with integrated eCommerce, automated email marketing, conversion funnels, and real-time analytics
Drag-and-drop website builder tool that makes it easy to create a website. Start with a template, or create one from scratch. All sites include integrated eCommerce, and we never take a commission on your sales. You can also automate product marketing, build and capture online forms, create drip campaigns, post to social media, and more. All from the backend of your website. No need for external programs for email marketing or drip campaigns. Meer informatie over Red OnX

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  • Autoresponders
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  • Door gebeurtenissen geactiveerde acties
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Check by Mailnjoy is an email validation tool that helps businesses detect sequences of random characters and disposable addresses.
Check by Mailnjoy is an email validation tool that helps businesses detect sequences of random characters and disposable addresses. Meer informatie over Check

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  • Autoresponders
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  • Door gebeurtenissen geactiveerde acties
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SIGNandGO provides a centralized email signature management for companies of all sizes.
SIGNandGO provides a centralized email signature management for companies of all sizes. A signature banner designed with SIGNandGO increases brand awareness. With custom signature designs, you get to have digital business cards that reflect your brand identity. With SIGNandGO, an email signature solution, signatures get to have a more professional look. SIGNandGO helps you organize your corporate e-mail management centrally and makes the follow-up of HR departments easier. Thus, the signature Meer informatie over SIGNandGO

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  • Autoresponders
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  • Door gebeurtenissen geactiveerde acties
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Powerful marketing tool aims to revolutionise the way eCommerce brands target, re-engage, & manage their customers on social platforms
BIK.ai - A Powerful marketing tool aims to revolutionise the way eCommerce brands target, re-engage, and manage their customers on WhatsApp, helping them drive higher conversions and increase revenue by 45% through its AI-powered intelligent platform. Changing trends in customer shopping behaviour and technological advancements, there is a major shift towards conversational commerce. Brands are now using messaging channels to sell directly to customers. Our partnership with WhatsApp. Meer informatie over BIK

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  • Autoresponders
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Patient demand software that helps Physical Therapists & Chiropractors save time & get consistent results from their digital marketing.
Breakthrough's patient demand software helps Private Practice Physical Therapists and Chiropractors save time and get consistent results from their digital marketing. An all-in-one software fully equipped with all of the tools a practice needs to succeed with its digital marketing. CRM, email, SMS, landing pages, call tracking, campaign builder, ROI intelligence, ad tracking, and more. All in one software. 
 All with guaranteed results. Meer informatie over Breakthrough

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  • Autoresponders
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Infomaniak web hosting offers companies and private individuals all the the tools they need to create professional websites
Infomaniak web hosting offers companies and private individuals all the the tools they need to create professional websites: - From 100 GB SSD storage - Automatic installation of WordPress, Joomla, + 100 CMS - Free SSL certificates and Sectigo EV to makes your websites secure - Unlimited MySQL/MariaDB databases - 10 GB dedicated to video and podcast storage - Newsletter tool - Support by chat, email and phone The websites are stored in Switzerland in Infomaniak’s ecological data centers. Meer informatie over Web Hosting

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  • Autoresponders
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Monocontact is an email marketing/contact management platform that is used to reach out to prospects.
Monocontact is an email marketing platform that allows end users to set up campaigns and target specific recipients. Measure the effectiveness of your campaign by assessing real time metrics with the reporting and analytics tool that can help you measure ROI. Users can segment contacts by clicks, opening hours, level of interest and frequency of opening messages. Other features include smart leads and behavior recommendation which allows users to see the best time to reach out to prospects. Meer informatie over Monocontact

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  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
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coconutbox MAIL is a cloud-based email marketing solution that helps companies promote and sell their products.
coconutbox MAIL is a cloud-based email marketing solution that helps companies promote and sell their products. It offers features such as campaign creation and management, recipient management, geolocation and more. Meer informatie over coconutbox MAIL

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
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Maildroppa is the GDPR compliant and privacy-first email marketing tool for European solopreneurs that lets users create & send emails.
Maildroppa is the GDPR compliant and privacy-first email marketing tool for European solopreneurs that lets users create & send emails. Meer informatie over Maildroppa

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
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1-Click Product Registration and Post-Sales Experience platform which enables brands to collect first-party data
Dyrect is a one-click product registration and Post-Sales Experience Platform that enables brands to Collect First-Party Consumer data from marketplaces (like Amazon) and Offline Retail. Dyrect has empowered marketing teams of leading DTC brands to -Boost repeat sales by 28% -Decrease dependency on Amazon and increase DTC sales - Increase the customer lifetime value -Bring down CAC Want to increase profitably? Let's talk Meer informatie over Dyrect

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  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
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At Netdeal you have a complete arsenal in building email flows through methods based on artificial intelligence, advanced digital.
At Netdeal you have a complete arsenal in building email flows through methods based on artificial intelligence, advanced digital strategies, statistical and behavioral analysis to create your customer's journey. Meer informatie over Netdeal

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
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  • A/B-tests
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Email marketing tool in the Japanese language for marketers to send email blasts with auto-fill, customization & delivery statistics.
blastmail by RAKUS is an email marketing application developed for the Japanese market. It enables marketers to coordinate unlimited email blast campaigns for a fixed monthly fee based on registered addresses. Rather than allow users to insert email addresses and recipient names manually, the tool automatically fills in those fields for large newsletter campaigns using pre-registered information and the user’s specific code. The tool also provides open rates and times for delivered mail, recipient information, and URL click status. Its built-in HTML editor enables text and image customization with templates and image cropping at the desired ratio. Meer informatie over Blast Mail

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
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  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
Quentn is an email marketing automation and CRM software for beginners and professionals in online marketing.
Quentn is an email marketing automation and CRM software. With just one tool, you generate prospects around the clock and convert them into happy customers. Without personnel costs. Using intelligent, behaviour-based email marketing, you acquire prospects and, with the help of the integrated sales CRM, qualify them until they make a purchase decision. Software-supported marketing automation with Quentn thus helps you to identify and target potential customers. Meer informatie over Quentn

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  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
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Thorough suite is software platform that can help you generate leads for your business. Discover our marketing tools today!
Cloud-based platform that helps businesses capture leads via emails, social media platforms, chatbots, and more. We offer Unlimited access to all the software we have without any limit, do not pay anymore per lead! Meer informatie over Thorough Suite

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  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
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Interspire Email Marketer is a user-friendly self-hosted email marketing software for digital marketers and digital marketing agencies.
Interspire Email Marketer is a self-hosted email marketing platform that has helped thousands of marketers and businesses to effectively communicate and build relationships with their clients. For a one-time fee, you can access all the advanced features, customize the product at will, maintain complete control over your data, and send to your subscribers at a fraction of the costs. Meer informatie over Interspire Email Marketer

Functies

  • Autoresponders
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  • Door gebeurtenissen geactiveerde acties
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Email marketing tool that offers Japanese corporations a server for mail delivery, letting them improve their marketing operations.
VPS-NEO features a drag & drop HTML editor that simplifies the creation of HTML emails with quality designs. It has in-built templates that allow Japanese users to insert items, such as texts, images, and videos, into any place to create a unique HTML email. Companies can set regular email delivery schedules, and the system will deliver the same email repeatedly on the specified dates. Business managers can also check the delivery status of every email on the list. The software automatically controls the distribution speed to avoid server overload and enables organizations to measure email opening rates. Meer informatie over VPS-NEO

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  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
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  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
Email marketing system that equips enterprises in Japan with content management tools to help drive efficient brand awareness campaigns.
Brandit relation is a cloud-based platform that enables Japan-based organizations to manage and control email functions from a unified touchpoint. It provides brands with seamless communication channels to encourage organic customer engagement and increase lead conversion. Marketing teams can use the software to send numerous emails to multiple subscriber lists across various platforms, maximizing reach. It also supports list building with content management tools that let admins segment mail deliveries to targeted subscription lists. Additionally, it has automation tools that facilitate instant mail sending and scheduling, enabling teams to refine customer correspondence. Businesses can leverage the toolkit to streamline CRM and promote growth. Meer informatie over Brandit relation

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
  • Abonneebeheer
  • Sjabloonbeheer
  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
Email marketing solution that allows teams to create and send personalized marketing and transactional emails to customers.
Email marketing solution that allows teams to create and send personalized marketing and transactional emails to customers. Meer informatie over Email Marketing

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
  • Abonneebeheer
  • Sjabloonbeheer
  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
Cloud-based email marketing tool that helps businesses manage customer contacts, sales campaigns, segmentation, and more.
Cloud-based email marketing tool that helps businesses manage customer contacts, sales campaigns, segmentation, and more. Meer informatie over Mais Ágil

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
  • Abonneebeheer
  • Sjabloonbeheer
  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
Manage your contacts, run email campaigns, track and assign leads, create quotes and invoices in one place.
Manage your contacts, run email campaigns, track and assign leads, create quotes and invoices in one place. Meer informatie over Strive Sales

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
  • Abonneebeheer
  • Sjabloonbeheer
  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
Intaker's marketing technology will make your law firm stand. Intaker is best known for its legal chatbot built for conversion.
Intaker is a legal tech company best known for its law firm chat which pre-qualifies leads 24/7 on autopilot. The live chat is unique as it allows lawyers to film engaging intro and outro videos establishing empathy from the start. Intaker offers additional features, including lead management, two-way business texting, and automated messaging sequences. Meer informatie over Intaker

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
  • Abonneebeheer
  • Sjabloonbeheer
  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
Automate and create free marketing campaigns through WhatsApp, SMS, email and social proofing notifications.
Make better use of the channels your customers prefer with personalized campaigns on WhatsApp, SMS, email and social proofing notifications that you can launch in minutes - boosting engagement by 98% and conversions by 18%. Meer informatie over Cowe

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
  • Abonneebeheer
  • Sjabloonbeheer
  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
Enviaro is an intuitive email marketing platform designed to create and send engaging emails.
Enviaro is an intuitive email marketing platform providing businesses with an easy to use software to help harness the power of their email marketing list. Using Enviaro's drag and drop email builder and free professionally designed templates you can easily add in your photos and content to create professional email campaigns in minutes. Featuring extensive email automation, list management and advanced analytics, Enviaro offers a great solution to get the most of your marketing campaigns. Meer informatie over Enviaro

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
  • Abonneebeheer
  • Sjabloonbeheer
  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
VerifyEmail is a low cost alternative to hunter and NeverBounce. Bulk-verifier for email leads in Google Sheets™.
Spreadsheets are a great source to store contact data in bulk, but email verification at regular intervals is essential to identify and remove invalid contacts. Verify Email add-on allows to clean, verify and enrich the email list directly on Google Sheets™. We developed Verify Email to save your time in validating your email lists. Add-on works entirely in the Google Sheets™ so that you do not need to switch between multiple apps and reload your data elsewhere. Meer informatie over VerifyEmail App

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
  • Abonneebeheer
  • Sjabloonbeheer
  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
Your store already grabs attention. Aument holds it. Press "play" on automated marketing that attracts loyal shoppers. ROAS of 64!
Shoppers expect brands to understand them, but few eCommerce stores can hire teams of data scientists, analysts, and marketers. Companies shouldn't have to struggle to make decisions based on data, nor should customers experience this disconnect. Aument bridges that gap. Aument takes on data analysis and audience segmentation, and tailors strategies backstage, so that busy ecommerce leaders can simply sit back and watch sales rise, engagement improve, and their revenue skyrocket. Meer informatie over Aument

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
  • Abonneebeheer
  • Sjabloonbeheer
  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud
MINDBAZ is a cloud-based email and SMS marketing platform for marketing teams.
MINDBAZ is a cloud-based email and SMS marketing platform for marketing teams. Meer informatie over Mindbaz

Functies

  • Autoresponders
  • Rapportage en analyse
  • Door gebeurtenissen geactiveerde acties
  • Lijstbeheer
  • Abonneebeheer
  • Sjabloonbeheer
  • A/B-tests
  • Drip -campagnes
  • Dynamische inhoud

Kopersgids voor Email marketing software

Wat is email marketing software?

Email marketing software automatiseert de emailcommunicatie tussen een bedrijf en zijn prospects en klanten. Deze systemen kunnen mailinglijsten beheren, de effectiviteit van marketingcampagnes controleren en de efficiëntie van email marketing verhogen. Ze kunnen worden gebruikt om de merkherkenning te versterken, nieuwe productlanceringen aan te kondigen en diensten te promoten.

Email marketing tools helpen marketing teams om:

  • emailsjablonen te beheren;
  • klantgerichte nieuwsbrieven te creëren;
  • emails met enquêtes te verzenden;
  • promotiecampagnes uit te voeren;
  • activiteiten voor customer relationship management te stroomlijnen.

Wat zijn de voordelen van email marketing software?

  • Personalisatie van berichten: met email marketing software kunnen bedrijven berichten aanpassen voor een unieke doelgroep op basis van hun interesses, locatie, aankoopgedrag en meer. Gebruikers kunnen elke klant bij naam aanspreken, onderwerpregels personaliseren, eerder bekeken producten bijvoegen, verwijzen naar lidmaatschapsmijlpalen en loyaliteits-/beloningsgegevens toevoegen.
  • Eenvoudig te delen: abonnees van marketingcampagnes kunnen met één klik emails doorsturen en delen met hun persoonlijke netwerken, waardoor het bereik wordt uitgebreid tot buiten het bestaande publiek. Met de meeste email marketing tools kunnen gebruikers knoppen voor het delen op sociale media insluiten, waardoor het bereik nog verder wordt vergroot wanneer abonnees die opties voor delen gebruiken.
  • Meetbaar rendement op de investering (ROI): via email marketing platforms kunnen bedrijven de effectiviteit van elke campagne bijhouden door KPI's te analyseren zoals doorklikfrequentie, openingspercentage, bouncepercentage, afmeldingspercentage en conversiepercentage. Hierdoor kunnen marketeers gegevensgestuurde bedrijfsbeslissingen nemen en strategieën ontwikkelen voor aankomende marketingcampagnes.

Welke algemene functies heeft email marketing software?

  • Database met contactpersonen: het opslaan van informatie over emailabonnees, leads en klanten in een gecentraliseerde locatie. Sommige tools voor email marketing integreren met CRM-software en/of andere systemen waardoor ze automatisch klant- en leadgegevens kunnen ophalen.
  • Massale bezorging van emails: het verzenden van promotionele en andere marketingberichten naar een grote groep ontvangers en het zorgen voor een correcte aflevering.
  • Aan- of afmelden: het bieden van mogelijkheden aan gebruikers om zich voor elke email aan of af te melden.
  • Naleving van CAN-SPAM: het verzekeren dat emails geen misleidende kopteksten of bedrieglijke onderwerpregels bevatten, en wel het geregistreerde, fysieke adres van het bedrijf bevatten alsook een goed afmeldingsmechanisme.
  • Beheer van mailinglijsten: het creëren van emailadreslijsten en groepen op basis van types contactpersonen. Gebruikers kunnen emails verzenden naar de hele lijst of naar specifieke groepen binnen een database, en contactlijsten exporteren als csv- of xlsx-bestanden.
  • Sjabloonbeheer: het aanpassen van ingebouwde emailsjablonen met het logo/merk van het bedrijf, met behulp van een bewerkingsfunctie op basis van slepen en neerzetten. Gebruikers kunnen sjablonen selecteren op basis van thema, lay-out, of het type campagne.
  • Rapportage en analyse: het bijhouden van de KPI's van de emailcampagne, zoals de bezorgingspercentages, het percentage klikken-om-te-openen en de afmeldingspercentages in tabellen en grafieken.

Welke overwegingen zijn er bij de aankoop van email marketing software?

  • Integratie met CRM-software: bedrijven moeten overwegen hun email marketing tools te integreren met hun bestaande CRM-oplossing en systemen zoeken die deze functionaliteit bieden. Deze integratie elimineert de noodzaak voor dubbele invoer van contactpersonen en zorgt ervoor dat leads en klantgegevens consistent zijn binnen alle systemen. De meeste CRM-oplossingen bevatten gegevens over de voorkeuren van klanten, en email marketing tools kan hiervan gebruikmaken om campagnemailinglijsten te genereren op basis van demografische gegevens, interesses of eerdere aankopen.
  • Voor mobiele apparaten geoptimaliseerde sjablonen: een mobielresponsief emailontwerp zorgt ervoor dat klanten de emails gemakkelijk op kleine schermen kunnen lezen en kunnen navigeren met knoppen van het juiste formaat. Bij het kiezen van email marketing tools dient de koper een systeem te zoeken dat ingebouwde mobiele sjablonen voor emails biedt.
  • Emailautomatisering: met email marketing platforms die ingebouwde capaciteiten voor emailautomatisering bevatten kunnen bedrijven door middel van een vooraf ingestelde trigger automatisch email verzenden naar individuele personen. Er kunnen geautomatiseerde emails worden verzonden om nieuwe abonnees te verwelkomen, feedback over producten of diensten te verzamelen, abonnees te informeren over aankomende deadlines/vervaldatums en verjaardags-/jubileumgeschenken aan te bieden. Als het bedrijf gebruik maakt van bulkberichtcampagnes die zijn gebaseerd op sjablonen, dient de koper bij de aankoop van een oplossing voor email marketing te zoeken naar deze automatiseringsfunctionaliteit.
  • Spraaktechnologie zal de strategie voor email marketing van kleine en middelgrote bedrijven vormen: met de toename in conversationele technologieën voor de gebruikersinterface leren klanten eerst over het bedrijf achter een marketing-email, en besteden ze daarna pas aandacht aan de onderwerpregel. Dit maakt het nog belangrijker voor marketeers in het MKB om een sterk en consistent merkimago op te bouwen, waardoor klanten worden aangemoedigd hun emailcontent te lezen.
  • Kunstmatige intelligentie (AI) en machine learning zullen helpen bij het opstellen van effectieve emails: emailmarketeers gebruiken AI-tools om de emailprestaties te verbeteren door marketingcontent te creëren die niet te veel op spam lijkt of te promotioneel is. Machine learning genereert automatisch gepersonaliseerde emails die een betrokken relatie tussen het bedrijf en de klant mogelijk maken.